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Latest Corporate News
‘Accountability is one step’: What PR agencies said to staff and the public after the Chauvin verdict
Agency and in-house leaders stress that much work remains.
Chris Legentil exits Dazn for WWE
Legentil is also an alum of Showtime Networks and Ketchum.
Clubhouse hires Spotify’s Grey Munford to lead comms
The app has hired marketing and communications leaders in just over a month.
New York legalized recreational marijuana — now what?
Cannabis brands need to keep purpose at the forefront of their messaging.
Veteran Goldman Sachs comms chief Jake Siewert moves to Warburg Pincus
He’ll reunite with ex-boss and former Treasury Secretary Timothy Geithner, now Warburg’s president.
P&G campaign asks consumers to get sustainable
The brand spot highlights the CPG giant’s new sustainable products.
Strategic PR counsel is valued more than it’s ever been
This week’s statement by America plc on the voting laws issue was another example of the central role of communications in determining business strategy and shaping corporate reputation.
Companies that have – and have not – signed a statement against discriminatory voting laws
Former American Express CEO Ken Chenault and Merck CEO Ken Frazier organized the initial campaign.
FT appoints global communications director for maternity cover
The Financial Times has hired former Qatar Airways head of comms Sophie Knight as global communications director. She has been hired on a 12-month contract to cover for Kristina Eriksson, who is on maternity leave.
Expedia Group promotes Sarah Gavin
The promotion to SVP of global communications and corporate brand follows a centralization of employee comms last fall.
PwC CCO on why the company is paying staffers to take vacation
Comms head J.C. Lapierre was on the leadership team that created the new program.
Chief communications and brand officer Anne Marie Squeo departs Xerox
Squeo had been in the company’s top brand and communications position since early 2019.
Estée Lauder Companies’ Alexandra Trower to retire
She’s set to step down on July 1; the company did not name a replacement.
Gannett hires Lark-Marie Antón to lead comms
Antón was previously Aura’s chief communications officer.
Jeni’s apologizes after Dolly Parton ice cream launch goes a little too well
Excited consumers crashed Jeni’s website trying to buy the new flavor.
Life is not what happens but how you deal with it
Communications leads at major companies are overseeing one long political-style campaign in which their brand is the candidate and the electorate is unforgiving.
How Good Humor is spreading the word about its new, RZA-created jingle
The brand is giving away 100 music boxes to ice-cream truck drivers.
United Airlines pushes back against complaints about pilot diversity push
The airline is clarifying its qualifications for hiring future pilots.
Clear hires political insider Ken Lisaius as it builds out comms team
Lisaius has more than 25 years of DC public affairs experience, including serving as President George W. Bush’s deputy press secretary.
Analysis
Gearing up for the unforeseen crises of 2021
Last year showed that organizations need to be ready for crises they can’t imagine. Here’s how they’re using technology to prepare.
How GameStop can turn unprecedented uncertainty into long-term opportunity
Comms tips for a legacy brand after a wild week of trading.
Companies communicate their values after Capitol insurrection
CEOs and industry leaders condemned the attack on the Capitol and called for the peaceful transition of power. But many challenges lie ahead.
All-staff PTO, no video Fridays, wellness checks: How team leaders are countering employee burnout
Tips from leaders at Google, Target and firms like Praytell, Hotwire and Allison+Partners on recognizing the toll COVID-19 is taking on staff.
Does the PR industry have an ageism problem?
Yes, say veterans who accuse agencies of missing the big picture while “fetishizing youth.”
CEO Q&A
Pedro Pizarro helps keep the lights on for Edison International
The president and CEO leans on his comms team to stay connected to employees and customers.
PwC’s Tim Ryan steers the human side of business
The U.S. chairman helps the global giant maintain corporate purpose as its true north.
Northwell Health’s Michael Dowling is always willing to talk
The CEO and president leaned on communications to quickly and accurately describe how his hospitals were dealing with the height of the COVID-19 pandemic.
UNCF CEO Michael Lomax on the college degree as an elevator for social mobility
COVID-19 and George Floyd’s death drove millions of dollars in donations to historically Black colleges, but United Negro College Fund CEO Michael Lomax says this is just the start.
How to build a reputation: An interview with Unilever's North American president Fabian Garcia
Having arrived at Unilever as an “outsider,” Garcia shares how purpose is leading the charge to action during the pandemic and toward fighting social injustice.
