Latest Healthcare News

Lions Health to remain separate after Cannes revamp

Lions Health to remain separate after Cannes revamp

Some decried the lack of full integration.

Centers for Medicare and Medicaid Services puts $900m IDIQ up for bid

Centers for Medicare and Medicaid Services puts $900m IDIQ up for bid

Ketchum, Ogilvy, Porter Novelli, Weber Shandwick, and FleishmanHillard are among the firms that have been awarded past Centers for Medicare and Medicaid Services IDIQ accounts.

Cut-down Cannes 'saluted' by Publicis despite pull-out, while others give more cautious welcome

Cut-down Cannes 'saluted' by Publicis despite pull-out, while others give more cautious welcome

French holding company Publicis has welcomed the raft of changes announced to the Cannes Lions festival yesterday, while others have given it a more cautious welcome.

Jefferson Concussion Center wants everyone to experience symptoms...in VR

Jefferson Concussion Center wants everyone to experience symptoms...in VR

The Jefferson Comprehensive Concussion Center launched the Recreating the Feeling campaign on Monday.

Former HealthCare.gov comms staffers fill in for the government with ACA campaign

Former HealthCare.gov comms staffers fill in for the government with ACA campaign

Get America Covered is working to encourage consumers to sign up for coverage through the Affordable Care Act.

Edelman health veteran Donna Duncan joins W2O Chicago

Edelman health veteran Donna Duncan joins W2O Chicago

W2O's Windy City office has added three health and analytics leaders over the past six months.

CDC tells opioid addiction stories with message: 'It only takes a little to lose a lot'

CDC tells opioid addiction stories with message: 'It only takes a little to lose a lot'

The CDC has launched the first wave of its awareness campaign about prescription opioids.

Breakfast Briefing, 11.1.2017: The 5 stories PR pros need to know on Wednesday morning

PRWeek and MM&M launch the Health Influencer 50. Plus: Press events for the New York City Marathon have been cancelled in the wake of Tuesday's terror attack.

Healthcare pros are leaving patients uninformed

Healthcare pros are leaving patients uninformed

Patients want to know more about services, but some healthcare professionals are leaving them uninformed.

Porter Novelli wins lucrative multi-year CSR brief with Johnson & Johnson

Porter Novelli wins lucrative multi-year CSR brief with Johnson & Johnson

Porter Novelli has been appointed to lead a new global CSR brief for pharma and consumer goods giant Johnson & Johnson, as the company faces a major reputation challenge in the US.

GCI Health, HealthyWomen, Redbook partner to learn about women's health

GCI Health, HealthyWomen, Redbook partner to learn about women's health

The HealthiHER project has commissioned a survey of women aged 30 to 60 to inform future campaigns.

Sanofi asks the world 'How are you?' in latest corporate branding campaign

Sanofi asks the world 'How are you?' in latest corporate branding campaign

The Paris-based pharma company debuted a brand campaign and signature last week.

Phoenix House tries to change the perception of rehab

Phoenix House tries to change the perception of rehab

The organization rolled out a video this week as part of its Live Unaddicted campaign to change the perception of addiction treatment.

How 6 women's health organizations responded to the birth control mandate rollback

How 6 women's health organizations responded to the birth control mandate rollback

The Trump administration widened the range of exemptions on Friday that employers can claim to end coverage of contraceptives.

How one charity is using NY Comic Con to diversify its bone marrow registry

How one charity is using NY Comic Con to diversify its bone marrow registry

DKMS is urging more young men to register to donate bone marrow or stem cells with its latest partnerships with New York Comic Con, FNTSY Sports Network, and Revolt Music Conference.

Oscar Health steps in on ACA advertising as government slashes funding

Oscar Health steps in on ACA advertising as government slashes funding

The health insurance startup launched a campaign this week that urges people to get covered.

Online patient communities consider the platform: Facebook, or somewhere more private?

Online patient communities consider the platform: Facebook, or somewhere more private?

What are the pros and cons of hosting a patient community on a social platform versus a standalone website? There's a trade-off between an external social platform's simplicity and accessibility, and the complexity and flexibility of a website dedicated specifically to the patient community

Edelman veteran Ann Bartling to lead EU business of Huntsworth's Tonic Life

Edelman veteran Ann Bartling to lead EU business of Huntsworth's Tonic Life

Ann Bartling has joined Tonic Life Communications as EU managing director, nearly a year after ending her 13-year stint at Edelman.

Non-Healthcare.gov state exchanges untouched by Trump marketing cuts

Non-Healthcare.gov state exchanges untouched by Trump marketing cuts

The marketing budget cuts announced this week apply only to states that rely on the federal health insurance marketplace, Healthcare.gov.

Breakfast Briefing, 9.1.2017: White House slashes Obamacare marketing

The sharp spending cuts include 90% of HHS open enrollment marketing spending.

Analysis

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

Bell Pottinger saga sparks calls for global code of ethics - but are these realistic?

The fallout from the Bell Pottinger scandal and the agency's subsequent demise has sparked a debate about whether the PR industry needs a global code of ethics.

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Focus on the deadliest: Nonprofits turn attention to metastatic breast cancer this October

Two of the country's biggest and best-known breast cancer organizations, Susan G. Komen and the Breast Cancer Research Foundation, are focusing on raising awareness and research money for the deadliest forms of the disease.

Drugmakers must take the lead on opioid epidemic comms, say experts

Drugmakers must take the lead on opioid epidemic comms, say experts

Drugmakers are increasingly facing blame from regulators, lawmakers, and the public as the list of lawsuits and investigations at the state and local levels grows.

Patient advocacy groups go down to the wire opposing Obamacare repeal bill

Patient advocacy groups go down to the wire opposing Obamacare repeal bill

Organizations such as the March of Dimes and American Cancer Society have teamed up to fight the latest iteration of healthcare reform in Congress.

On the chopping block again: Planned Parenthood steps up comms amid defund debate

On the chopping block again: Planned Parenthood steps up comms amid defund debate

"Defund Planned Parenthood" is a common rallying cry in Washington, DC, in the early months of the Trump administration. How the organization is fighting back.