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Life is not what happens but how you deal with it
Communications leads at major companies are overseeing one long political-style campaign in which their brand is the candidate and the electorate is unforgiving.
United Airlines pushes back against complaints about pilot diversity push
The airline is clarifying its qualifications for hiring future pilots.
Brand beware: This TikTok trend is threatening food businesses
Restaurant workers are dishing on what really goes on in the kitchen.
Do the right thing
With the anniversary of George Floyd’s killing approaching, business is being asked to show the receipts for its initial responses to last year’s racial reckoning in the United States.
Brands’ April Fools’ Day jokes: Too soon?
Read the room, guys.
Racism is a virus, not Asians: #StopAAPIHate
Recent egregious events in Atlanta are the culmination of centuries of discrimination against Asian-Americans – brands have a responsibility to step up and take action in the same way they did around the Black Lives Matter movement.
Teneo stuck with Trump aide Jason Miller after public split: report
The top Trump communications aide stepped down from the firm after a social media scandal, but continued to work with the firm, according to The Guardian.
These 10 brands are piling on Cinnamon Toast Crunch over its crustacean crisis
Is it a real corporate crisis? Or just a fish tale?
Perks for getting the COVID-19 vaccine: Should brands follow Krispy Kreme’s lead?
Or is this only an opportunity for health-focused brands?
Work and an industry to be genuinely proud of
The 2021 PRWeek Awards winners reflect an industry that really stepped up to the plate and demonstrated its effectiveness after the country was poleaxed by COVID-19.
Staffers will remember how employers treated them during COVID
As the first anniversary of the coronavirus lockdown looms, PRWeek’s Salary Survey provides a revealing insight into how the pandemic impacted the PR industry.
NFTs could revolutionize marketing and communications
Blockchain underscored virtual non-fungible tokens are currently dominated by digital art, but it won’t be long before brands get on board and explore the myriad possibilities of this new storytelling environment.
If Biden Administration is serious about respect, Ducklo had to go
Egregious behavior by Jen Psaki’s deputy press secretary TJ Ducklo ceded much of the moral high ground Biden’s comms team assumed when it took over last month.
Moms facing a crisis during the COVID-19 pandemic
As the coronavirus lockdown approaches its one-year anniversary, the intense pressure on women in PR and the general workforce is starting to take its toll.
Is your PR firm attending Cannes amid pandemic?
Is it too important to miss?
Join the Clubhouse
PR pros take note: the latest social media sensation is nothing to do with golf and it’s a much more engaging and diverse place to hang out than the 19th hole.
The power of the crowd
Access to information and communication channels is no longer monopolized by the privileged few – and this democratization has big implications for PR pros.
White House press secretary confronts war on truth
Obama era press veteran Jen Psaki quickly demonstrated that communication with the American people and the rest of the world will be very different under the Biden administration.
Is the op-ed dead?
Are guest columns still relevant? Or should media brands follow Axios’ lead and abandon opinion pieces?
Business can combat existential threat to democracy
The latest Edelman Trust Barometer places business above the other three major institutions - it must use this trust credit to aggressively combat misinformation and erosion of truth.
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Heineken pop-up ends the long wait for a pint and a haircut, simultaneously
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'Either help me the f*** out, or make me laugh' - PR creatives on what to expect from brands this summer
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Visa hires communications director for Europe
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Engine Mischief grows leadership team with senior hire
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When PR meets advertising, creative strategy is a must
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Quorn hires creative comms agency to build on sustainable food message