Latest Healthcare News

W2O, California Life Sciences Association develop COVID-19 media tracking tool

W2O, California Life Sciences Association develop COVID-19 media tracking tool

The platform collects the most relevant content for healthcare providers, life science companies and other groups.

When the going gets tough, the tough get going

When the going gets tough, the tough get going

Some of the individuals may be surprising, but true leaders are really stepping up to the plate in the fight against coronavirus – and they are doing it using authentic and empathetic communication.

Richard Edelman tells global staff: 'No job losses due to coronavirus'

Richard Edelman tells global staff: 'No job losses due to coronavirus'

Edelman has guaranteed to protect the jobs of his global agency's 6,000-strong workforce during the coronavirus outbreak, PRWeek has learned.

In their words: What agency leaders are thinking during COVID-19

In their words: What agency leaders are thinking during COVID-19

The role of comms in a brand new crisis.

Edelman’s Ryan Kuresman joins GCI Health as group SVP

Edelman’s Ryan Kuresman joins GCI Health as group SVP

Kuresman will lead the WPP agency’s health policy and public affairs.

Mucinex takes up the fight against fake news

Mucinex takes up the fight against fake news

The cold and flu brand is trying to kill off a different kind of disease.

A sense of urgency is vital to cope with COVID-19

A sense of urgency is vital to cope with COVID-19

Concerted and acute action must continue to be implemented if the U.S. is to avoid what happened in Italy – and communicators are crucial in getting these messages across.

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

PR bosses encouraged to take COVID CEO Pledge; WPP, Omnicom ask staffers to WFH.

Unprecedented times require clear and calm communication

Unprecedented times require clear and calm communication

The U.S. can come through the COVID-19 crisis, albeit not completely unscathed, but it will require robust leadership and much stronger and more effective emergency measures.

PR pros take to LinkedIn group to share coronavirus comms tips

PR pros take to LinkedIn group to share coronavirus comms tips

The group Communicating about Coronavirus has 125 members.

PR Council on what to do if a client suspends contract due to coronavirus

PR Council on what to do if a client suspends contract due to coronavirus

The council offered some practical advice to its member agencies on Monday.

Bristol Myers Squibb unveils new branding

Bristol Myers Squibb unveils new branding

The company is also planning to phase out the Celgene name.

Huntsworth sale 'likely within five months' subject to hurdles

Huntsworth sale 'likely within five months' subject to hurdles

Huntsworth's planned sale to private equity firm CD&R is likely to complete within five months if it receives approval from shareholders and competition authorities, Huntsworth CEO Paul Taaffe told PRWeek.

Matter Communications acquires New Hampshire-based Calypso

Matter Communications acquires New Hampshire-based Calypso

The deal pushes Matter’s annual revenue over the $25 million mark.

Michael Phelps named PRWeek’s 2020 Communicator of the Year

Michael Phelps named PRWeek’s 2020 Communicator of the Year

Phelps will accept his award at PRWeek’s gala ceremony in New York City on the evening of March 19.

Kathryn Beiser exits Kaiser Permanente

Kathryn Beiser exits Kaiser Permanente

Beiser left the California-based healthcare organization last week.

Pharma comms exec Jeff Winton launches agency

Pharma comms exec Jeff Winton launches agency

Winton has worked at Alkermes, Astellas, Eli Lilly and Pfizer, among other pharma notables.

Health Care Service Corporation's comms head Matt Burns exits

Health Care Service Corporation's comms head Matt Burns exits

The health insurer has changed up its entire leadership team and laid off hundreds of employees.

KP Public Affairs names Patrick George partner

KP Public Affairs names Patrick George partner

George is leading work in health IT, infectious disease management, machine learning and online education at the firm.

W2O acquires advertising, medical education firm 21Grams

W2O acquires advertising, medical education firm 21Grams

It's W2O's fourth acquisition in recent months.

Analysis

‘Almost every aspect of clients’ business is impacted’: Firms adapt for coronavirus

‘Almost every aspect of clients’ business is impacted’: Firms adapt for coronavirus

From virtual meetings to daily newsletters, agencies are meeting new client needs caused by COVID-19.

Kicking the habit: Most large agencies swear off e-cigarette clients

Kicking the habit: Most large agencies swear off e-cigarette clients

Many firms' policies put little to no daylight between vaping and Big Tobacco.

Why mental health advocates are backing Burger King's Unhappy Meals

Why mental health advocates are backing Burger King's Unhappy Meals

Some dismiss it as a cheap stunt, but experts say the campaign could help young consumers.

Eugene the Egg revealed as 'cracking campaign' for mental health

Eugene the Egg revealed as 'cracking campaign' for mental health

The mystery behind one of the hottest Insta stars to emerge on the social media platform has finally been broken. PR pros wade in to Eugene's eggcellent campaign.

Johnson & Johnson tries to hold the line after baby powder exposés

Johnson & Johnson tries to hold the line after baby powder exposés

The pharma company has put on a full-court press in response to reports by Reuters and The New York Times.