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SWAT mentality will persist after COVID-19
Communications teams have led a change in culture at organizations that is a necessary and overdue disruption.
PR can flourish in these trying times by swiftly pivoting
PRWeek has doubled down to reflect all aspects of lockdown life, PR’s diversity conundrum and the primacy of purpose in producing real change.
HHS comms aides interfered with CDC COVID-19 reports: Politico
Politically appointed comms aides demanded and received the right to review HHS and CDC communications with doctors and the public, according to media reports.
The upside of a terrible pandemic
"I’ve never seen such widespread angst and low-grade depression. So, you might think I’m off my rocker when I tell you I’m optimistic about what’s ahead."
Democrats want more info about about $250m HHS COVID-19 campaign
They’re concerned it could be a de facto Trump campaign ad.
A pause for reflection on purpose
At a time when society is being challenged to the extreme on so many fronts, it has never been more important for businesses and brands to step up and provide the purposeful leadership for which so many people are crying out.
Keep the faith as a COVID-19 summer turns into fall
The resilience of everyone has been tested to the extreme by the events of this year, but the PR industry has shown it has the strength and resilience to come through the other side battered but unbowed.
Political messaging in an abnormal time
The lead-up to a polarized 2020 presidential election is playing out in extraordinary circumstances prompted by the COVID-19 pandemic and continuing horrific instances of racial injustice.
Kimberly Guilfoyle’s RNC speech is now a social media challenge
You might want to turn the volume down for this one.
Tourists: “We’re sorry. And we want you back.”
Deserted streets and strangely muted cities and other destinations neutered by the coronavirus pandemic have reminded everyone how much visitors contribute to their DNA.
A new ice cream jingle for a new era
Why Unilever’s Good Humor ice cream brand inserted itself into a historical discussion about the racist roots of an iconic jingle.
Leadership vacuum at PRSA needs filling
As the search for a new CEO of the country’s largest PR trade association stretches well into its second year, the need for direction and stability becomes ever-more urgent.
It’s OK to not be OK
Michael Phelps’ comments last night as he accepted the 2020 Communicator of the Year title during a virtual gala ceremony summed up the spirit of an extraordinary year for the PRWeek Awards.
WFH: it’s time to get your technology up to speed
In the early days of lockdown, allowances were made for people working from home. But, five months in, there's really no longer an excuse for not having a professional quality internet and work-from-home setup.
A small act of kindness can go a long way
"It’s hard to find good news, and it’s hard to remember that most people in our country are kindhearted and compassionate."
Steve Barrett on PR: We need more women leaders
COVID-19 will last much longer than we thought. Our response can't drift like it has been. Business must step up to fill the leadership void. And we can learn from the likes of Jacinda Ardern and Angela Merkel.
The new, diverse faces of the Power List
Damon Jones is No. 1 as 21 communicators make their first appearance.
Wendy’s dedicates Twitter account to Thurgood Marshall College Fund
The partnership comes after the chain said it would use the account to “amplify Black voices,” but some social media users thought the promise was disingenuous.
Steve Barrett on PR: If you want more hunters you have to allow them to hunt
The surprise departure this week of the first woman to run a top five global PR firm speaks to the big challenges of leading an agency brand within the tight confines of a holding company structure.
Is your brand or client joining the Facebook ad boycott?
Or is the social network just too big to drop?
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Edelman begins strategic recruitment and restores staff pay amid recovery
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From ‘sad goodbyes’ to ‘many agencies could fold’ – agency chiefs react to Government U-turn on return to offices
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M&C Saatchi Talk restructures as MD Chris Hides joins The Academy
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Edelman announces new focus on ‘action communications’ and corporate affairs in wake of COVID-19 and Black Lives Matter
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From the editor-in-chief: The mood darkens but there’s growing evidence corporate affairs is reaching peak influence
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Mark Perkins, one of PR's top creatives, rejoins Cow