Latest News

HelloFresh hires Nicole Messier-Marino as first North America comms head

HelloFresh hires Nicole Messier-Marino as first North America comms head

She started at the company on November 13.

Former Webster PR SVP launches new Nashville shop, 2911 Enterprises

Former Webster PR SVP launches new Nashville shop, 2911 Enterprises

Jeremy Westby was SVP at Webster PR, whose founder has been accused of sexual assault.

Marginal cuts in corp comms at GE amid broader restructuring

Marginal cuts in corp comms at GE amid broader restructuring

The company's corporate communications team has seen a handful of eliminations.

A second hedge fund bets against WPP as stock touches three-year low

A second hedge fund bets against WPP as stock touches three-year low

Marshall Wace has become the second hedge fund to bet against WPP's shares in the space of two months.

Ascential bids to stem Cannes bleeding

Ascential bids to stem Cannes bleeding

Organizers of the Cannes Lions Festival of Creativity this week made their play to placate an industry increasingly frustrated by the costs associated with a week on La Croisette - but, for the PR sector at least, the changes seem positive.

Your call: How do you feel about the Cannes Lions changes?

Your call: How do you feel about the Cannes Lions changes?

Are these much needed adjustments, too little too late, or is the festival still not properly representing PR?

KFC's latest wacky product is a $10,000 internet escape pod

KFC's latest wacky product is a $10,000 internet escape pod

Designed to "comfortably fit four adults and a bucket of Kentucky Fried Chicken," KFC hopes the internet escape pod is just what consumers need this holiday season.

Axe's top marketer on helping men break out of the 'Man Box'

Axe's top marketer on helping men break out of the 'Man Box'

The "Man Box," or the set of attributes that rigidly defines masculinity, is harmful and an issue Axe and Lynx have decided to address, said Rik Strubel, the brand's global VP.

Breakfast Briefing, 11.17.2017: Controversial Christmas campaigns and ill-considered tweets

Breakfast Briefing, 11.17.2017: Controversial Christmas campaigns and ill-considered tweets

The 5 stories PR pros need to know to finish the week on the right foot.

Greenpeace hijacks Coke's 'huge PR push' with alternative Christmas campaign

Greenpeace hijacks Coke's 'huge PR push' with alternative Christmas campaign

Greenpeace has launched a Christmas campaign designed to take advantage of what it describes as Coca-Cola's "huge PR push" during the festive season.

Meet Mike Tague, the PR guy in that viral distorted wedding photo

Meet Mike Tague, the PR guy in that viral distorted wedding photo

We caught up with the communications manager to see how he's handling his 15 minutes of internet fame.

Lippe Taylor hires Elisabeth Bromberg in digital, social role

Lippe Taylor hires Elisabeth Bromberg in digital, social role

She is working with clients including Revlon and Elizabeth Arden.

Havas posts flat third-quarter growth

Havas posts flat third-quarter growth

The French advertising group's U.K. organic revenue fell by 10.9% for the three months to the end of September, while its North American business grew.

Lions Health to remain separate after Cannes revamp

Lions Health to remain separate after Cannes revamp

Some decried the lack of full integration.

Kellogg's to reopen immersive cereal café in New York

Kellogg's to reopen immersive cereal café in New York

Kellogg's is reviving its cereal café concept, opening a permanent store in New York City's Union Square.

Mars CMO Andrew Clarke: 'Challenge orthodoxy, do the reverse'

Mars CMO Andrew Clarke: 'Challenge orthodoxy, do the reverse'

Mars CMO Andrew Clarke says marketers and brands need to fight back against orthodoxy, avoid being over-controlling, and empower staff and agencies.

Ruder Finn launches internal comms practice

Ruder Finn launches internal comms practice

Called ICX, the practice will be led by the agency's New York and London offices.

Breakfast Briefing, 11.16.2017: Twitter takes 'verified' checkmark away for trolling

Breakfast Briefing, 11.16.2017: Twitter takes 'verified' checkmark away for trolling

And some prominent members of the alt-right aren't happy about losing their status symbols.

Remarkable hires ex-Bell Pottinger partner and former Lord Mayor as director

Remarkable hires ex-Bell Pottinger partner and former Lord Mayor as director

Public affairs and property comms agency Remarkable Group has hired former Bell Pottinger partner Steve Summers as a director.

