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CEO of Helio PR talks marketing in the digital age

Helio PR's CEO shares insight into what makes a great publicist while transitioning from print media to the digital age

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Why executives flame out

"Self-awareness is the most critical element of success not just in business, but in all our life relationships," says industry vet Don Spetner.

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We found a hybrid work solution. Don’t do what we did

Every agency must follow its own path to determine how to restart in-person work, says Seven Letter’s Erik Smith.

Jacinda Ardern announces her resignation on 19 January (Photo: Kerry Marshall/Getty Images)

Jacinda Ardern’s comms and leadership masterclass

Jacinda Ardern’s tenure as New Zealand Prime Minister spanned five years that rarely saw calm.

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Enter the robots: What does ChatGPT mean for professional communicators?

The writing robots aren’t coming; they’re here. The question is whether AI-generated language can achieve excellence without human intervention, says Pluralytics AI’s Rick Byrne.

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PR is at the center of the future of work

From employee engagement to wellness to hybrid work to the office of the future, the comms function is instrumental in tackling the biggest challenges of modern business.

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Hybrid work isn’t all sunshine and roses

Employers are continuing to struggle with the new flexible work arrangements, but staffers seem to be thriving.

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Building a more inclusive world in the metaverse starts with creators

Brands can drive the creation of a meaningful metaverse by reimagining collaboration with a new wave of creators.

Image of Barbara Walters with Fidel Castro.

Marina Maher on what made Barbara Walters special for all communicators

Walters showed others the importance of finding a niche and becoming great at it. She wasn’t immune to obstacles; she just shut out the noise and forged ahead, says MMC founder Marina Maher.

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Titi Me Preguntó: What are the multicultural marketing takeaways from Benito for 2023?

Here are four lessons from the Year of Benito to create successful Hispanic engagement in 2023 from Andy Checo.

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