The firm's Narcan product is more than just a lifesaving treatment for opioid overdose. It's a brilliant, salient campaign, as well.
The campaign builds off of last year's Excedrin Migraine Experience, where the friends and family of migraine sufferers could experience their migraine symptoms
Company enlists Patti LaBelle to increase awareness for the pneumococcal pneumonia vaccine
The campaign features Bayer and OB/GYN Dr. Jessica Shepherd in a series of educational and entertaining videos that tackle common questions about birth control pills
The pharmacy and convince chain is spreading the message about flu shots.
The java giant closed all stores for racial bias training after two black men were arrested in Philadelphia earlier this year.
How an industry-wide cyber flaw became an Intel scandal
The company ignored a cybersecurity risk that endangered the personal information of millions of U.S. residents.
A cautionary tale about how one of the U.K.'s best-known PR firms caused its own destruction through an ill-advised campaign that stoked racial division in South Africa
The Harvey Weinstein scandal cast a shadow that loomed over Hollywood, social media, politics, and PR. Weinstein's position as a preeminent producer came cascading down.