Latest News

FleishmanHillard appoints Sophie Scott global head of technology

FleishmanHillard appoints Sophie Scott global head of technology

Her predecessor was Bob Winslow, who moved on to Oracle.

Breakfast Briefing, 12.12.2017: The 5 stories PR pros need to know on Tuesday morning

Breakfast Briefing, 12.12.2017: The 5 stories PR pros need to know on Tuesday morning

It's an especially intriguing Tuesday, with Alabama's closely watched special Senate election drawing to a close. Oh, and Sean Spicer is writing a book.

Rejuvenan Global Health names Hudson Cutler communications AOR

Rejuvenan Global Health names Hudson Cutler communications AOR

The digital health startup was founded in 2015.

Former Southwest comms chief Hardage launches culture-focused consultancy

Former Southwest comms chief Hardage launches culture-focused consultancy

The consultancy will help companies develop environments that help them hire and retain talent.

Sky corporate affairs chief Catherine Hicks departs after two years

Sky corporate affairs chief Catherine Hicks departs after two years

Catherine Hicks, group corporate affairs director of Sky, is leaving the business, with a successor due to be named in the new year.

12 questions for Eleanor McManus on eliminating sexual harassment in media

12 questions for Eleanor McManus on eliminating sexual harassment in media

Eleanor McManus of Trident DMG helped to organize The Press Forward, a group of former and current journalists dedicated to ending sexual harassment in the media. She chats with PRWeek about working with newsrooms to change their cultures.

Sonos unlocks Spirit House for Gorillaz fans

Sonos unlocks Spirit House for Gorillaz fans

A coincidence of release dates made the wireless sound system brand and virtual band the ideal match for an immersive audiovisual experience.

Sandy Hook Promise marks solemn five-year anniversary

Sandy Hook Promise marks solemn five-year anniversary

The group's latest spot follows the success of Evan, the PSA that won several Cannes Lions last year.

Breakfast Briefing, 12.11.2017: Marketers say YouTube's latest brand safety fix doesn't cut it

Breakfast Briefing, 12.11.2017: Marketers say YouTube's latest brand safety fix doesn't cut it

Happy Monday! Here are the five stories PR pros need to know this morning.

GCI Health confirms Jones and Kerry as joint MDs of London operation

GCI Health confirms Jones and Kerry as joint MDs of London operation

GCI Health has confirmed new hire Kath Kerry and maternity leave returner Rikki Jones as co-MDs of its London operation, the network's second hub alongside its New York HQ.

Already eaten all your Advent calendar chocolate? This snack company wants to help

Already eaten all your Advent calendar chocolate? This snack company wants to help

A Mashable article inspired Biena to contact guilt-ridden chocolate lovers this holiday season.

A win out of a loss (or 12): Excedrin tries to rescue a Cleveland Browns fan's season

A win out of a loss (or 12): Excedrin tries to rescue a Cleveland Browns fan's season

It's the second time this year that Excedrin has reached out to help upset sports fans.

Chasing BRIC: Brazil's PR industry works to tell the story of the nation's recovery

Chasing BRIC: Brazil's PR industry works to tell the story of the nation's recovery

Three key figures in Brazilian PR share how the nation is rebuilding its reputation and economy following a wave of corruption that threw the country off the course toward reaching the potential its BRIC status forecasted in the early 2010s.

United Continental's Jim Olson to leave airline

United Continental's Jim Olson to leave airline

Olson is exiting the company after a year that included the David Dao incident and other crises.

Your call: Are an agency's 'Me Too' cookies offensive?

Your call: Are an agency's 'Me Too' cookies offensive?

Pitch, a Los Angeles-based ad agency, is sending journalists cookies adorned with the words"Me Too," in reference to the movement denouncing sexual assault and harassment.

Skeptical kids ridicule Trump's border wall in campaign from David & Goliath

Skeptical kids ridicule Trump's border wall in campaign from David & Goliath

Build Something Better focus groups The Wall to benefit LA nonprofit Esperanza Immigrant Rights Project.

Breakfast Briefing, 12.8.2017: United's Jim Olson schedules departure

Breakfast Briefing, 12.8.2017: United's Jim Olson schedules departure

And another noteworthy exit: longtime Cannes Lions executive Terry Savage will leave his position after the 2018 festival.

Terry Savage to leave Cannes Lions after 33 years

Terry Savage to leave Cannes Lions after 33 years

Terry Savage, Cannes Lions' longtime leader, chief spokesman, and a figure many viewed as the heart and soul of the global creativity festival, will be moving on after the 2018 event ends.

