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Paris-based influencer platform Octoly names SourceCode as AOR
The firm also picked up an AOR account from Connatix.
Helicopter view of marketing services won't favor PR
PR is in danger of being marginalized as holding company consortia throw earned media into the pot in the hunt for blockbuster integrated big brand media and creative pitch wins.
Breakfast Briefing: 5 things for PR pros to know on Tuesday morning
New top speaker at PRDecoded; Big Tech has had enough of InfoWars; Ohio special election.
Beyoncé is making decisions for 'Vogue.' If she was an editor, how would you pitch her?
PRWeek asked fashion PR pros how they would catch the diva's eye.
PR people aren't defense lawyers
Ethical considerations should underpin all credible PR practice - not everyone deserves PR representation and black ops should not be part of the communications playbook.
Should there be a statute of limitations on old, offensive tweets?
Should people be judged by something they posted 10 or more years ago?
WhatsApp launches tools allowing users to launch a conversation from a Facebook ad
Facebook is finally set to make money from WhatsApp after launching the WhatsApp Business API, which provides brands with a new set of options for communicating with consumers.
9 top tips to win a PRWeek Award
Awards season is upon us - check out Steve Barrett's essential 9-point guide to producing winning entries.
Breakfast Briefing: Twitter's record profit offset by user numbers
Shares of the platform were down more than 10% in pre-market trading.
Breakfast Briefing: The high cost of fixing Facebook
Shares of the social network were down 20% after its Wednesday earnings report.
Facebook falls in BrandIndex global brand health ranking
Google has retained its top spot in YouGov's BrandIndex global brand health ranking - while Facebook falls two places to fifth in the list.
Traditional media (still) scores big with executives in B2B survey
Executives use social media but just don't find it as valuable.
Axios is the epitome of a smart modern media brand
Jim Vandehei and Mike Allen have quickly established their latest media venture as a must-read alternative to mainstream media.
Angry face emoji: Why 10 brands are complaining on #WorldEmojiDay
Brands including Waffle House, Sonic Drive-In, and Nesquik are not happy.
SoFi hires Twitter comms exec Brielle Villablanca
She will report to another Twitter alum, Jim Prosser, who is comms and policy VP at SoFi.
Is the future of media relations in question?
Journalists and PR pros must rebuild trust with each other and with the public.
Twitter purge of locked accounts welcomed by Unilever's Keith Weed
Some Twitter accounts could lose millions of followers when the social platform purges large numbers of "locked" accounts this week.
Global policy comms leader Emily Horn exits Twitter
Horne's departure follows that of corp comms lead Kristin Binns and amid a larger organizational restructuring at Twitter.
'Capital Gazette' shooting victim Wendy Winters once ran boutique PR shop
Winters owned a small PR firm in New York City in the 1980s.
Breakfast Briefing: 5 things for PR pros to know on Friday morning
California passes sweeping data-privacy law; Ford's productive response to Elon Musk.
Journalist Q&As
How Recode will break through the tech media bubble
Editor-in-chief Dan Frommer talks about his publication's new entrepreneurial spirit
The Atlantic's Adrienne LaFrance on why it's the best time to be a journalist
TheAtlantic.com has reached record audience growth, hitting an all-time high of 42.3 million visitors in May. LaFrance, 31, talks about how the historic brand is keeping relevant.
9 questions for WebMD's Stephanie Snipes
WebMD's VP of editorial development Stephanie Snipes outlines the health outlet's web and video pivot.
8 Questions for USA Today's Editor-in-chief Joanne Lipman
Newly installed editor-in-chief Joanne Lipman touts USA Today's investigative credibility and its network of 110 publications.
How a 129-year-old publication fits into the modern media diet
Editor-in-chief Susan Goldberg talks to Sean Czarnecki about running the historic National Geographic after being bought by 21st Century Fox and not trolling President Trump.
12 questions for OMGFacts and Dose.com's Dee Fabbricatore
Dee Fabbricatore lifts the lid on an editorial approach that uses an algorithm to dictate the content her teams produce.
Cofounders Danielle Weisberg, Carly Zakin on how theSkimm keeps young America informed
What to say when your agency colleague asks you for a reading recommendation... theskimm's cofounders chat with PRWeek about its smart but fun take on the news.
Axios' Mike Allen: 'Too much journalism is too long and built for journalists'
The veteran of Politico and The New York Times talks about his latest venture and how it's helping to establish a baseline truth for people in several industries.
How Self is revamping its editorial vision as it sheds print
Editor-in-chief Carolyn Kylstra, one of the architects behind BuzzFeed Health, chats with PRWeek about Self's mission in the age of 360 social experiences.
The Financial Times' Gillian Tett on going global and staying hungry
Gillian Tett, U.S. managing editor for the Financial Times chats with Sean Czarnecki about covering American politics and making sure print and online editorial teams play nicely.
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Mercury provides media, lobbying support to Cameroon
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Salesforce hires AT&T's Brad Burns as chief communications officer
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Grilled: Hello! royal editor Emily Nash on royal PRs, mis-targeted emails and the Meghan effect
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Agency to guarantee departing staff can return within two months
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Burson Cohn & Wolfe buys creative shop HZ
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PepsiCo's Jon Banner on departing CEO Indra Nooyi's 'signature achievement'