The latest hires, rebrands and practice launches around the U.S.
Siren PR and Black Frame are closing up shop.
Big debates among the Davoisie at the World Economic Forum in Switzerland this week centered on businesses and brands that finally seem primed to turn endless talk into real action.
Osifchin has worked at Mondelez International, Kraft and Cadbury.
Brand comms leader Tara Rush said the auto industry is facing unprecedented change.
Vrio is the holding company for DirecTV Latin America and Sky Brasil.
These short films to show everything from bagel day to bologna boy.
Most consumers don't actually care about a brand's stance on political or cultural issues, according to the inaugural PRWeek/Morning Consult Consumer Purpose Survey released this morning at Davos.
Boyden will join the startup with a team of 10, reporting to its CEO.
People who search "global warming" or "climate change" on platform are given recommendations for misinformation, according to a report.
The platform brought together its ads, consumer and product comms teams this month.
She moved to New York from London for the role.
The brand wants consumers to know its purpose is to help everyone feel comfortable in their own skin.
She started at the chains' parent, Restaurant Brands International, this month.
Cauliflower has feelings too.
A Morning Consult study found generational divides in brand sentiment.
The firm is working as digital marketing and social media AOR on Dole's U.S. and Canadian social platforms.
PRWeek is asking the industry's creative genius to submit ideas for our March/April issue that celebrates the Hall of Femme and Women to Watch honorees.
Do you have what it takes...to be an Oscar Mayer wiener?
The auto industry communications veteran is replacing Niel Golightly, who joined Boeing.
Brands are using concerts, popups and other events to tell a full story alongside Super Bowl ads.
Casper's IPO shows risks of influencer marketing.
After the 'year of TikTok' in 2019, what platforms will emerge next year?
PR did the heavy lifting on many of the most influential campaigns of the past 10 years.
As we enter 2020, you can still dunk in the dark.
Molson Coors CMO St. Jacques readies for Super Bowl LIV amid rebranding effort.
GSK brands lean into risk and seize cultural moments to stay on top of their game.
SVP and CMO Terence Reilly uses the power of digital and social to lead a Crocs resurgence.
How the platform is beating the social media clock through quick content creation and universal relatability.
Impossible Foods' CCO Rachel Konrad (pictured below) is determined to show carnivores that a plant-based burger can be just as tasty -- and also reduce their carbon footprint.