The long-term consequences of Apple’s privacy shift will be complex, experts say.
Stella Low is joining Apple to lead global comms.
Hickey had two stints at the IPG firm in the Bay Area.
The platform cited survey data and case studies to persuade advertisers to spend on TikTok.
Cloud Studio is one product resulting from the deal.
Content include exclusive partnerships in sports, entertainment, lifestyle and other genres.
The tech giant will launch original series on IMDbTV, bundle Amazon Advertising and Twitch campaigns and offer audience guarantees on media placements.
Facebook says the update will start impacting its business in Q2.
Advertisers are waiting to see the impact on opt-in rates while ramping up first-party data strategies.
CASE STUDY: The healthcare superapp used MoEngage's machine-learning technology and A/B testing mechanism to keep users active and engaged, even when they're not unwell.
Brands are investing in the platform as the economy heats back up.
Esports offer will build excitement for the Olympic Games Tokyo 2020.
Giovanna Falbo will lead comms until a permanent replacement is named.
The tech-sector veteran will lead marketing and communications at the venture capital firm.
The app has hired marketing and communications leaders in just over a month.