Ben Burton leaves Weber Shandwick UK to join Porter Novelli's Irish operation

Ben Burton leaves Weber Shandwick UK to join Porter Novelli's Irish operation

Weber Shandwick UK's MD of corporate, financial and public affairs Ben Burton is leaving the company to join Porter Novelli's Dublin office, as Ireland's capital looks to opportunities arising from Brexit.

GE Power hires Siemens' Greg Gibbons as comms chief

GE Power hires Siemens' Greg Gibbons as comms chief

The former comms leader at GE Power, Russell Wilkerson, exited his role in July to become chief communications officer of the newly former Baker Hughes, a GE Company.

Bacardi-backed Swizz Beatz exhibition returns to Miami

Bacardi-backed Swizz Beatz exhibition returns to Miami

Swizz Beatz's art exhibition, which is supported by Bacardi, is returning to Miami after a two-year tour around the world.

How Waffle House turned a sleepy employee into a publicity win

How Waffle House turned a sleepy employee into a publicity win

Waffle House's comms team quickly cooked up a response to a customer manning the grill--and posting pics on social media--while an employee slept.

Former Burson, Edelman executive Kenneth Trantowski dead at 69

Former Burson, Edelman executive Kenneth Trantowski dead at 69

The Chicago-based executive held roles at major PR agencies over a career of more than four decades.

Breakfast Briefing, 12.7.2017: Trio of digital shops bought

Breakfast Briefing, 12.7.2017: Trio of digital shops bought

Good Thursday morning. Three digital agency acquisitions have been announced since you left the office last night. More on that below.

Weber Shandwick acquires Resolute Digital, Bomoda

Weber Shandwick acquires Resolute Digital, Bomoda

The two shops, which will retain their brands, will boost the Mediaco content creation unit and Weber's data and analytics capabilities.

GCI Health puts Edie DeVine in charge of medical, health tech

GCI Health puts Edie DeVine in charge of medical, health tech

DeVine will oversee the agency's health IT and medical device work.

Prudential Financial's Scot Hoffman moves to Dodge & Cox

Prudential Financial's Scot Hoffman moves to Dodge & Cox

Hoffman most recently worked as head of corporate communications at Prudential Financial for five years.

What happens as marketers shift from algorithms to AI and other 2018 predictions from Kantar

What happens as marketers shift from algorithms to AI and other 2018 predictions from Kantar

Next year will be the start of the shift from marketing algorithms to AI, predicts Kantar Millward Brown.

Global Strategy Group launches social listening and analysis offering

Global Strategy Group launches social listening and analysis offering

Global Strategy Group Viewfinder merges social media with its public polling expertise to analyze social data.

Breakfast Briefing, 12.6.2017: #MeToo movement wins Time's person of the year

Breakfast Briefing, 12.6.2017: #MeToo movement wins Time's person of the year

Let the anticipation build! The shortlist for the 2018 PRWeek Awards will be released today. Look for it in your inboxes and at PRWeek.com at noon.

England's rising football star Dele Alli hires CAA and The Sports PR Company in bid to 'maximise off-field potential'

England's rising football star Dele Alli hires CAA and The Sports PR Company in bid to 'maximise off-field potential'

Tottenham Hotspur and England national team player Dele Alli has appointed The Sports PR Company to manage his PR and CAA Sports to manage his commercial portfolio.

Case study: Tinder stunt gives police platform to talk dating safety

Case study: Tinder stunt gives police platform to talk dating safety

An innovative digital campaign helped Avon and Somerset Police bring the message of staying safe while online dating to a focused audience, and could be adopted by other forces.

PRWeek U.S. Awards 2018 shortlist revealed

PRWeek U.S. Awards 2018 shortlist revealed

Weber Shandwick has been shortlisted for its fourth straight Large Agency of the Year award among its 12 mentions. Ketchum has been shortlisted 13 times, Edelman nine times, and Golin seven.

Entercom names Esther-Mireya Tejeda head of corporate comms, PR

Entercom names Esther-Mireya Tejeda head of corporate comms, PR

Tejeda was named to the role after the completion of Entercom's merger with CBS Radio.

PR Council names rising stars to PRC Next board

PR Council names rising stars to PRC Next board

Large firms such as Edelman are represented alongside boutique agencies like SourceCode Communications on the PR Council's newly created shadow board.

FARA registrations surge amid new levels of scrutiny

FARA registrations surge amid new levels of scrutiny

More robust enforcement of FARA, a better understanding of the law, and scandal have resulted in more agencies registering as foreign agents this year.

