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#BestofTweets 2020: Twitter picks 10 brands worth remembering from a year we’ll never forget

#BestofTweets 2020: Twitter picks 10 brands worth remembering from a year we’ll never forget

Twitter’s internal team honored brands that found creative ways to connect with consumers during the pandemic.

Getty Images teams up with GLAAD to enhance transgender representation

Getty Images teams up with GLAAD to enhance transgender representation

The organizations created guidelines for photographers that aim to enhance commercial imagery of transgender and nonbinary people.

11 brands try to solve the monolith mystery

11 brands try to solve the monolith mystery

Brands from Home Depot to McDonald’s theorize on the mysterious object and who took it.

Vetted launches with expert directory for journalists

Vetted launches with expert directory for journalists

The online platform enables interview requests sent from reporters to prospective sources.

Covid erased $63bn in global adspend, and 2021 will only give back 59% of that

Covid erased $63bn in global adspend, and 2021 will only give back 59% of that

The latest forecast from WARC calls for a 10.2% drop in global ad spend in 2020, and the organization says it will take until 2022 to recover to 2019's level of spend.

Communicating in a divided America

Communicating in a divided America

In such a polarized environment, smart communications counsel is required more than ever before – but it has to be extremely nuanced and take account of all viewpoints and stakeholders.

How brands should use Fleets

How brands should use Fleets

Twitter’s Stacy Minero shares tips on the platform’s new function.

Biden campaign’s Anita Dunn heads back to SKDKnickerbocker

Biden campaign’s Anita Dunn heads back to SKDKnickerbocker

Dunn had been working with the president-elect’s team before the Democratic primaries began.

Outbrain partners with Opera to bring native advertising to browsers

Outbrain partners with Opera to bring native advertising to browsers

Using Opera's mobile placements, marketers can reach 285 million consumers worldwide.

How Edelman is helping clients prepare for a contested election

How Edelman is helping clients prepare for a contested election

An election dispute would be an unprecedented messaging minefield, an Edelman survey found.

Pinterest names Walmart’s Meredith Klein head of consumer, product comms

Pinterest names Walmart’s Meredith Klein head of consumer, product comms

Klein is also a veteran of Makovsky and Golin.

How these 7 brands mocked Kim Kardashian West’s private island birthday bash

How these 7 brands mocked Kim Kardashian West’s private island birthday bash

Brands also have “close inner circles” and “private islands,” ya’ know.

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