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Everyone loves a comeback story

Everyone loves a comeback story

Sunday was a grand slam win for Tiger Woods and Nike, the brand that stuck with him through tough times.

How Dove's Real Beauty campaign won, and nearly lost, its audience

How Dove's Real Beauty campaign won, and nearly lost, its audience

In their 2019 Page Society Case Study Competition winning entry, Sarah Dasher and Olivia Zed examine the hits and misses of Dove's Real Beauty campaign.

March For Our Lives activism spreads to Times Square

March For Our Lives activism spreads to Times Square

The March For Our Lives message will be shared on billboards in Times Square until the end of April.

Breaking down silos, blending communications and broadening reach

Breaking down silos, blending communications and broadening reach

For in-house communications pros, internal silos often prevent some of our best work.

PR pros can help people unite or we can help them divide

PR pros can help people unite or we can help them divide

In a world full of divisiveness, PR pros can enhance their own worth by being the reasonable voice.

Progress in diversity, equity, and inclusion does not require perfection

Progress in diversity, equity, and inclusion does not require perfection

Today is Equal Pay Day, a date that symbolizes how far into the year women must work to earn what men have earned in the previous year.

3 common misperceptions about FARA

3 common misperceptions about FARA

Comms firms should have the Foreign Agents Registration Act on their radar because the FBI certainly does, says attorney Nick Lewin.

Brands can fall short with poorly thought out April Fools' Day pranks

Brands can fall short with poorly thought out April Fools' Day pranks

A perfectly executed brand April Fools' Day joke creates a consumer connection akin to meeting a new friend who gets your humor perfectly.

Is time up for the Time's Up advertising movement?

Is time up for the Time's Up advertising movement?

How agencies can work together in the fight for equality and women's rights.

Take the question "why" seriously

Take the question "why" seriously

Shouldn't it be normal to ask the right questions before trying to address a business challenge?

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