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Campaign Case Studies
Budweiser taps into the power of puppies
Consumers were given a way to combine two vital things: beer and dogs.
No longer an April Fools’ joke: Pickle hard seltzer becomes reality following consumer demand
BrüMate and Crook & Marker’s dill pickle-flavored hard seltzer will be available this summer.
Neutrogena documentary changes consumers’ approach to skin health
The Kerry Washington-produced film follows the skin health journeys of seven families.
At-home workers are taking fewer coffee breaks. Here’s how one company tried to change that
Chameleon Organic Coffee found that 63% of remote workers take less or the same number of coffee breaks.
Inside the launch of Travis Scott’s fast-selling spiked seltzer
Cacti sold out online within 12 hours of its debut.
How the NYT reimagined its DealBook DC Policy Project
The event included virtual sessions with Janet Yellen and Mitt Romney.
How New York City is promoting its ‘reawakening’
As the city reopens, it’s welcoming back tourists.
No Hershey’s without ‘she’: How the brand celebrated International Women’s Day
The chocolate-maker wanted to celebrate women in a simple, accessible format.
Sizzling bacon attracts 8,000 Clubhouse users
On average, users listened to the sound of bacon cooking for five minutes.
How Tommee Tippee is helping to demystify breastfeeding
The brand set out to create a dialogue for mothers around breastfeeding.