“You are hearing real alarm bells ringing more often than the pre-COVID era.”
“The companies that innovate now are the ones that are going to come out of this as the strongest and best positioned, and AI is a part of the present and future of that.”
“We deliberately didn’t put the word ‘wire’ in our name; we wanted to stay away from that language and call ourselves a platform, because that’s what we really are.”
“The communications industry, because they’re afraid of analytics and measurement for the most part, is really walking away from their greatest chance of glory. They’re ceding the field to marketing.”
“Over the last couple of months, as coronavirus has become top-of-mind for all of us, it’s very important for executives to have an online presence and a voice.”
Accurate ROI is needed as pandemic causes budgets to tighten, the company says.
It’s an enhancement to the Cision Impact service.
Plug-and-play spaces for PR pros to manage content for journalists.
Founder Jorn Lyseggen will become executive chairman.
The partnership will allow the creation of data products based on Quora community activity.
A Muck Rack survey found PR pros think that’s the best time to pitch, though journalists don’t care. And most communicators are still relying on spreadsheets.
Platforms for productivity monitoring, internal comms and just interacting.
And less time consuming, as well.
And that’s one big reason why communications technology has an opportunity to punch above its weight.
But Zignal Labs and nonprofit the Public Good Projects are helping them navigate the chaos.
If you’ve been giving internal comms short shrift, reexamine, and do it now.
Putting comms definitions to artificial intelligence.
But users say the emerging technology has limitations.
Wire services are guiding clients on appropriate statements and thwarting newsjacking attempts amid COVID-19.
Clients want new -- and more critical -- data while agency pros are working from home.
The staffers at the controls tell Dashboard what works for them.
Agency experts’ platform likes and dislikes.