People in PR (Views)

Most Recent People Views

Businesses must fill the gaps left by a diminished news industry

Businesses must fill the gaps left by a diminished news industry

Richard Edelman: CCOs must lead the charge to Go Direct and provide access to quality information

What does growth mean for a specialty firm?

What does growth mean for a specialty firm?

Hotwire CEO Barbara Bates asks the question: Can PR agencies grow while maintaining a bespoke approach to client service?

So what? Now what?

So what? Now what?

Don't just talk about it, be about it when it comes to taking a stand, says Rashada Whitehead

Diversity beyond the numbers: Dare to be more courageous

Diversity beyond the numbers: Dare to be more courageous

Accountability is a necessary first step, but only a first step, says Karen Kahn, chief communications officer for HP

Travel companies get free pass on communications flubs

Travel companies get free pass on communications flubs

Keeping customers informed is key

Hurricane Harvey’s comms lessons for disaster prep

Hurricane Harvey’s comms lessons for disaster prep

The weathercasters were calling Hurricane Harvey a "rain event." Citizens prone to flooding took the warning seriously and prepared their homes.

How major brands use social purpose to build character

How major brands use social purpose to build character

Corporate social purpose was a hot topic of discussion at the Page annual meeting in Washington, DC.

Agency leadership requires skills not always learned in newsrooms

Agency leadership requires skills not always learned in newsrooms

Senior agency leaders require different skills that are sparingly found in many newsrooms

Diversity and inclusion in the PR profession: The case for change

Diversity and inclusion in the PR profession: The case for change

The bottom line is that our industry must set a higher bar.

Ideas do not care who their parents are

Ideas do not care who their parents are

The earned media playbook is open source and no longer confined to PR professionals - so the industry must overcome its systemic weaknesses if it is to exploit this once-in-a-lifetime opportunity.

News by email...