PR staffers are generally happy with their work, but there is more angst at larger companies.
Plus: YouTube outage; More financial CEOs flee 'Davos in the Desert'; Facebook sued by advertisers.
The assignment comes on the heels of BCW holding company WPP winning wider marketing AOR duties for the office supplies specialist.
Omnicom Group's Q3 earnings; Microsoft cofounder Paul Allen dies; Mrs. America's CEO accused of racism by four former contestants; and other news to know Tuesday morning.
PRWeek and BU's first Bellwether Survey came under the microscope at a panel to kick off Communications Week 2018.
Duchess Meghan Markle and Prince Harry expecting first child; Sears files for bankruptcy; JPMorgan CEO and Ford Motor Chairman walk away from "Davos in the desert."
After two decades of existence in the U.S., PRWeek is pleased to report that the communications profession has earned its share of influence with CEOs and C-suite executives.
U.S. companies walk away from 'Davos in the desert'; Sorrell hints he's close to S4 deal no. 2; Facebook deletes 800 fake news accounts.
Walt Disney Company comes in second, with The Lego Group behind it, according to a Reputation Institute survey.
Mitsubishi Motors North America sticks with The Brand Amp; How brands are celebrating #DayoftheGirl; Trump mocks #MeToo.
The Brand Amp has been the automaker's PR AOR since 2015.
He was previously North America CEO at Ogilvy PR.
The platform's comms function has been racked with turnover over the past two years.
The new entity will be co-led by Kekst CEO Jeremy Fielding and CNC chief executive Bernhard Meising.
Former Trump comms director Hicks heads to Fox. Plus is it the end of the Papa john's ordeal? And Kanye will visit the White House. Again.
Plus: Brett Kavanaugh pens an op-ed for the 'WSJ' editorial page; Goodbye, Tronc.
Creative and experiential agency We Are Vista has been bought by ICF.
5 questions for PRSA Foundation president Judith Harrison on the initiative.
While D&I initiatives have been rolled out across corporations and agencies, what the end result should look like is another matter, said experts at an Advertising Week panel.
The push will remind consumers of the values and benefits of dairy proteins.
Lessons learned from top communicators: There's more time to think -- and have a life outside work -- but harder to get your message out.
Adobe has bolstered its platform, but the company and its competitors have still not added significant comms capabilities.
The news this week that Mark Read had been appointed CEO of WPP came after a painful interregnum following the abrupt departure of the charismatic Martin Sorrell after more than 30 years at the helm. But is Read a thoughtful and safe pair of hands or a dull accountant with little in the way of leadership skills?
PR pros and clients still want CEOs on social, despite other execs' pitfalls.
Should President Donald Trump's suggestion that public companies report earnings every six months come to pass, financial comms pros say it would result in a significant shift of the IR function's workload.
While the 137-year-old organization revamps logistically and financially, it battles another kind of disaster: a shortage in blood.
Radio can't tailor playlists or play Fortnite. A safe, carefully curated environment may be its saving grace.
One of the largest tech platforms for millennial women, Mogul is accessed by more than 18 million weekly users across 196 countries.
Heal CEO Nick Desai aims to improve the patient experience by providing an on-demand service that cuts time and costs while increasing human interaction.
Kaye shares the story behind the brand and how it competes in the home industry.