October 1st 2022
Weekender
 

PRWeek’s latest print issue puts a spotlight on Intel chief communications officer Tara Smith and her work to communicate the details of what her company makes and what impact the CHIPS Act will have on chipmakers and the broader economy. Plus: Data on how the tech sector drives the news cycle and around the office with Starbucks’ A.J. Jones.

PRDecoded and Purpose Awards 2022 are nearly upon us, in Chicago October 11-12. Go here for details and to snag a last-minute ticket.

The PRWeek Awards U.S. 2023 are open for nominations — final deadline is October 14! 

Celebrate PRWeek's 40 Under 40 class of 2022 in-person in Manhattan on October 27. Get your tickets here

Buy the Premium Edition of PRWeek's 2022 Salary Survey here and Communications Bellwether Survey here.

 
 

Discover

 
Intel’s CCO Tara Smith on creating a ‘super charge’ program
Intel’s CCO Tara Smith on creating a ‘super charge’ program
 
The CHIPS Act has Smith explaining the challenging world of semiconductors, but it’s all part of the company’s journey to take it to a new level in challenging times.
 
Great expectations in public relations
Great expectations in public relations
 
The fifth edition of PRWeek and Boston University's Communications Bellwether Survey shows the PR profession is being asked to deliver on ever-increasing expectations during unprecedented times.
 
Brands should embrace TikTok
Brands should embrace TikTok
 
The platform’s power has played out during major news events this year, with no end in sight
 
Around the office with Starbucks’ A.J. Jones
Around the office with Starbucks’ A.J. Jones
 
The coffee chain's EVP and chief communications and public affairs officer talks working from home, working in-office, hybrid work and more.
 
Lowdown: Tech drives the news cycle
Lowdown: Tech drives the news cycle
 
Tech companies, and Tesla, drive the news cycle, but much of that coverage is about ESG.
 
What communicators can learn from Japanese root-binding
What communicators can learn from Japanese root-binding
 
Don Spetner believes we can all use a little more humility, respect and “nemawashi” these days.
 
 

Buzzed-about news

 
‘This is a setback, not a reset:’ How Discover Puerto Rico is responding to Hurricane Fiona
 
‘I’m alive, healthy and happy’: Brand favorite the ‘Corn Kid’ quashes rumors of his death
‘I’m alive, healthy and happy’: Brand favorite the ‘Corn Kid’ quashes rumors of his death
 
A hoax is circulating that the 7-year-old was killed in a shooting, forcing the young social media celebrity to do his own crisis response.
 
Edelman hits $1.06 billion mark ahead of 70th anniversary
Edelman hits $1.06 billion mark ahead of 70th anniversary
 
The agency’s brand business now accounts for 44.4% of its worldwide revenue.
 
GM clarifies RTO plans after ‘unfortunate and unintentional’ message sent out prematurely
GM clarifies RTO plans after ‘unfortunate and unintentional’ message sent out prematurely
 
After a backlash, the automaker said corporate employees will not be required to come back to the office until next year.
 
Who is Dairy Milk sponsoring in the New York City Marathon? Every female runner who joins its team
Who is Dairy Milk sponsoring in the New York City Marathon? Every female runner who joins its team
 
The category of MilkPEP will match the registration cost for every woman who signs up in donations to Girls on the Run.
 
Fingerpaint buys med-comms shop Parsons
Fingerpaint buys med-comms shop Parsons
 
The agency’s latest acquisition marks its second in the past three months.
 
 
People moves
 
Scott Farrell to retire from Golin at year’s end
Scott Farrell to retire from Golin at year’s end
 
Farrell, the firm’s president of global corporate communications, will not be directly replaced.
 
Kellogg’s Stacy Flathau to lead corporate affairs for cereal business spinoff
Kellogg’s Stacy Flathau to lead corporate affairs for cereal business spinoff
 
Flathau will assume the role after the company's cereal brands separate into a new entity.
 
BRG Communications names Edelman, Ogilvy alum Michael Sloan as COO
BRG Communications names Edelman, Ogilvy alum Michael Sloan as COO
 
Sloan will oversee finance, HR, office management and internal communications.
 
Axon ups Tesla alum Andrea James to comms head
Axon ups Tesla alum Andrea James to comms head
 
Earlier in her career, James handled IR for Tesla.
 
Visa recruits AT&T’s KC Kavanagh as chief communications officer
Visa recruits AT&T’s KC Kavanagh as chief communications officer
 
Kavanagh has also previously worked for Bacardi Limited, Starwood Hotels & Resorts Worldwide and Hyatt Hotels.
 
 
Bellwether Survey
 
Communications Bellwether Survey 2022: PR in pole position
Communications Bellwether Survey 2022: PR in pole position
 
The fifth collaboration between PRWeek and Boston University portrays an industry that has the ear of the C-suite but faces new expectations to deliver value.
 
 
 
40 Under 40
 
PRWeek 40 Under 40 2022 - Rebecca Loveridge, Ketchum
PRWeek 40 Under 40 2022 - Rebecca Loveridge, Ketchum
 
SVP, MD, financial and professional services, 39
 
PRWeek 40 Under 40 2022 - Adiya Mobley, FleishmanHillard
 
 

The Power List 2022

 
PRWeek Power List 2022 - 48. Margery Kraus, APCO Worldwide
 
PRWeek Power List 2022 - 49. Tom Ryan, ICR
 
PRWeek Power List 2022 - 50. Peter Finn, Finn Partners
PRWeek Power List 2022 - 50. Peter Finn, Finn Partners
 
CEO, founding managing partner
 
 
Agency Business Report
 
Agency Business Report 2022
Agency Business Report 2022
 
Record-breaking revenue growth highlights an industry that has fully recovered from the depths of the COVID-19 pandemic — and then some.
 
 
Awards, events and features
 
PRWeek US unveils 10th Hall of Fame class
PRWeek US unveils 10th Hall of Fame class
 
The six inductees in the class of 2022 will be honored at an event in New York City on December 5.
 
PRWeek Purpose Awards 2022 shortlist unveiled
PRWeek Purpose Awards 2022 shortlist unveiled
 
For the fourth straight year, the PRWeek Purpose Awards highlights the year’s activations and initiatives that best exhibit the power of purpose as a business imperative.
 
PRDecoded returns to Chicago in-person this October
PRDecoded returns to Chicago in-person this October
 
The theme for this year’s showcase PRWeek conference is Purpose Evolved and the event will bookend the fourth annual Purpose Awards.
 
 
 
Partner content
 
The power of partnerships, a podcast about a new agency business model
The power of partnerships, a podcast about a new agency business model
 
A spirit of partnership and collaboration has allowed PROI Worldwide — and all its partners — to thrive for more than 50 years. This podcast digs deep into the secret sauce.
In partnership with
 
PROI
 
What younger generations want and need: Part 3 of a DE&I-focused podcast series
What younger generations want and need: Part 3 of a DE&I-focused podcast series
 
The inaugural Changemakers program, presented by Google in partnership with PRWeek, is intended to inspire the PR industry to build on diversity, equity and inclusion and spur needle-moving action toward that crucial objective.
In partnership with
 
Google
 
Changing the industry: Part 1 of a DE&I-focused podcast series
Changing the industry: Part 1 of a DE&I-focused podcast series
 
PRWeek's inaugural Changemakers program, in partnership with Google, is intended to inspire the PR industry to build on diversity, equity and inclusion and inspire needle-moving action toward that crucial objective.
In partnership with
 
Google
 
 
 
 

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