Healiolytics will boost HCP targeting and reporting, the company says.
Agencies prioritized the well-being of impacted staffers and got creative to continue client service amid unusually cold temperatures and power outages.
The comms wunderkind will lead comms for brand campaigns from her base in Toronto.
Frisbie will lead the company’s global business marketing.
Overall top line grows by 28% and operating income by nearly 65%, even as pandemic sees company's net loss swell.
Social media platforms have improved in Mediabrands' periodic measure of responsible behavior, with TikTok leading the way. But work remains to be done.
Prime Minister Boris Johnson appoints a new spokesperson; Burger King tests new loyalty program.
And five other brands that gave a championship performance, according to Twitter itself.
While some brands bonded over their Super Bowl spots, others poked fun at one another.
The company’s Q4 earnings call revealed advertisers are coming back.
Cockfield is also a member of the PRSA Foundation’s board of directors.
PR pros take note: the latest social media sensation is nothing to do with golf and it’s a much more engaging and diverse place to hang out than the 19th hole.