Latest Technology News

Omnicom Public Relations Group launches AI 'risk' consultancy

Omnicom Public Relations Group launches AI 'risk' consultancy

Omnicom's PR division has launched a consultancy focused on mitigating the risks to brand reputation from artificial intelligence (AI) technologies.

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Facebook names Kornblut to news post; SAP buys Qualtrics; Diageo sells portfolio of liquor brands.

Ogilvy named AOR for blockchain company BLOCKv

Ogilvy named AOR for blockchain company BLOCKv

The tech company's CMO Michael Dobak was formerly CEO of Ogilvy & Mather West

Would you accept an apology from MoviePass?

Would you accept an apology from MoviePass?

Even if it's coming from a super-cute dog?

B/HI launches esports practice

B/HI launches esports practice

Managing partner Jerry Griffin will oversee the practice.

Marketing's next battlefield: Your phone's camera

Marketing's next battlefield: Your phone's camera

A Snap executive on the next part of your smartphone that marketers will be vying for.

FreedomPay appoints Verifone's Liesl Smith as head of marketing and comms

FreedomPay appoints Verifone's Liesl Smith as head of marketing and comms

Global e-commerce security tech firm FreedomPay has appointed Liesl Smith as senior vice president of marketing and communications.

Cutler PR founder Zach Cutler launches PR tool Propel

Cutler PR founder Zach Cutler launches PR tool Propel

Cutler built the tool with cofounder and CTO David Cohen.

Six principles to help guide a progressive health tech communications strategy

Six principles to help guide a progressive health tech communications strategy

In a slow-moving, heavily regulated industry, an innovative approach is key.

SoftBank names Gary Ginsberg as global comms head

SoftBank names Gary Ginsberg as global comms head

Ginsberg is a veteran of News Corp. and Time Warner.

Breakfast Briefing: Amazon makes big gains in advertising services

Breakfast Briefing: Amazon makes big gains in advertising services

The ecommerce heavyweight is on track to pull in about $10 billion a year from ad services sales.

PR pros click 'like' on Clegg's Facebook gig

PR pros click 'like' on Clegg's Facebook gig

Nick Clegg's appointment as Facebook's head of global affairs has been welcomed by senior comms professionals, despite a backlash from some quarters of the press.

Facebook hires Nick Clegg: Inspired or too far outside the box?

Facebook hires Nick Clegg: Inspired or too far outside the box?

Take our poll on Facebook's new policy and communications hire.

Grubhub's Matt Maloney on eliminating spin and focusing on the long term

Grubhub's Matt Maloney on eliminating spin and focusing on the long term

"The product that will be the standard in 100 years has not been invented yet," Maloney said at the PRWeek Conference on Thursday.

Breakfast Briefing: Netflix rebounds with eye-popping Q3 user numbers

Breakfast Briefing: Netflix rebounds with eye-popping Q3 user numbers

Plus: YouTube outage; More financial CEOs flee 'Davos in the Desert'; Facebook sued by advertisers.

GPS technology giant Garmin launches PR agency review

GPS technology giant Garmin launches PR agency review

Consumer electronics business Garmin is seeking 'a modern approach' as it launches a PR pitch in the UK and Ireland, PRWeek can reveal.

More change on Twitter's comms team, with four hires

More change on Twitter's comms team, with four hires

The platform's comms function has been racked with turnover over the past two years.

Breakfast Briefing: Elon Musk mocks the SEC

Breakfast Briefing: Elon Musk mocks the SEC

Plus: Brett Kavanaugh pens an op-ed for the 'WSJ' editorial page; Goodbye, Tronc.

Breakfast Briefing: 5 things for PR pros to know on Thursday morning

Breakfast Briefing: 5 things for PR pros to know on Thursday morning

Twitter still has a big fake news problem; Apple back on top of most valuable brands study; Get ready for Kavanaugh leak-a-palooza.

HP Inc. upgrades minority representation on agency teams

HP Inc. upgrades minority representation on agency teams

People from underrepresented backgrounds now make up more than a third of account teams working for the company.

Analysis

Why marketers weighing AR versus VR are asking the wrong question

Why marketers weighing AR versus VR are asking the wrong question

Instead, they should be pondering how quickly they can get ready for mixed reality.

Esports sheds stereotypes, opens a new frontier for marketers

Esports sheds stereotypes, opens a new frontier for marketers

Getting to know the leagues, teams, players, and fans is critical to success.

Crisis communicators give Zuckerberg high marks for testimony

Crisis communicators give Zuckerberg high marks for testimony

The Facebook CEO did not wilt during Tuesday's marathon Senate session.

'A watershed moment': have people woken up to how their Facebook data is used following the Cambridge Analytica scandal?

'A watershed moment': have people woken up to how their Facebook data is used following the Cambridge Analytica scandal?

Data firm Cambridge Analytica and Facebook are both in the dock of public opinion this week after it became clear that the personal data of 50 million of the social-media platform's users were obtained in dubious circumstances and then used to target voters.

PR pros: Mr. Zuckerberg, it's time to go to Washington (and Brussels)

PR pros: Mr. Zuckerberg, it's time to go to Washington (and Brussels)

The CEO's absence from public view since the Cambridge Analytica story broke on Friday has created a leadership vacuum at a time of crisis for Facebook.