What happens to a controversial $250 million vaccine awareness campaign when a new administration takes over? PRWeek speaks to HHS veteran Mark Weber for the inside story and historical context.
The director and head of communications talks shop amid an ongoing pandemic and racial injustice.
White started at the Fortune 5 company in April, but that is not holding her back from spearheading its handling of the pandemic.
Greenwood discusses the tricky task of steering communications for the purposeful ice cream company amid accusations of virtue signaling and hypocrisy.
It’s Wexler’s job to help the company remain a reliable institution for millions of Americans, even if it means wrangling local stories about escaped monkeys.
Julie Inouye heads up comms for the photo editing mobile app during a time of incredible growth.
Kathryn Beiser, SVP and CCO at Kaiser Permanente, one of the nation's largest nonprofit health systems, discusses the ongoing changes in the communications department.
Chief marketing and comms officer Brie Carere's international team guides FedEx as it faces trade wars and speculation about tech giant competition.
Impossible Foods' CCO Rachel Konrad (pictured below) is determined to show carnivores that a plant-based burger can be just as tasty -- and also reduce their carbon footprint.
After the federal government shut down in January, the National Park Foundation was thrust into the spotlight, guided by chief of external affairs Robert Mathias.
VP of marcomms taps into her network news experience to tell and promote the hospital system's stories.
Alibaba comms head Jennifer Kuperman is helping educate the masses on why the company is a force for good in the U.S.
Like her boss, rap mogul and businessman Sean Combs, EVP of comms Nathalie Moar has only one mantra: more, more, more.
The company is ambitious, but when you look at the foundation of the company, community is always at the core," says Jennifer Skyler
Political comms veteran Kevin Griffis brought his wealth of experience in government and politics to Planned Parenthood at the perfect time, leading the fight to protect birth control coverage under the Trump administration and destigmatizing abortion.
Howard Rubenstein: From starting a business in his mother's kitchen to rubbing shoulders with giants
Whether it's the mayor of New York City, the owner of the Yankees, the president of the United States, or even Pope Francis, this PR legend has been representing and mingling with the world's biggest names for more than 60 years.
In 21 years at Abbott Laboratories, divisional VP and head of public affairs Melissa Brotz has seen it all, including the transformation from a traditional comms organization to a more vibrant, dynamic, and content-led group.
The pharma veteran came on board with Astellas at a trying time for the industry, but managed to build its comms function from the ground up and solidify its reputation.
'The perfect storm of awful' inundated Chipotle in late 2015, but PR director Chris Arnold fought through the E. coli outbreaks and is regaining consumer trust for the Mexican grill.
Wendy's chief communications officer chats with PRWeek's Frank Washkuch about taking a hands-off approach to a social media phenomenon and why an irreverent Twitter account is in the burger chain's DNA.