Latest Healthcare News

W2O acquires advertising, medical education firm 21Grams

W2O acquires advertising, medical education firm 21Grams

It's W2O's fourth acquisition in recent months.

Omnicom PR Group forms alliance with LaVoieHealthScience

Omnicom PR Group forms alliance with LaVoieHealthScience

The move will help OPRG target the healthcare startup space.

Ruder Finn picks Christie Anbar as global healthcare lead

Ruder Finn picks Christie Anbar as global healthcare lead

The role had been empty since June 2018.

Johnson & Johnson's Ernie Knewitz named Americas comms lead for Janssen

Johnson & Johnson's Ernie Knewitz named Americas comms lead for Janssen

It's Knewitz's second stint at Janssen.

Weight Watchers' social media campaign is unfortunately timed

Weight Watchers' social media campaign is unfortunately timed

'Weight Watchers, maybe it'd be a good idea to suspend your #ThisismyWW sponsored trend at the same time World War 3 is trending'.

Imre Health to open Philadelphia office

Imre Health to open Philadelphia office

The office will help the agency attract talent and serve health clients in the area.

CVS Health comms head Kathryn Metcalfe exits for Bristol-Myers Squibb

CVS Health comms head Kathryn Metcalfe exits for Bristol-Myers Squibb

She joins the biopharma company as EVP of corporate affairs.

Inside Mucinex's transformation campaign

Inside Mucinex's transformation campaign

The OTC brand has been "fearlessly testing" new social media platforms, such as TikTok.

Public affairs heavyweight switches from Bayer to MSD

Public affairs heavyweight switches from Bayer to MSD

Pharma multinational MSD has appointed Jo Bullen as its executive director of external affairs for the UK.

Peter Frates, advocate of ALS Ice Bucket Challenge, dead at 34

Peter Frates, advocate of ALS Ice Bucket Challenge, dead at 34

The challenge raised more than $200 million worldwide.

Finn Partners acquires Paris-based Medical & Health Consulting

Finn Partners acquires Paris-based Medical & Health Consulting

Medical & Health Consulting represents biopharma, health technology and medical device companies and professional medical associations.

FleishmanHillard and Ketchum dominate ICCO Global Awards

FleishmanHillard and Ketchum dominate ICCO Global Awards

FleishmanHillard won four awards and Ketchum bagged a hat trick at this year's ICCO Global Awards in London.

Agency and clinical services giant acquires CanaleComm for $31m

Agency and clinical services giant acquires CanaleComm for $31m

UDG Healthcare has acquired San Diego-based Canale Communications for up to $31m (£24m), continuing its 2019 spending spree on both sides of the Atlantic.

Newswire offers free assessments to tech, healthcare companies

Newswire offers free assessments to tech, healthcare companies

The appraisals will help companies get the most out of their comms and marketing campaigns, the platform said.

Finn Partners hires Diana Scott as health practice partner

Finn Partners hires Diana Scott as health practice partner

Scott joined the agency last week, reporting to Kristie Kuhl, managing partner of the health practice.

Engine | MHP joins global drive to prevent childhood pneumonia deaths

Engine | MHP joins global drive to prevent childhood pneumonia deaths

A death counter is being used in a powerful social media campaign by Engine | MHP to raise awareness that childhood pneumonia is the world's biggest infectious disease killer of children - claiming more than 800,000 lives annually.

Kannalife brings on Padilla

Kannalife brings on Padilla

Kannalife's CEO wants people to know there's a difference between cannabis and cannabinoid therapeutics.

W2O makes another acquisition: Scientific creative firm Radius Digital Science

W2O makes another acquisition: Scientific creative firm Radius Digital Science

Radius will become part of W2O Science, the agency's newly formalized science unit.

Virgo Health promotes Michael Platt to New York MD

Virgo Health promotes Michael Platt to New York MD

The position is newly created.

The doctor will interact with you now

The doctor will interact with you now

Health Influencer 50 number one Michael Phelps is a prime example of the numerous high-profile influences on people's awareness across a whole gamut of issues that is completely changing the face of healthcare.

Analysis

Kicking the habit: Most large agencies swear off e-cigarette clients

Kicking the habit: Most large agencies swear off e-cigarette clients

Many firms' policies put little to no daylight between vaping and Big Tobacco.

Why mental health advocates are backing Burger King's Unhappy Meals

Why mental health advocates are backing Burger King's Unhappy Meals

Some dismiss it as a cheap stunt, but experts say the campaign could help young consumers.

Eugene the Egg revealed as 'cracking campaign' for mental health

Eugene the Egg revealed as 'cracking campaign' for mental health

The mystery behind one of the hottest Insta stars to emerge on the social media platform has finally been broken. PR pros wade in to Eugene's eggcellent campaign.

Johnson & Johnson tries to hold the line after baby powder exposés

Johnson & Johnson tries to hold the line after baby powder exposés

The pharma company has put on a full-court press in response to reports by Reuters and The New York Times.

A new PSA for Mariska Hargitay's nonprofit aims to end the rape kit backlog

A new PSA for Mariska Hargitay's nonprofit aims to end the rape kit backlog

Boutique agency Invisible Man teamed up with the Joyful Heart Foundation for the powerful spot.