Latest Media News

Accenture acquires CreativeDrive

Accenture acquires CreativeDrive

The deal will help clients “reinvent content creation,” Accenture said.

In Trump’s crosshairs, TikTok grows public affairs team

In Trump’s crosshairs, TikTok grows public affairs team

The buzzy social platform is looking for public affairs specialists to operate on both a federal and state level.

CDC highlights warning signs of pregnancy or postpartum complications

CDC highlights warning signs of pregnancy or postpartum complications

The campaign was developed by the CDC in partnership with Merck’s maternal health effort, Merck for Mothers.

TikTok ban: What alternative app would you turn to?

TikTok ban: What alternative app would you turn to?

Byte, Triller or Instagram Reels might be the next big thing.

Onclusive expands media monitoring platform

Onclusive expands media monitoring platform

Essentials and Pro editions are new.

News Direct adds Hershberg as media partnership chief

News Direct adds Hershberg as media partnership chief

Plus sales and multimedia hires.

Snapchat launches first global B2B campaign

Snapchat launches first global B2B campaign

Meet the Snapchat generation runs in the U.S. through 17 August.

Microsoft deal to buy TikTok in US 'moving quickly'

Microsoft deal to buy TikTok in US 'moving quickly'

Deal aims to address security concerns from government.

Deirdre Latour returns to Edelman to lead New York office

Deirdre Latour returns to Edelman to lead New York office

The GE and Pearson veteran replaces Jennifer Cohan as leader of the agency’s biggest office.

Four big tech CEOs dodge Congress bullets

Four big tech CEOs dodge Congress bullets

Amazon, Apple, Facebook and Google CEOs faced lawmakers in an attempt to defend their enormous tech empires.

Microsoft brings fans virtually back to NBA league

Microsoft brings fans virtually back to NBA league

Hundreds of fans will appear live at ESPN Wide World of Sports Complex.

Burger King clears the air: Chain says it has not pulled its flatulent cow campaign

Burger King clears the air: Chain says it has not pulled its flatulent cow campaign

CMO Fernando Machado said a report that the initiative has been discontinued is incorrect.

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