Video game Destiny 2 releases accompanying Alexa skill

Video game Destiny 2 releases accompanying Alexa skill

Bungie, Activision, and AKQA are aiming to capitalize on the potential of voice for interactive gaming with an Alexa skill to accompany video game Destiny 2.

Breakfast Briefing, 12.5.2017: REI, Patagonia take on the president over public lands

Breakfast Briefing, 12.5.2017: REI, Patagonia take on the president over public lands

Wishing you a good Tuesday morning, which you're definitely having if you attended PRWeek's Hall of Fame dinner in New York last night at which five industry legends were honored.

Allison+Partners opens offices in India, Australia

Allison+Partners opens offices in India, Australia

Pranav Kumar and Michelle Rovere are leading the agency's new offices in the respective countries.

Group M unveils upbeat global ad spend forecast for 2018

Group M unveils upbeat global ad spend forecast for 2018

Group M, the media investment arm of WPP, forecasts global ad growth of 4.3% in 2018 and predicts Google and Facebook will strengthen their stranglehold on digital advertising.

Analysis

Student counselors: Why undergrad-run agencies are popping up across the country

Student counselors: Why undergrad-run agencies are popping up across the country

Institutions including Boston University, Rutgers University, and the University of Alabama are giving students a new experience by letting them run their own shops and work directly with clients.

A comms balancing act on the 30th World AIDS Day

A comms balancing act on the 30th World AIDS Day

Organizations are balancing fighting stigmas with educational efforts and hopeful messages about HIV on the 2017 edition of World AIDS Day.

'They're going to weather this:' Why Keurig shouldn't sweat a conservative backlash

'They're going to weather this:' Why Keurig shouldn't sweat a conservative backlash

A smashing social media firestorm is an uncomfortable place for an apolitical brand.

From camouflage to communications: Five veterans share their paths to PR

From camouflage to communications: Five veterans share their paths to PR

PRWeek spoke with communications leaders from Microsoft, the EPA, and the agency world about the very different paths they took from military service to the communications industry.

FARA 'shockwaves:' Agencies rush to ensure compliance after indictments

FARA 'shockwaves:' Agencies rush to ensure compliance after indictments

The indictments of Paul Manafort and Richard Gates have spurred firms to ensure their FARA paperwork is up to standard.

Help wanted, but only if you're data savvy

Help wanted, but only if you're data savvy

A number of new titles are popping up all over PR agencies as shops move from polishing their content creation chops to focusing on data.

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

The fallout from the Bell Pottinger scandal and the agency's subsequent demise has sparked a debate about whether the PR industry needs a global code of ethics.

How IBM and Univision are going to bat for Dreamers on staff

How IBM and Univision are going to bat for Dreamers on staff

Both companies have found their employees are the most effective storytellers on the issue.

Prime location: How three cities are pitching for Amazon's second HQ

Prime location: How three cities are pitching for Amazon's second HQ

The bids may be in, but the communications pushes are just beginning. How three North American cities are making their cases to the e-commerce juggernaut.

Scandals won't slow down a bullish influencer economy

Scandals won't slow down a bullish influencer economy

Brands keep coming back for more, albeit with additional fine print.

Pepsi, McDonald's, Dove (twice): can the PR industry stop adland's disastrous campaigns?

Pepsi, McDonald's, Dove (twice): can the PR industry stop adland's disastrous campaigns?

The way things are going, 2017 could be remembered in the marcoms world as the year of the catastrophic, facepalm-inducing campaign. What role can PR play in stopping such disasters slipping through the net?

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Two of the country's biggest and best-known breast cancer organizations, Susan G. Komen and the Breast Cancer Research Foundation, are focusing on raising awareness and research money for the deadliest forms of the disease.

After Bell Pottinger... do trade bodies have the clout to enforce ethical standards?

After Bell Pottinger... do trade bodies have the clout to enforce ethical standards?

As the debate around ethical practice in PR continues, have trade bodies done enough to rid the sector of bad eggs and enhance its overall reputation? And what does it say about the value of associations to the industry in general? PR pros give their views.

Branded podcasts make a comeback

Branded podcasts make a comeback

Experts share how podcasts are helping brands reach consumers on a deeper level in "today's 140-character world."

Lessons from Katrina: How FEMA learned to focus its disaster messages

Lessons from Katrina: How FEMA learned to focus its disaster messages

The government disaster-assistance agency had a busy summer responding to hurricanes in the Southeast and Texas and wildfires in the West. Here's how it's changed communications strategy in the past dozen years.