The campaign kicked off on National Superhero Day and culminated on Mother's Day.
Watermarks for Water supported a goal of ensuring access to water and sanitation for all.
The campaign brought musical influencers together in a way that drove social engagement similar to a crowdfunding campaign
The brand held a live bake-off against a pizza delivery app.
The campaign team behind the museum discussed how it helped to build hype for the BET Social Media Awards.
Some of the interactive experiences at the museum included a faux diamond bath and a punching bag that reads stress levels.
The movie Three Billboards Outside Ebbing, Missouri, inspired Power Home Remodeling to use billboards to get James' attention.
And how its product landed on the noses of Cardi B, Lady Gaga, Rihanna, Gigi Hadid, Yoko Ono, and Kate Upton.
The inside story on Tulo's launch campaign and how it exceeded parent Mattress Firm's sales goals.
The inside story on how the bank's brand film garnered more than 571 million views on a limited budget.