Latest Healthcare News
Shankar Narayanan to succeed Jim Weiss as CEO of Real Chemistry
As it seeks to cross the $500 million revenue threshold, the agency taps a successor with deep life-sciences consulting experience.
The Vaccine Project Newsletter: Can we take another gut punch?
This week’s Haymarket Media Vaccine Project Newsletter is 2,168 words and will take you seven minutes to read.
Science: Your Zoom background matters
Klick Applied Sciences research explains why certain types of Zoom backgrounds more effectively fuel creativity than others.
Ad Council: Texas or Tennessee barbecue? Try both once you’re vaccinated?
The push from the Ad Council is focused on states with low vaccination rates.
How the Adult Congenital Heart Association is keeping heart-defect patients engaged
The Adult Congenital Heart Association launches a campaign that encourages patients to pursue ongoing care.
Joe Mandacina moves from Cerner to lead comms at Northwestern Mutual
Google Health alum Johnny Luu is replacing Mandacina at Cerner.
American Heart Association promotes health equity with scholarship program
One recipient is Chicago’s Madison Tate (pictured), who is studying to become a dermatologist.
The Vaccine Project Newsletter: At Thanksgiving, gratitude is the attitude
This week’s Haymarket Media Vaccine Project Newsletter is 2,060 words and will take you seven minutes to read.
Federal jury: CVS, Walmart, Walgreens liable in opioid epidemic
The three retail and pharmacy giants were found to have played a role in advancing the epidemic in two Ohio counties.
Case study: How two health equity organizations and Ciara raised awareness about cervical cancer
The organization’s Cerving Confidence campaign, in partnership with the megastar singer, encouraged Black women to get screened regularly.
Google Health’s Johnny Luu to join Cerner as CCO
Luu also worked at Alphabet subsidiary Waymo.
Why CVS emphasized ‘healthier’ rather than ‘healthy’ in its latest campaign
The push features Hamilton’s Renée Elise Goldsberry.
Theraflu extends a helping hand to employees
Through a mini-film and charitable partnership, GlaxoSmithKline highlights the lack of paid sick leave for many employees.
Finn Partners teams with Pharmacy Podcast Network
PPN executive producer Todd Eury will join Finn as a VP and run the independent network.
The Vaccine Project Newsletter: Just the facts, please
This week’s Vaccine Project Newsletter is 2,174 words and will take you seven minutes to read.
10 agencies that allow PTO to get their loved-ones vaxxed
A few are also giving time for booster shots.
Tim Meadows stars in vaccination campaign...about boners
The PSA hit a major hurdle before the public caught a glimpse.
How COVID-19 made the Ad Council change the course of its prediabetes campaign
The latest prediabetes push takes a more serious tone and guest stars a shark.
Golin puts Joe Doyle in charge of U.S. digital healthcare
The newly created role expands Golin's healthcare team with a focus on data and analytics.
A win for female pleasure: Dame settles with the MTA over ad campaign
A new campaign aims to “close the pleasure gap” and set the standard for other sexual wellness brands.
Analysis
How employers are looking to the CDC to shape internal comms
But experts say government recommendations are just the bare minimum of what companies should say to staffers.
Publishers fight back against misinformation
As the flood of false and misleading health information continues unabated on social media, publishers find themselves in for a battle.
How TikTok is changing healthcare marketing
With its dancing docs and condom riddles, the platform is healthcare’s shiniest new toy. But is it built to last?
Four questions to ask in building COVID-19 vaccine messaging
Effective communications about the importance of vaccination have never been more important.
What the government’s COVID-19 vaccination campaign will look like
The federal government and the private sector will have their work cut out for them encouraging people to get the vaccine, and telling them how to do so.