Latest Corporate News

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BlockFi turns to C Street Advisory Group amid bankruptcy filing

The crypto company’s Chapter 11 filing follows FTX’s recent collapse.

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Comms EVP Scott Grogin to exit CBS

Grogin has worked at the media company since 2016, most recently within the company’s entertainment division.

A blue and red artwork of Elon Musk's head next to a Blue Twitter logo in a black smartphone screen. (Getty Images)

Twitter advertisers exit as brand safety concerns escalate

Agency leaders warn that cutting resources into moderation and Musk’s own behavior on Twitter is turning advertisers away from the platform.

Kofi Roberts, writer, Grey Group; Charlotte Bent, associate creative directory, AnalogFolk; Whitney Schneden, creative copywriter, Arts & Letters Creative Co.

The Gen Z Perspective: Elon Musk’s Twitter takeover

Does the vision of Twitter’s new owner make young people more or less likely to use it? We ask jurors at the Campaign US BIG Awards.

News image of Elizabeth Holmes outside court

‘Do no harm’ applies to startups, too. Healthcare marketers on harsh prison sentence for Elizabeth Holmes

See what marketers and communicators had to say about the sentencing of the ex-Theranos CEO.

Headshot of Micho Spring

Weber Shandwick chief reputation officer Micho Spring to step down

Spring has worked at Weber since 1992.

Blake Simpson headshot

Under Armour’s Blake Simpson joins Adtalem Global Education

Simpson will be responsible for the company’s global corporate comms, including sustainability.

Laura Kane headshot

Center for International Private Enterprise hires Laura Kane as CCO

It’s a newly created role.

Stock art of twitter's headquarters

Padilla recommends clients pause Twitter activity

The PR agency says it needs more confidence in Twitter’s direction.

Image of Bob Iger from the Code conference this year.

‘Uniquely suited:’ Breaking down Disney’s comms on Bob Iger’s return

Iger, who replaces Bob Chapek, returns to the company after a hiatus.

Alan VanderMolen headshot

CCO Alan VanderMolen exits SC Johnson

VanderMolen worked at the company since March 2020.

Image of Elon Musk and a Twitter logo.

‘Not knowing what’s coming next is a big question mark’: Twitter, Elon Musk and pharma’s uneasy detente

As Musk remakes the social media platform in his own image, he risks further alienating pharma advertisers.

Emil Hill image

UnitedHealthcare hires Emil Hill as comms SVP for government programs

Hill worked at Weber Shandwick for more than 16 years.

The Russian Federation has sanctioned PR agency leaders

Russia puts Richard Edelman and other global PR CEOs on latest sanctions list

Leaders from APCO Worldwide, SKDK, Brunswick and other firms were among the 200 to be sanctioned.

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PRWeek/PR Talent Salary Survey open for responses

Results will appear in the March/April 2023 edition of PRWeek.

Image of Omnicom PR Group on a phone

Omnicom joins IPG in recommending clients pause Twitter spend

Ad giant Omnicom Media Group is advising its clients, which include PepsiCo, Mercedes-Benz and McDonald's, to halt investments on Twitter in light of recent layoffs and brand safety concerns.

Johnny Smith headshot

Roche Diagnostics brings on Johnny Smith to lead comms strategy

Smith has worked at Encompass Health and Ascension.

Twitter HQ building displaying company logo

Flying the coop: Why these communications execs are dropping Twitter

… and what it would take to lure them back to the platform.

Photo credit: Getty Images

Highlights from Elon Musk’s first email to employees

Musk’s first attempt at internal comms featured warnings of tough times ahead.

Screenshot of BrewDog's World Cup campaign

BrewDog defends World Cup ‘anti-sponsor’ campaign after criticism

The Scotland-based brewery is facing backlash about showing World Cup games, as well as its work culture and history with Israel.

Analysis

Sam Bankman-Fried displayed on a projector screen

Did FTX kill crypto? Not for the PR agencies working to rebuild the sector

Firms are finding silver linings — and plenty of media placement opportunities — for crypto clients amid FTX’s collapse.

Picture of Elon Musk surrounded by Twitter logos

A break, not a break up: Why agencies are telling clients not to abandon Twitter… yet

Things at Twitter under Elon Musk are weird. Very weird. But not enough for brands to say goodbye to the platform.

Electronic displays showing stock market losses

Financial comms experts see silver linings in uncertain market

Little to no demand for IPO comms isn’t the end of the world for financial specialists, who are seeing opportunity elsewhere.

Kim Kardashian (Getty Images/Victor VIRGILE)

Kim Kardashian, crypto, PR and a $1.3m fine

Whatever your thoughts on the Kardashians (if you have any at all), even their biggest detractors would grudgingly accept that the family has a solid grasp of PR. Less so when it comes to financial regulation.

Two healthcare workers at a monkeypox vaccination table

The government has a monkeypox comms problem

Healthcare PR experts are unimpressed by messaging about the virus, demanding more urgency and clarity as cases rise.

CEO Q&A

LiquidSpace CEO Mark Gilbreath

LiquidSpace CEO Mark Gilbreath on the hybrid work debate

Gilbreath describes the value of hybrid work and how companies can embrace it for a better future.

rec room avatars

How Rec Room CEO Nick Fajt runs the digital room where it happens

Fajt powers the platform designed for virtual reality socializing to forge connections in real life.

Aflac CEO Dan Amos on the value of creating a vision and sticking to it

The supplemental insurance company’s out-and-about duck mascot speaks to its brand and to philanthropy — with one voice.

Just Capital CEO Martin Whittaker believes good things will happen

Whittaker describes how business can turn idealism into purposeful reality.

Marx Realty CEO Craig Deitelzweig on remaking the workplace

Deitelzweig explains why the new office is essential to the renewal of cities but has to provide more than lobbies with expanses of white marble to attract tenants.