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Mark Read: Integrated accounts make up third of WPP's new-business pipeline
WPP CEO sees surge in number of clients that want to "join together" creative and media.
The doctor will interact with you now
Health Influencer 50 number one Michael Phelps is a prime example of the numerous high-profile influences on people's awareness across a whole gamut of issues that is completely changing the face of healthcare.
Google names new VP of comms and public affairs
Google has promoted Lily Lin to VP of communications and public affairs.
Exclusive: Portland founder Tim Allan steps down
One of the UK's most successful political-corporate advisors, Tim Allan, is leaving the agency, Portland, he founded 18 years ago to pursue other interests.
Engage brain before diving in on social media
Several basic bloopers this week emphasized once again that brand marketers must do their due diligence before pressing the button on "smart" social media activations.
Study: Only 1.5% of pitches are working
That's one in every 65.
Career community Handshake names SourceCode as AOR
Fourteen million students and alumni use the platform.
Breakfast Briefing: 5 things for PR pros to know on Monday morning
PR stunt fail: Samsung's "space selfie" balloon crashes; Sprout Social files IPO.
Why Facebook needs a new CEO
The social network's iconic but awkward founder gave a lackluster performance in front of Congress this week and it's not going to be good enough if Facebook wants to turn around its narrative.
Late to TikTok? How to get your brand on track
The platform allows brands to tap into a firehose of creativity, but it's not without controversy.
Breakfast Briefing: 5 things for PR pros to know on Thursday morning
TikTok's appeal is waning; Is Popeyes chicken sandwich finally returning?
PwC appoints Edelman vice chair Michael Stewart to new global role
One of Edelman's highest ranking executives has joined PwC in a newly created global role that combines corporate affairs and comms, PRWeek can reveal.
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Exclusive: Portland founder Tim Allan steps down
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Iceland, Asda, Aldi and... drum rolls please, Argos: PRWeek panel on Christmas campaigns
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Clients, stop ghosting us after pitches
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Former Vote Leave campaigner and education specialist to join Public First
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Google names new VP of comms and public affairs
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Exclusive: Virgin Media corporate affairs chief exits in restructure