HP creates LGBTQ recruitment spot with message: 'Just be you'

HP creates LGBTQ recruitment spot with message: 'Just be you'

With its new Reinvent Mindsets spot, HP addresses the alienation and discomfort LGBTQ employees face in the workplace.

Wyoming Tourism issues RFP for PR support

Wyoming Tourism issues RFP for PR support

The state tourism group has worked with Fahlgren Mortine since 2014.

'I don't have time for self-importance;' Twitter global creative chief

'I don't have time for self-importance;' Twitter global creative chief

Jayanta Jenkins spoke to Faaez Samadi about the creative opportunities for brands on Twitter, which go way beyond selling products.

Breakfast Briefing, 11.15.2017: Papa John's tries to replay the down on NFL statements

Breakfast Briefing, 11.15.2017: Papa John's tries to replay the down on NFL statements

Will consumers give the pizza brand a do-over?

Golin hires Jonny Bentwood for new global head of data and analytics role

Golin hires Jonny Bentwood for new global head of data and analytics role

Bentwood said the Interpublic Group firm wants "serious rocket science" in its analytics approach.

Centers for Medicare and Medicaid Services puts $900m IDIQ up for bid

Centers for Medicare and Medicaid Services puts $900m IDIQ up for bid

Ketchum, Ogilvy, Porter Novelli, Weber Shandwick, and FleishmanHillard are among the firms that have been awarded past Centers for Medicare and Medicaid Services IDIQ accounts.

Pramana Collective hires former Chelsea Clinton spokesperson Erika Gudmundson

Pramana Collective hires former Chelsea Clinton spokesperson Erika Gudmundson

Gudmundson was most recently director of comms for Zumper, an apartment rental website.

Ford Motor Company looks for global social media lead

Ford Motor Company looks for global social media lead

The hire will be the automaker's "subject matter expert" when it comes to social media.

Snapchat's Ad Manager updates includes audience filters

Snapchat's Ad Manager updates includes audience filters

Snapchat has rolled its advertising self-service tools onto one platform with Ad Manager 2.0.

Cannes Lions boss Jose Papa: 'WPP is a key partner, I expect all the industry to engage with us'

Cannes Lions boss Jose Papa: 'WPP is a key partner, I expect all the industry to engage with us'

Jose Papa reflects on a turbulent first year leading Cannes Lions and explains why a journey through Campaign's archive reassured him that the festival could recover from its recent troubles.

Dentsu Aegis profit slide slows to 0.2%

Dentsu Aegis profit slide slows to 0.2%

Dentsu Aegis Network, the international business owned by Dentsu, has recorded a decline in organic gross profit for the second quarter in a row.

Breakfast Briefing, 11.14.2017: Publicis can't quit Cannes for long

Plus: Sean Hannity has asked his fans to stop destroying coffee makers. But are other brands next?

Bacardi brand PR chief Lisa Jedan named chair of PRWeek Global Awards 2018

Bacardi brand PR chief Lisa Jedan named chair of PRWeek Global Awards 2018

Bacardi global head of brand PR and corporate comms Lisa Jedan has been named as the chair of the PRWeek Global Awards 2018.

Cut-down Cannes 'saluted' by Publicis despite pull-out, while others give more cautious welcome

Cut-down Cannes 'saluted' by Publicis despite pull-out, while others give more cautious welcome

French holding company Publicis has welcomed the raft of changes announced to the Cannes Lions festival yesterday, while others have given it a more cautious welcome.

Cannes Lions gets a makeover after holding company complaints

Cannes Lions gets a makeover after holding company complaints

The PR Lions are here to stay, but as part of the festival's new "Reach" track.

Jefferson Concussion Center wants everyone to experience symptoms...in VR

Jefferson Concussion Center wants everyone to experience symptoms...in VR

The Jefferson Comprehensive Concussion Center launched the Recreating the Feeling campaign on Monday.

Breakfast Briefing, 11.13.2017: Advertisers flee Hannity after Moore coverage

And some fans of the show are destroying their coffee makers on social media in response.

Cohn & Wolfe hires Edelman's Laura Springer to focus on Newell Brands

Cohn & Wolfe hires Edelman's Laura Springer to focus on Newell Brands

She is working with Steve Bonsignore, MD and New York consumer practice leader, to lead the group's day-to-day operations.

