Latest Technology News

Julie Inouye headshot

Outcast names Julie Inouye president

Inouye most recently held consulting roles at photography mobile app VSCO, Kindred Ventures, Playground Global and Mastodon.

Stock art of a building with the Microsoft logo on it

Meltwater, Microsoft join forces

Meltwater will be featured in the Azure Marketplace for all Microsoft users.

Gustavo Garcia

Hispanic comms agency MEL names Gustavo Garcia as chief digital officer

Garcia will lead digital and social media strategy at the agency, which launched in September through a partnership with Edelman.

Headshot of Gerard LaFond

The Hoffman Agency promotes Gerard LaFond to North America MD

The agency also named Kymra Knuth as chief client officer, North America, as part of president and CEO Lou Hoffman’s transition to a global focus.

Margaret Cote headshot

Highwire names Margaret Cote head of insights and analytics

Cote joins the agency from Weber Shandwick, where she served as SVP, analytics and intelligence lead.

In-person headshot of Kevin Dulaney

SourceCode names Kevin Dulaney first head of technology and innovation

Dulaney has worked with companies including the NFL and NASA.

Created image of a lunar lander with the Columbia logo on it

Shooting for the moon: How Columbia Sportswear is promoting its role with the first US lunar landing in 50 years

Get ready for the ‘moon selfie’ as the brand promotes its role in the historic mission.

stock art of the Bluesky app

There’s potential — and risk — for brands on Bluesky

The platform is now open to the public, but brands seem to be taking a wait-and-see approach.

Headshot of Ted Birkhahn

Vested names Hot Paper Lantern, Peppercomm alum Ted Birkhahn as MD

Birkhahn will oversee the development of tech platforms and middle-market offerings in the newly created role.

“Less social media. More Snapchat”

Snapchat shuns social media in new campaign

'Less social media. More Snapchat' aims to differentiate the platform as a 'social media alternative.'

Universal Music Group and TikTok logos displayed on smart phone screens

UMG breakup may hamper user engagement on TikTok

We asked the experts: With Universal Music Group’s catalog no longer on TikTok, how might engagement on the platform — and subsequently, ad revenue — be impacted?

he new Apple Vision Pro headset is displayed during the Apple Worldwide Developers Conference

Apple Vision Pro is here: Will it be tech's next revolution?

While some say it's a revolution in tech that'll change the way we see the world, others are worried about the weight of the product on humanity...literally.

Google 'G' logo in background with silhouette of face looking at smartphone in foreground (©GettyImages)

Google: ‘We’re not restructuring because AI is taking away roles’

Chief business officer Philipp Schindler tells investors that growth in the company’s AI-powered ad products, a ‘bright spot’ in its Q4 performance, has not directly contributed to recent layoffs.

Stock art of streaming apps on a TV

Health and wellness TV streaming jumped 21% in January, Roku data finds

TV streamers are increasingly searching for health and wellness content, according to recent data from Roku Advertising.

AN AT&T store in New York City

AT&T names Jackson Spalding as lead PR agency

The telecommunications giant shook up its agency roster, with longtime agency partner FleishmanHillard winding down comms work for the company.