Latest Technology News

Electric vehicle company Rivian hires Ken Shuman as first comms head

Electric vehicle company Rivian hires Ken Shuman as first comms head

Rivian is set to reveal its pickup truck and seven-passenger SUV in November at the Los Angeles Auto Show.

Edelman closes Silicon Valley office, moves employees to San Francisco

Edelman closes Silicon Valley office, moves employees to San Francisco

The firm opened the San Mateo location in 2006 when it acquired A&R Partners.

Breakfast Briefing: 5 things PR pros need to know on Thursday morning

Breakfast Briefing: 5 things PR pros need to know on Thursday morning

More on Text100's merger with Bite; Plus: Dallas Mavericks owner Mark Cuban apologizes.

Breakfast Briefing: Amazon blows past web advertising expectations

Breakfast Briefing: Amazon blows past web advertising expectations

The latest valuation of Amazon web advertising sales are up 60% from a March estimate.

Breakfast Briefing: Expect Amazon HQ2 announcement by end of year

Breakfast Briefing: Expect Amazon HQ2 announcement by end of year

Plus: It's the end of an iconic car brand with its roots in the 1960s.

Harman names Darrin Shewchuk as comms, public affairs head

Harman names Darrin Shewchuk as comms, public affairs head

As VP of communications and public affairs at the Samsung subsidiary, Shewchuk will report to president and CEO Dinesh Paliwal.

SoulCycle hires Carolyn Chiang Rosebrough as comms head

SoulCycle hires Carolyn Chiang Rosebrough as comms head

She was most recently consumer marketing lead and SVP at FleishmanHillard.

Brands in motion: Brexit Britain responds better to 'rational' comms

Brands in motion: Brexit Britain responds better to 'rational' comms

Almost all consumers expect brands to act ethically, but when it comes to what drives a purchase decision or brand support in these uncertain times, rational considerations trump emotional - and increasingly so, a study by WE Communications has found.

Breakfast Briefing: The biggest iPhone yet? What to watch at Apple's big reveal

Breakfast Briefing: The biggest iPhone yet? What to watch at Apple's big reveal

Plus: A truly out-of-this-world kind of sponsored content.

SocialChorus launches Innovation Lab

SocialChorus launches Innovation Lab

The new program will help users to more effectively engage employees.

Breakfast Briefing: Netflix picks Facebook's Rachel Whetstone for chief comms

Breakfast Briefing: Netflix picks Facebook's Rachel Whetstone for chief comms

Whetstone has years of high-profile comms roles at tech giants Facebook, Uber, and Google.

Netflix hires Rachel Whetstone as global comms chief

Netflix hires Rachel Whetstone as global comms chief

Whetstone joins the streaming giant after years of high-profile comms roles at tech giants Facebook, Uber, and Google.

Arcserve names Red Lorry Yellow Lorry AOR

Arcserve names Red Lorry Yellow Lorry AOR

The agency will represent the tech firm in the U.S. and U.K.

Bloq hires Edelman's Phil Gomes as CCO

Bloq hires Edelman's Phil Gomes as CCO

Gomes was an Edelman blockchain thought leader.

Mercury inks deal to rep China-owned surveillance tech company Hikvision

Mercury inks deal to rep China-owned surveillance tech company Hikvision

A bill signed into law last week by President Trump bans federal agencies from purchasing equipment from Hikvision and other Chinese companies.

Spire Global hires James Pearson as comms head

Spire Global hires James Pearson as comms head

Pearson has also worked at Shazam and Grooveshark.

MoviePass searches for new CMO after series of controversies

MoviePass searches for new CMO after series of controversies

Natasha Mulla, who joined MoviePass in January, has left the company.

Interview with the chatbot: For one, she's very confused about the concept of PR

Interview with the chatbot: For one, she's very confused about the concept of PR

A quick Q&A with a 20-month-old chatbot from Microsoft.

Salesforce hires AT&T's Brad Burns as chief communications officer

Salesforce hires AT&T's Brad Burns as chief communications officer

Burns was most recently SVP of corporate comms for AT&T Communications.

Clarity PR gains Bay Area footprint by acquiring DRSmedia

Clarity PR gains Bay Area footprint by acquiring DRSmedia

Clarity also has offices in New York City and Berlin, as well as its London headquarters.

Analysis

Why marketers weighing AR versus VR are asking the wrong question

Why marketers weighing AR versus VR are asking the wrong question

Instead, they should be pondering how quickly they can get ready for mixed reality.

Esports sheds stereotypes, opens a new frontier for marketers

Esports sheds stereotypes, opens a new frontier for marketers

Getting to know the leagues, teams, players, and fans is critical to success.

Crisis communicators give Zuckerberg high marks for testimony

Crisis communicators give Zuckerberg high marks for testimony

The Facebook CEO did not wilt during Tuesday's marathon Senate session.

'A watershed moment': have people woken up to how their Facebook data is used following the Cambridge Analytica scandal?

'A watershed moment': have people woken up to how their Facebook data is used following the Cambridge Analytica scandal?

Data firm Cambridge Analytica and Facebook are both in the dock of public opinion this week after it became clear that the personal data of 50 million of the social-media platform's users were obtained in dubious circumstances and then used to target voters.

PR pros: Mr. Zuckerberg, it's time to go to Washington (and Brussels)

PR pros: Mr. Zuckerberg, it's time to go to Washington (and Brussels)

The CEO's absence from public view since the Cambridge Analytica story broke on Friday has created a leadership vacuum at a time of crisis for Facebook.