Latest Media News

Michael Phelps named PRWeek’s 2020 Communicator of the Year

Michael Phelps named PRWeek’s 2020 Communicator of the Year

Phelps will accept his award at PRWeek’s gala ceremony in New York City on the evening of March 19.

How to get Kimye to tweet your brand for free

How to get Kimye to tweet your brand for free

Smart social media activations rather than expensive broadcast TV ads are the battleground for fast food brands in their mission to capture the attention of customers.

Weber Shandwick snaps up Shutterfly consumer account

Weber Shandwick snaps up Shutterfly consumer account

Work on the AOR contract is set to begin next month.

McClatchy enlists FTI Consulting to manage comms around Chapter 11 filing

McClatchy enlists FTI Consulting to manage comms around Chapter 11 filing

McClatchy, the second largest newspaper owner in the U.S., filed for Chapter 11 protection on Thursday.

Facebook wouldn’t have cared about Praytell’s Mr. Peanut video, but TikTok loves it

Facebook wouldn’t have cared about Praytell’s Mr. Peanut video, but TikTok loves it

The agency traded in its Facebook page for a TikTok account and saw instant success poking fun at Planters.

Hope Hicks to return to White House

Hope Hicks to return to White House

The Fox Corporation exec will serve as senior adviser, reporting to Jared Kushner.

Edelman expands in Africa with Kenyan acquisition

Edelman expands in Africa with Kenyan acquisition

Edelman has boosted its offering in Africa by acquiring Kenyan consultancy Gina Din Corporate Communications.

Ex-Weber Shandwick executive David Krejci launches Media Forensics

Ex-Weber Shandwick executive David Krejci launches Media Forensics

The crisis and reputation shop will also uncover online misinformation and disinformation.

Reputation matters

Reputation matters

The new decade has started with a bang and many major reminders of the power of communications and optics in the way brands, institutions and individuals are viewed.

Publicis posts 2.3 per cent decline in organic growth in 2019

Publicis posts 2.3 per cent decline in organic growth in 2019

Net revenue was up 9.3 per cent.

The best campaigns from Super Bowl LIV

The best campaigns from Super Bowl LIV

Brands came out in force for the big game.

Roll over Beethoven: owned media replaces traditional

Roll over Beethoven: owned media replaces traditional

Classical music artists such as Yo-Yo Ma no longer rely on reviews and local media coverage to promote their work - instead, they have created direct relationships with fans through owned and social media channels.