PRSA New York launches diversity and inclusion initiative

The New York City chapter of the trade body will establish workshops and create an advisory board and an internal diversity and inclusion committee.

Satterthwaite to step down as chief executive of Chime amid senior management overhaul

Satterthwaite to step down as chief executive of Chime amid senior management overhaul

Chris Satterthwaite is to step down as chief executive of Chime - owner of PR agencies Good Relations, Harvard and Teamspirit - after 15 years in charge.

Former HealthCare.gov comms staffers fill in for the government with ACA campaign

Former HealthCare.gov comms staffers fill in for the government with ACA campaign

Get America Covered is working to encourage consumers to sign up for coverage through the Affordable Care Act.

Analysis

'They're going to weather this:' Why Keurig shouldn't sweat a conservative backlash

'They're going to weather this:' Why Keurig shouldn't sweat a conservative backlash

A smashing social media firestorm is an uncomfortable place for an apolitical brand.

From camouflage to communications: Five veterans share their paths to PR

From camouflage to communications: Five veterans share their paths to PR

PRWeek spoke with communications leaders from Microsoft, the EPA, and the agency world about the very different paths they took from military service to the communications industry.

FARA 'shockwaves:' Agencies rush to ensure compliance after indictments

FARA 'shockwaves:' Agencies rush to ensure compliance after indictments

The indictments of Paul Manafort and Richard Gates have spurred firms to ensure their FARA paperwork is up to standard.

Help wanted, but only if you're data savvy

Help wanted, but only if you're data savvy

A number of new titles are popping up all over PR agencies as shops move from polishing their content creation chops to focusing on data.

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

The fallout from the Bell Pottinger scandal and the agency's subsequent demise has sparked a debate about whether the PR industry needs a global code of ethics.

How IBM and Univision are going to bat for Dreamers on staff

How IBM and Univision are going to bat for Dreamers on staff

Both companies have found their employees are the most effective storytellers on the issue.

Prime location: How three cities are pitching for Amazon's second HQ

Prime location: How three cities are pitching for Amazon's second HQ

The bids may be in, but the communications pushes are just beginning. How three North American cities are making their cases to the e-commerce juggernaut.

Scandals won't slow down a bullish influencer economy

Scandals won't slow down a bullish influencer economy

Brands keep coming back for more, albeit with additional fine print.

Pepsi, McDonald's, Dove (twice): can the PR industry stop adland's disastrous campaigns?

Pepsi, McDonald's, Dove (twice): can the PR industry stop adland's disastrous campaigns?

The way things are going, 2017 could be remembered in the marcoms world as the year of the catastrophic, facepalm-inducing campaign. What role can PR play in stopping such disasters slipping through the net?

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Two of the country's biggest and best-known breast cancer organizations, Susan G. Komen and the Breast Cancer Research Foundation, are focusing on raising awareness and research money for the deadliest forms of the disease.

After Bell Pottinger... do trade bodies have the clout to enforce ethical standards?

After Bell Pottinger... do trade bodies have the clout to enforce ethical standards?

As the debate around ethical practice in PR continues, have trade bodies done enough to rid the sector of bad eggs and enhance its overall reputation? And what does it say about the value of associations to the industry in general? PR pros give their views.

Branded podcasts make a comeback

Branded podcasts make a comeback

Experts share how podcasts are helping brands reach consumers on a deeper level in "today's 140-character world."

Lessons from Katrina: How FEMA learned to focus its disaster messages

Lessons from Katrina: How FEMA learned to focus its disaster messages

The government disaster-assistance agency had a busy summer responding to hurricanes in the Southeast and Texas and wildfires in the West. Here's how it's changed communications strategy in the past dozen years.

Marketing the iPhone X? Piece of cake. Apple's bigger challenge is the iPhone 8

Marketing the iPhone X? Piece of cake. Apple's bigger challenge is the iPhone 8

Apple's most advanced smartphone will sell itself, but touting the iPhone 8 presents a number of hurdles, say experts.

It could happen here. What the PR Council will do with the next Bell Pottinger

It could happen here. What the PR Council will do with the next Bell Pottinger

The PR Council and other industry leaders draw a line in the sand: What they're prepared to do if a U.S.-based firm brings the industry "into disrepute."