Brands are just one of the entities that can benefit from the strength and idealism demonstrated by young people ranging from snowboarder Chloe Kim to the students of Marjory Stoneman Douglas High School in Florida.
Brands tried to win consumers' hearts on Valentine's Day, but like with real-world romance, some tried too hard.
It's February 14, so we've compiled 14 of the best Valentine's Day campaigns on social.
Have some bots and discounts with your chocolates and flowers this Valentine's Day.
Machine learning is ushering in a future that will revolutionize all our lives and open up many new channels of creativity - but it also facilitates those who prefer to prioritize evil over good.
And should we maybe hear from its CEO at some point?
PRWeek's web editor Perry Simpson attended the event and recalls the sense of "power" in the room, but wonders how PR can have a diversity problem amid such a gathering.
Kind Snacks spotlights distinction in new video series
PepsiCo CEO Indra Nooyi's comments about women and Doritos left a bad taste in the mouths of many consumers.
Dreading six more weeks of winter? At least these social media managers won't be hurting for creativity.
Pepsi? Amazon's Alexa? Or Danny DeVito for M&M's?
The ribbing comes one week after Taco Bell's Nacho Fries went on sale.
For the first time in PRWeek's U.S. history, we are turning over the cover design of our April issue to agency and in-house creatives
From Edelman's Trust Barometer to Larry Fink's CEO letter to Martin Sorrell's CNBC appearance, reputation, purpose, and the important role of communications were all top of mind.
Grumpy cat has finally hit it big, and not just in terms of internet fame.
A quick guide to "what we talk about when we talk about fake news."
Four producers share the essential components to creating an effective brand film.
The success of a full-service Brooklyn-based agency that put digital and business transformation at its heart from the start is a beacon for rivals looking to help their clients navigate the new world of marcomms.
Amazon has narrowed the 238 bids down to a shortlist. Which city make the best case for Amazon's next home?
The Emmy-award winning producer says brands need to transform to a 'consumer-first' content marketing mindset