Blogs

Photo credit: Getty Images

Are you ditching Instagram for another social media platform?

Are the Meta-owned platform’s changes driving you away?

Headshots of Danny Astoria, Elisa Baker, Amina Colter, Felipe Ucros and Johanna Herrmann

40 Under 40: Inspiring communications drawn from inspiring talent

This year's diverse group of 40 Under 40 honorees lead by example in both expertly addressing the evolving challenges of modern-day PR while also giving back.

Handcuffs on top of dollar bills, displaying corruption and fraud concept

A wake-up call for PR agency leaders

This week’s news that former Weber Shandwick COO Frank Okunak embezzled over $16 million from Interpublic Group’s largest PR firm came as a shock to most people in the industry.

Hand pointing to economic gains and losses graph on screen

Omnicom farmers have been replaced by hunters

This week’s holding company financials provided valuable insight into the likely impact of a recession on the PR economy and suggested the sector is continuing on a growth trajectory even in these troubled times.

Marshfield Area Chamber of Commerce/ Facebook: MarshfieldChamber
twitter

BTS and Elon Musk? RadioShack and Disney? What brands do you want to see CoTweet?

Everyone is used to brands roasting each other on Twitter. But the CoTweets feature may unite some.

Image collage of diverse woman that make up a woman's face in profile

Changemakers will reward PR agencies that truly embrace DE&I

PRWeek’s new initiative in partnership with Google revolves around a Changemakers Advisory Council of in-house comms leaders that will identify firms that are walking the walk rather than just talking the talk.

Abortion rights supporters holding signs

A devastating development for women’s rights

Every company will need to engage employees on the new rules surrounding abortion given the fundamental link between healthcare and employment in the U.S.

old navy

Who did it best? Macy’s and Old Navy double down on NFTs for Independence Day

Macy’s NFTs celebrate its 4th of July Fireworks and Old Navy’s NFTs feature its iconic flag t-shirt.

The Breakaway: The First eCycling Team for Prisoners

PR is the next trend at Cannes

PR agencies may once again have struck out in their own Lions category but earned media was an intrinsic part of every successful activation at the first in-person Festival of Creativity in three years.

moonpie sunscreen

MoonPie creates sunscreen. What brand should avoid following suit?

This is definitely not a trend that works for all brands.

Carmella Glover speaking on stage

Continued energy required to defeat diversity complacency

As the second annual official federal Juneteenth holiday approaches, there is still a vast amount of work to do to combat inequality in the PR industry.

petsmart

What is your favorite Father’s Day 2022 campaign?

Campaign themes include beer, dog poop bags, vasectomies and the metaverse.

PRWeek Women of Distinction 2022 trophies

Women of Distinction inspire excellence

PRWeek’s annual salute to female PR leaders and the generation coming up behind them never fails to disappoint.

polish

Would you wear Velveeta’s cheese-scented nail polish?

Too cheesy or yes, please-y?

mona lisa

Which brand reaction to the Mona Lisa cake-smearing incident was your favorite?

Philadelphia Cream Cheese and OLW quickly responded on social.

absolut

What is your favorite Pride Month 2022 campaign?

Absolut Vodka, Zynga and Harry’s and Flamingo are all set for Pride Month.

Damon Jones on stage at the PRWeek Global Awards 2022

5 takeaways from the PRWeek Global Awards

Plus, a gallery of images from the first in-person PRWeek Global Awards in three years.

grubhub

Would you stop using Grubhub if ‘free lunch’ promo left you hangry?

Customers this week were frustrated with delayed deliveries when the app’s promo went haywire.

Photo credit: Getty Images

Are PR pros returning to jobs they left over the past year?

Many workers reportedly wish they had not jumped ship.