Blogs

Life is not what happens but how you deal with it

Life is not what happens but how you deal with it

Communications leads at major companies are overseeing one long political-style campaign in which their brand is the candidate and the electorate is unforgiving.

United Airlines pushes back against complaints about pilot diversity push

United Airlines pushes back against complaints about pilot diversity push

The airline is clarifying its qualifications for hiring future pilots.

Brand beware: This TikTok trend is threatening food businesses

Brand beware: This TikTok trend is threatening food businesses

Restaurant workers are dishing on what really goes on in the kitchen.

Do the right thing

Do the right thing

With the anniversary of George Floyd’s killing approaching, business is being asked to show the receipts for its initial responses to last year’s racial reckoning in the United States.

Brands’ April Fools’ Day jokes: Too soon?

Brands’ April Fools’ Day jokes: Too soon?

Read the room, guys.

Racism is a virus, not Asians: #StopAAPIHate

Racism is a virus, not Asians: #StopAAPIHate

Recent egregious events in Atlanta are the culmination of centuries of discrimination against Asian-Americans – brands have a responsibility to step up and take action in the same way they did around the Black Lives Matter movement.

Teneo stuck with Trump aide Jason Miller after public split: report

Teneo stuck with Trump aide Jason Miller after public split: report

The top Trump communications aide stepped down from the firm after a social media scandal, but continued to work with the firm, according to The Guardian.

These 10 brands are piling on Cinnamon Toast Crunch over its crustacean crisis

These 10 brands are piling on Cinnamon Toast Crunch over its crustacean crisis

Is it a real corporate crisis? Or just a fish tale?

Perks for getting the COVID-19 vaccine: Should brands follow Krispy Kreme’s lead?

Perks for getting the COVID-19 vaccine: Should brands follow Krispy Kreme’s lead?

Or is this only an opportunity for health-focused brands?

Work and an industry to be genuinely proud of

Work and an industry to be genuinely proud of

The 2021 PRWeek Awards winners reflect an industry that really stepped up to the plate and demonstrated its effectiveness after the country was poleaxed by COVID-19.

Staffers will remember how employers treated them during COVID

Staffers will remember how employers treated them during COVID

As the first anniversary of the coronavirus lockdown looms, PRWeek’s Salary Survey provides a revealing insight into how the pandemic impacted the PR industry.

NFTs could revolutionize marketing and communications

NFTs could revolutionize marketing and communications

Blockchain underscored virtual non-fungible tokens are currently dominated by digital art, but it won’t be long before brands get on board and explore the myriad possibilities of this new storytelling environment.

If Biden Administration is serious about respect, Ducklo had to go

If Biden Administration is serious about respect, Ducklo had to go

Egregious behavior by Jen Psaki’s deputy press secretary TJ Ducklo ceded much of the moral high ground Biden’s comms team assumed when it took over last month.

Moms facing a crisis during the COVID-19 pandemic

Moms facing a crisis during the COVID-19 pandemic

As the coronavirus lockdown approaches its one-year anniversary, the intense pressure on women in PR and the general workforce is starting to take its toll.

Is your PR firm attending Cannes amid pandemic?

Is your PR firm attending Cannes amid pandemic?

Is it too important to miss?

Join the Clubhouse

Join the Clubhouse

PR pros take note: the latest social media sensation is nothing to do with golf and it’s a much more engaging and diverse place to hang out than the 19th hole.

The power of the crowd

The power of the crowd

Access to information and communication channels is no longer monopolized by the privileged few – and this democratization has big implications for PR pros.

White House press secretary confronts war on truth

White House press secretary confronts war on truth

Obama era press veteran Jen Psaki quickly demonstrated that communication with the American people and the rest of the world will be very different under the Biden administration.

Is the op-ed dead?

Is the op-ed dead?

Are guest columns still relevant? Or should media brands follow Axios’ lead and abandon opinion pieces?

Business can combat existential threat to democracy

Business can combat existential threat to democracy

The latest Edelman Trust Barometer places business above the other three major institutions - it must use this trust credit to aggressively combat misinformation and erosion of truth.