Ketchum's promotion of a woman to the top executive role at the Omnicom firm is long overdue and must be the start of a wider movement for agency leadership to better reflect the rest of the PR workforce.
All PR agencies say they're pro-diversity within their ranks. Is it time for them to take their advocacy a step further and publish demographic and gender data about their workforces? Take our poll below.
Catherine Hicks, group corporate affairs director of Sky, is leaving the business, with a successor due to be named in the new year.
Eleanor McManus of Trident DMG helped to organize The Press Forward, a group of former and current journalists dedicated to ending sexual harassment in the media. She chats with PRWeek about working with newsrooms to change their cultures.
Happy Monday! Here are the five stories PR pros need to know this morning.
Pitch, a Los Angeles-based ad agency, is sending journalists cookies adorned with the words"Me Too," in reference to the movement denouncing sexual assault and harassment.
Global Strategy Group Viewfinder merges social media with its public polling expertise to analyze social data.
Let the anticipation build! The shortlist for the 2018 PRWeek Awards will be released today. Look for it in your inboxes and at PRWeek.com at noon.
Weber Shandwick has been shortlisted for its fourth straight Large Agency of the Year award among its 12 mentions. Ketchum has been shortlisted 13 times, Edelman nine times, and Golin seven.
Tejeda was named to the role after the completion of Entercom's merger with CBS Radio.
Group M, the media investment arm of WPP, forecasts global ad growth of 4.3% in 2018 and predicts Google and Facebook will strengthen their stranglehold on digital advertising.
Magna Global expects ad spend to grow by 5.2% to $535 billion in 2018 thanks to the FIFA World Cup, Winter Olympics, and the U.S. mid-term elections.
It's Monday, December 4. We're looking forward to seeing many of you today at PRWeek Awards judging in New York, and even more of you tonight at the PRWeek Hall of Fame ceremonies. Good news if you need a sugar boost to get you through the long day: it's also #NationalCookieDay.
Or will it not be enough to satisfy investors? You make the call.
Less than two days after he was fired by NBC News, Matt Lauer has gone silent on social media.
Snapchat has reorganized its app to put snaps and stories from friends to the left of its camera landing page and publishers, creators, and communities to the right.
The fired Today host issued a statement on Thursday morning apologizing for his behavior.
Lauer is the latest high-profile member of the media to lose his job after allegations of improper sexual behavior.
A Burson-Marsteller study analyzed how international organizations use social media.
MWWPR began working with the satellite provider in October.
Editor-in-chief Dan Frommer talks about his publication's new entrepreneurial spirit
TheAtlantic.com has reached record audience growth, hitting an all-time high of 42.3 million visitors in May. LaFrance, 31, talks about how the historic brand is keeping relevant.
WebMD's VP of editorial development Stephanie Snipes outlines the health outlet's web and video pivot.
Newly installed editor-in-chief Joanne Lipman touts USA Today's investigative credibility and its network of 110 publications.
Editor-in-chief Susan Goldberg talks to Sean Czarnecki about running the historic National Geographic after being bought by 21st Century Fox and not trolling President Trump.
Dee Fabbricatore lifts the lid on an editorial approach that uses an algorithm to dictate the content her teams produce.
What to say when your agency colleague asks you for a reading recommendation... theskimm's cofounders chat with PRWeek about its smart but fun take on the news.
The veteran of Politico and The New York Times talks about his latest venture and how it's helping to establish a baseline truth for people in several industries.
Editor-in-chief Carolyn Kylstra, one of the architects behind BuzzFeed Health, chats with PRWeek about Self's mission in the age of 360 social experiences.
Gillian Tett, U.S. managing editor for the Financial Times chats with Sean Czarnecki about covering American politics and making sure print and online editorial teams play nicely.