Latest Healthcare News

Healthcare giant acquires UK's Incisive Health and US-based Putnam Associates

Healthcare giant acquires UK's Incisive Health and US-based Putnam Associates

Incisive Health has been acquired by the agency and clinical services group UDG Healthcare for £13.6m ($17.7m), it was announced today.

Huntsworth takes on healthcare firms with multi-million-pound acquisitions

Huntsworth takes on healthcare firms with multi-million-pound acquisitions

Healthcare communications group Huntsworth has announced the purchase of two healthcare research and communications businesses in a multi-million-pound double swoop.

BCW hires Licy Do Canto as public affairs and crisis MD

BCW hires Licy Do Canto as public affairs and crisis MD

Do Canto previously ran his own public affairs firm.

Crisis experts respond as Bayer suspends agency over controversial list

Crisis experts respond as Bayer suspends agency over controversial list

Crisis comms experts have commented that pharma giant Bayer's decision to suspend work with FleishmanHillard after the agency compiled a controversial list of opponents was a commercial decision rather than a moral one.

DeVries Global names Christa Lombardi health and wellness lead

DeVries Global names Christa Lombardi health and wellness lead

Lombardi joins DeVries from Ketchum, where she worked for 13 years.

Communications across Huntsworth group perform 'ahead of expectations'

Communications across Huntsworth group perform 'ahead of expectations'

Grayling, Red and Citigate owner Huntsworth says its communications arm has traded "ahead of expectations" so far in 2019, with the UK business singled out for its "strong" performance.

Merck debuts diabetes documentary 'A Touch of Sugar'

Merck debuts diabetes documentary 'A Touch of Sugar'

The film, which follows four people's journey with diabetes, was screened at the Tribeca Film Festival in New York City.

Sexual assault prevention app bthere teams with It's On Us

Sexual assault prevention app bthere teams with It's On Us

April is Sexual Assault Awareness Month.

Breakfast Briefing: This year's ABR is live! Here are the highlights

Breakfast Briefing: This year's ABR is live! Here are the highlights

A bite-sized look at PRWeek's 2019 Agency Business Report.

Ogilvy expands work for Pfizer

Ogilvy expands work for Pfizer

The WPP agency added a vaccine awaiting regulatory approval, Centrum and work in emerging markets to its responsibilities for the pharmaceutical company.

HHS suspends seven-figure Porter Novelli deal

HHS suspends seven-figure Porter Novelli deal

The decision came after members of Congress questioned the use of subcontracts.

The PRWeek 2019 'One Shining Slogan' Bracket

The PRWeek 2019 'One Shining Slogan' Bracket

There have been a lot of memorable brand taglines over the years. Now, you get to decide what the most iconic one of them all is.

Lewington: 'Hanover plans to double in size in five years following sale'

Lewington: 'Hanover plans to double in size in five years following sale'

Hanover plans to double in size over the next five years and believes joining Montreal-based Avenir Global will unlock huge growth opportunities for the global agency, including in the Middle East.

Covered California puts seven-figure PR account up for review

Covered California puts seven-figure PR account up for review

Ogilvy is the incumbent on the business.

Ketchum North America health leader Tom Jones joins Finn Partners

Ketchum North America health leader Tom Jones joins Finn Partners

Jones will serve as senior partner and head of the health and wellness group.

W2O revenue up 23% in 2018

W2O revenue up 23% in 2018

The firm said about half of the increase was from new clients.

WE Communications lands Horizon Pharma

WE Communications lands Horizon Pharma

The agency will help the Irish company roll out an eye-disease treatment.

Amgen moves finance exec Judy Gawlik Brown to lead comms role

Amgen moves finance exec Judy Gawlik Brown to lead comms role

Brown replaced Ray Jordan in the position.

UnitedHealth alum Matt Burns to lead comms for Blue Cross and Blue Shield plans

UnitedHealth alum Matt Burns to lead comms for Blue Cross and Blue Shield plans

Burns was named VP and chief communications officer, a newly created role at the health insurer.

CVS Health names Aetna's Kathryn Metcalfe as chief communications officer

CVS Health names Aetna's Kathryn Metcalfe as chief communications officer

Aetna's comms leader has moved into the top comms spot of the newly combined entity.

Analysis

Why mental health advocates are backing Burger King's Unhappy Meals

Why mental health advocates are backing Burger King's Unhappy Meals

Some dismiss it as a cheap stunt, but experts say the campaign could help young consumers.

Eugene the Egg revealed as 'cracking campaign' for mental health

Eugene the Egg revealed as 'cracking campaign' for mental health

The mystery behind one of the hottest Insta stars to emerge on the social media platform has finally been broken. PR pros wade in to Eugene's eggcellent campaign.

Johnson & Johnson tries to hold the line after baby powder exposés

Johnson & Johnson tries to hold the line after baby powder exposés

The pharma company has put on a full-court press in response to reports by Reuters and The New York Times.

A new PSA for Mariska Hargitay's nonprofit aims to end the rape kit backlog

A new PSA for Mariska Hargitay's nonprofit aims to end the rape kit backlog

Boutique agency Invisible Man teamed up with the Joyful Heart Foundation for the powerful spot.

'Not after the Cheech & Chong profile': Inside the normalization of cannabis marketing

'Not after the Cheech & Chong profile': Inside the normalization of cannabis marketing

Legal cannabis is projected to be a $21 billion market in the U.S. by 2021, and providers of recreational pot are gearing up for consumer demand.