Online viral narratives can do wonders for a brand, or do permanent damage to its reputation and valuation. The speed at which online stories evolve and take hold can leave PR managers in a reactive mode, managing crises with hindsight data. Join this webinar as we take a look at what’s really happening behind the creation of viral online stories, the new power groups responsible for amplifying them, and how PR teams can arm themselves with the intel they need to stay one step ahead. Click here to register.
When crisis hits any company today, news travels faster than the speed of light. But if you only start thinking about a response when the crisis hits, it's far too late. You need a strategy in place. You need to develop a crisis communications plan BEFORE it happens. Join PRWeek and Cision for a webinar featuring guest speaker Jennifer Donahoe, PR and social media lead at Planit Advertising. Jennifer shares her best PR crisis tactics that you can implement in your strategy today. Click here to register.
Join Cision to kick off 2020 with everything you need for a fresh PR strategy. This webinar covered the dissolving lines between PR and marketing, changes to the corporate marketing landscape, demand for more actionable earned media analytics, evolution of the media and influencer environment and more. Click here to register.
The third annual PRWeek/Cision Global Comms Report delves deep into topics of utmost importance to every PR pro’s function, including data and analytics, content, social media, and influencers.
While results from this exclusive study — which include year-on-year comparisons — will be shared, this webcast will transform the report’s data into real-world counsel you can implement both immediately and long-term to bolster your earned media management efforts. Click here to register.
With 2020 approaching, practitioners must evolve or be left behind. What can you do to stay ahead of the curve? This exclusive, 30-minute conversation will cover best practices you can implement TODAY to stay ahead of the competition — from media monitoring and social listening, to measurement and content marketing. Click here to register.
Share of voice and brand awareness have historically been important measures of public relations but they don’t showcase PR’s bottom-line impact on the business. Join this webinar on how to implement better measurement into your earned media management strategy. Click here to register.