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Latest Corporate News
MSL sets up shop in New Zealand
Publicis Groupe names Isobel Kerr-Newell, formerly head of PR and social for Saatchi & Saatchi New Zealand, as MSL's MD in the market.
Boeing restructures global comms as veteran Charlie Miller departs
Boeing’s vice-president of international communications, Charlie Miller, has retired after nearly two decades with the aerospace company. The global comms function has been restructured with international comms under the leadership of Gordon Johndroe following the departure of SVP of comms Niel Golightly.
HR, diversity leader Melissa Boone joins Haymarket Media board
Boone is VP of talent for DLH Holdings. From 2014 to 2018, she served as VP of human resources at Haymarket Media.
Santander global comms chief steps down after a decade
Jennifer Scardino, head of global communications at Santander, is stepping down at the end of 2020 after a decade at the banking group.
Deirdre Latour returns to Edelman to lead New York office
The GE and Pearson veteran replaces Jennifer Cohan as leader of the agency’s biggest office.
FTI Consulting strategic comms revenue drops 3.8% in Q2
The company blamed declining pass-through revenue for the dip.
UPS promotes Laura Lane to new C-level role leading comms, corporate affairs
Lane has worked at the company since 2012.
H+K Strategies and BCW merge in Korea
The two businesses will operate under a combined H+K branding.
Zeno wins Hyatt Hotels international AOR account
Hyatt also hired Maverick Creative and Gagen MacDonald.
Newly merged WPP alliance tops Mergermarket H1 M&A adviser ranking
The recently merged WPP alliance of Finsbury, The Glover Park Group and Hering Schuppener has topped the new Mergermarket table that ranks PR agencies by the value of M&A deals they handled globally in the first half of 2020.
Twitter feels 'terrible' for Bitcoin scam that targeted politicians and CEOs
Social network believes scam to be 'coordinated social-engineering attack' that targeted employees who had administrative access.
SEC Newgate enters North America via US joint venture
SEC Newgate is taking its first steps into North America via a new joint venture with US agency Bellwether Strategies.
Portland restructures with new MD and senior departures
Portland is restructuring most of its global business under a single P&L, with a new MD appointed for the combined operation and the announcement of several senior departures, PRWeek has learned.
Powerscourt represents Amber Heard in Johnny Depp legal battle
Powerscourt is handling PR for Amber Heard in her high-profile court battle with Johnny Depp, which begins today, PRWeek has learned.
Boeing comms lead Niel Golightly resigns after 1987 article on women in combat resurfaces
As he stepped down, Golightly told staff that he disowned the comments years ago. CFO Greg Smith is replacing him in the interim.
Wendy’s dedicates Twitter account to Thurgood Marshall College Fund
The partnership comes after the chain said it would use the account to “amplify Black voices,” but some social media users thought the promise was disingenuous.
Silicon Valley companies, industry groups lead backlash to Trump visa ban
Tech companies say the ban cuts down the talent they can bring to the workforce.
Domino’s defends McEnany interaction: ‘Being responsive to customers is not political’
The pizza chain says it is ‘shocked’ at the outrage over an eight-year-old tweet.
Patagonia, The North Face join Facebook ad boycott
Dentsu agency 360i has also encouraged clients to pause spend on Facebook in response to its handling of hate speech.
Vivian Lines launches C-suite consultancy
The former H+K APAC chairman starts a firm to counsel organisation leaders.
Analysis
‘One of the biggest change management moments we’ve ever experienced’: How agencies are helping clients navigate re-entry
Businesses are playing it safe in bringing employees back to the office.
How United Airlines navigated a CEO transition during a pandemic
“We were facing our toughest crisis ever and working harder than ever with a margin for error smaller than ever – and having all that complicated by none of us being in the same place,” says CCO Josh Earnest.
How the US Chamber, National Restaurant Association and others are preparing for the new normal
Trade bodies are helping members get ready to reopen while keeping employees and customers safe.
How 5 toilet paper brands are responding to customer complaints on social media
Consumers are really letting brands know just how hard it is to find a roll.
Internal comms during coronavirus: What works
Execs share their tips for communicating with staff about COVID-19 and WFH issues.
CEO Q&A
How to build a reputation: An interview with Unilever's North American president Fabian Garcia
Having arrived at Unilever as an “outsider,” Garcia shares how purpose is leading the charge to action during the pandemic and toward fighting social injustice.
Ferrero CEO Paul Chibe dishes on great marketing, risk-taking and Star Trek
The marketing vet and Ferrero North America CEO discusses what he expects from his agencies and PR partners, as well as his company’s plans for U.S. growth.
Special Olympics CEO Mary Davis shares her goals for the organization
Davis wants to help people see the ability of her athletes.
Hims & Hers' CEO tackles stigma, shame and healthcare access
Since launching in 2017, the healthcare startup has been making waves with its innovative style and simple, impactful messaging
Move over Millennials: Generation X is coming for your avocados
Avocados From Mexico targets older people in its new marketing.
