Helio PR's CEO shares insight into what makes a great publicist while transitioning from print media to the digital age
Retail strategies are forcing PR pros to pivot, says Kite Hill PR's Jeanne Meyer.
There was no uncertainty for cannabis PR pros on election night, says Rosie Mattio.
The Department of Justice is investigating and prosecuting PR pros for FARA violations, says Nick Lewin.
Right now, there’s no better route to great PR than giving the world a tool to curb COVID-19.
In a world where increased cyber attacks are part of “the new normal,” communications technologies should be part of the new response.
Local organizations, activists and politicians played key roles in turning out the vote, but new trends emerged that proved especially effective, says Sequoia Baker.
Biden spent more money on advertising than any other presidential election candidate.
We may not know the winner, but we do know how to keep business rolling.
Brand ambassadors can help save a company when its own comms team fails.