Campaign Case Studies

Budweiser taps into the power of puppies

Budweiser taps into the power of puppies

Consumers were given a way to combine two vital things: beer and dogs.

No longer an April Fools’ joke: Pickle hard seltzer becomes reality following consumer demand

No longer an April Fools’ joke: Pickle hard seltzer becomes reality following consumer demand

BrüMate and Crook & Marker’s dill pickle-flavored hard seltzer will be available this summer.

Neutrogena documentary changes consumers’ approach to skin health

Neutrogena documentary changes consumers’ approach to skin health

The Kerry Washington-produced film follows the skin health journeys of seven families.

At-home workers are taking fewer coffee breaks. Here’s how one company tried to change that

At-home workers are taking fewer coffee breaks. Here’s how one company tried to change that

Chameleon Organic Coffee found that 63% of remote workers take less or the same number of coffee breaks.

Inside the launch of Travis Scott’s fast-selling spiked seltzer

Inside the launch of Travis Scott’s fast-selling spiked seltzer

Cacti sold out online within 12 hours of its debut.

How the NYT reimagined its DealBook DC Policy Project

How the NYT reimagined its DealBook DC Policy Project

The event included virtual sessions with Janet Yellen and Mitt Romney.

How New York City is promoting its ‘reawakening’

How New York City is promoting its ‘reawakening’

As the city reopens, it’s welcoming back tourists.

No Hershey’s without ‘she’: How the brand celebrated International Women’s Day

No Hershey’s without ‘she’: How the brand celebrated International Women’s Day

The chocolate-maker wanted to celebrate women in a simple, accessible format.

Sizzling bacon attracts 8,000 Clubhouse users

Sizzling bacon attracts 8,000 Clubhouse users

On average, users listened to the sound of bacon cooking for five minutes.

How Tommee Tippee is helping to demystify breastfeeding

How Tommee Tippee is helping to demystify breastfeeding

The brand set out to create a dialogue for mothers around breastfeeding.