Latest Corporate News

Infiniti Motor Company names Wendy Orthman GM of global comms

Infiniti Motor Company names Wendy Orthman GM of global comms

She will replace Trevor Hale, who is leaving the company.

Audi of America replaces one PR AOR with four agency partners

Audi of America replaces one PR AOR with four agency partners

Brand comms leader Tara Rush said the auto industry is facing unprecedented change.

PRWeek/Morning Consult: Time for brands to hold their tongues on (some) hot topics

PRWeek/Morning Consult: Time for brands to hold their tongues on (some) hot topics

Most consumers don't actually care about a brand's stance on political or cultural issues, according to the inaugural PRWeek/Morning Consult Consumer Purpose Survey released this morning at Davos.

Edelman hires former SoFi comms leader Jim Prosser

Edelman hires former SoFi comms leader Jim Prosser

It's the second senior appointment announced by Edelman this week.

Maggie FitzPatrick to leave Exelon in June

Maggie FitzPatrick to leave Exelon in June

FitzPatrick is set to be replaced as chief corporate affairs officer by Judy Rader.

These 23 factors will determine your reputation

These 23 factors will determine your reputation

A study by Weber Shandwick identified nearly two dozen factors that drive corporate reputation.

Pfizer's Kirsty Graham named CEO of Edelman Public Affairs

Pfizer's Kirsty Graham named CEO of Edelman Public Affairs

The practice will operate like a boutique public affairs firm, taking on shops like H+K and APCO.

And the most trusted brand in America is...

And the most trusted brand in America is...

A Morning Consult study found generational divides in brand sentiment.

Jonathan Adashek to replace Ray Day as IBM chief communications officer

Jonathan Adashek to replace Ray Day as IBM chief communications officer

Adashek was Renault-Nissan-Mitsubishi's global VP of communications.

Ruder Finn picks Christie Anbar as global healthcare lead

Ruder Finn picks Christie Anbar as global healthcare lead

The role had been empty since June 2018.

Honoring exceptional women: Enter PRWeek's March/April cover contest

Honoring exceptional women: Enter PRWeek's March/April cover contest

PRWeek is asking the industry's creative genius to submit ideas for our March/April issue that celebrates the Hall of Femme and Women to Watch honorees.

Chief communications officer Ray Day exits IBM

Chief communications officer Ray Day exits IBM

Ford alum Day has served as the company's comms leader since 2017.

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

The latest from CES 2020; Facebook bans deepfakes.

Two M&C Saatchi PR agencies to merge as Molly Aldridge departs

Two M&C Saatchi PR agencies to merge as Molly Aldridge departs

M&C Saatchi is merging two of its PR shops - M&C Saatchi Public Relations and Talk.Global - in a move that sees the departure of the former agency's global chief executive, Molly Aldridge, PRWeek can reveal.

Rebecca Acevedo joins WSFS Bank as corp comms head

Rebecca Acevedo joins WSFS Bank as corp comms head

She's an alum of JPMorgan Chase and TD Bank.

Uh oh: The most-read-about crisis stories of 2019

Uh oh: The most-read-about crisis stories of 2019

From broken car windows to running out of chicken.

Niel Golightly named Boeing's SVP of communications

Niel Golightly named Boeing's SVP of communications

The former CCO for Fiat Chrysler Automobiles is replacing Anne Toulouse, who is retiring in early 2020.

PRWeek's most-read content of 2019

PRWeek's most-read content of 2019

When it comes to the most-talked-about marketing of the past year, it truly was the year of Peloton.

IBM adds CVS, Sard Verbinnen executives to communications team

IBM adds CVS, Sard Verbinnen executives to communications team

Carolyn Castel and Margaret Popper are joining IBM comms.

FTI names Spencer Ante as digital, insights practice MD

FTI names Spencer Ante as digital, insights practice MD

Ante is a veteran of Weber Shandwick, Edelman and The Wall Street Journal.

Analysis

Weber Shandwick: does Rachel Friend's shock departure point to unresolved issues at the UK business?

Weber Shandwick: does Rachel Friend's shock departure point to unresolved issues at the UK business?

Rachel Friend's sudden departure from Weber Shandwick surprised many in the industry, but sources close to the agency believe "the writing was on the wall", despite the UK business achieving impressive results during her tenure.

From Fearless Girl to Like a Girl: The campaigns that moved the decade

From Fearless Girl to Like a Girl: The campaigns that moved the decade

PR did the heavy lifting on many of the most influential campaigns of the past 10 years.

Trump, #MeToo and Greta: The biggest PR moments that defined a decade

Trump, #MeToo and Greta: The biggest PR moments that defined a decade

As we enter 2020, you can still dunk in the dark.

Analysts applaud Cision's decision to go private

Analysts applaud Cision's decision to go private

Pressures in the market caused Cision to re-evaluate being a public company.

How the NBA made a no-win situation worse

How the NBA made a no-win situation worse

Experts call the league's crisis a 'new normal' for multinational businesses.

CEO Q&A

Special Olympics CEO Mary Davis shares her goals for the organization

Special Olympics CEO Mary Davis shares her goals for the organization

Davis wants to help people see the ability of her athletes.

Hims & Hers' CEO tackles stigma, shame and healthcare access

Hims & Hers' CEO tackles stigma, shame and healthcare access

Since launching in 2017, the healthcare startup has been making waves with its innovative style and simple, impactful messaging

Move over Millennials: Generation X is coming for your avocados

Move over Millennials: Generation X is coming for your avocados

Avocados From Mexico targets older people in its new marketing.

CEO Monty Sharma on getting Jenny Craig back into shape

CEO Monty Sharma on getting Jenny Craig back into shape

"We've focused squarely on being a leader in what we've always been: a leader in weight loss with the highest amount of support and delicious meals."

Columbia CEO spent $80k on WaPo ad because 'cavemen in D.C. don't use social media'

Columbia CEO spent $80k on WaPo ad because 'cavemen in D.C. don't use social media'

The retailer's chief Tim Boyle on why he is blasting the government shutdown.