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TikTok cracks down on misinformation in latest global transparency report
The platform revealed it removed 3.5 million ads and pieces of content containing misinformation, including on COVID-19 and global elections.
Snap names Doug Frisbie VP of business marketing
Frisbie will lead the company’s global business marketing.
Twitter's advertising revenue crosses $1 billion in Q4
Overall top line grows by 28% and operating income by nearly 65%, even as pandemic sees company's net loss swell.
TikTok has made the most progress toward media responsibility standards: Mediabrands
Social media platforms have improved in Mediabrands' periodic measure of responsible behavior, with TikTok leading the way. But work remains to be done.
Signal AI strikes deal with Acquire Media
The goal: extend b-to-b and international media intelligence coverage.
Inside Verizon’s Fortnite Super Bowl stadium
The campaign includes a 5G-powered virtual stadium and meet-and-greets with NFL players inside the popular game.
Riot Games hires Gaude Lydia Paez to lead communications
Paez is a veteran of Hulu and Fox Broadcasting.
Facebook tests topic exclusions for brands
The brand safety update will allow advertisers to block content associated with broad topics such as “crime and tragedy” or “news and politics.”
Facebook's strong earnings clouded by concerns over iOS privacy controls
Social media giant's revenue rose 33% and profit rose 44% as the pandemic drove consumers' business and leisure online.
Pinterest introduces Story pins on homepage in influencer push
The platform is expanding on its Stories feature with a carousel on top of the home feed.
Twitter pilots Birdwatch crowd-sourced misinformation tool
Twitter's VP of product says that the community-driven tool "might be messy" as it invites users to take part in a pilot.
Pinterest expands AR makeup try-on feature
The feature will now allow users to virtually try on eyeshadow using their phone cameras.
Lenovo’s Torod Neptune to join Medtronic as global communications leader
Neptune has led communications at Lenovo since 2017.
Grubhub hires Devry Boughner Vorwerk as chief corporate affairs officer
Vorwerk will oversee brand communications, government relations, public policy and sustainability.
Breakfast Briefing: 5 things for PR pros to know on Thursday morning
PRWeek U.S. Agency Business Report opens for submissions; Snapchat permanently bans Trump.
