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Latest Agency News
Is the Clubhouse hype dying down?
As Clubhouse’s user and download numbers decline, marketers question whether the audio social app has reached its peak.
Wayne Hickey exits Weber Shandwick for IBM role
Hickey had two stints at the IPG firm in the Bay Area.
Yannick Bolloré interview: ‘Havas is stronger now than before virus crisis’
Investors understand agency sector is 'a great business to invest in', CEO says.
Clarity buys creative SEO and analytics agency
Global comms agency Clarity has bought UK consultancy 3WhiteHats, a creative SEO, paid and analytics specialist, and is in "active conversations" about further acquisitions.
COO of Edelman China moves to Ogilvy
Melinda Po returns to the agency after a short stint at Edelman.
Massachusetts sues Publicis Health over ties to Purdue, opioids
The lawsuit claims the company is responsible for marketing strategies that aimed to reduce hesitancy among prescribers to give patients OxyContin.
Just briefly
People moves, account wins and other comms news.
JLR appoints Accenture to global marketing duties with Spark44
Car maker is creating a bespoke marketing model in which Accenture Interactive and Spark44 join forces.
Citizen Relations names Josh Budd as first chief creative officer
Budd was co-CCO at No Fixed Address.
WPP, Microsoft expand partnership to boost creative content production
Cloud Studio is one product resulting from the deal.
NewFronts: Twitter and Snap push content, creators and incremental reach
Content include exclusive partnerships in sports, entertainment, lifestyle and other genres.
SEC Newgate plans first dividend payment after 'positive' 2020
SEC Newgate plans to make its first dividend payment of 0.5p per share after outperforming its original budget for 2020.
MDC Partners organic revenue drops but profits rise in Q1
Healthcare, consumer products and financial services drove growth.
Haymarket launches new global brand Performance Marketing World
New title will be 'source of truth' for fast-growing digital sector.
Golin promotes Jaimee Reggio to US healthcare managing director
Reggio’s spent a dozen years at Golin’s healthcare practice in Chicago.
CVC Capital, CDPQ agree to joint majority stake in BlueFocus International agencies
Brett Marchand (pictured), Vision7's International's president and CEO, will lead the combined entity as CEO.
Ogilvy named global creative agency for World of Hyatt
Ogilvy will lead creative, experience and strategy for World of Hyatt’s member communications, promotions and enhancements.
Michelin North America brings back Ketchum as AOR after two-year break
The Omnicom firm and the tire company previously worked together from 2011 to 2019.
Intimate apparel brand Harper Wilde selects Diffusion as PR AOR
The firm will spearhead the brand's 2021 product launches, including a limited-edition bra release.
Finn Partners takes over Honeywell US PR work from Weber Shandwick
Weber became Honeywell's AOR as part of a team of Interpublic Group agencies in 2018.
Analysis
The agency game plan for India's second wave: Putting people first
Networks with offices in India are facilitating medical support, mental health services and vaccinations for employees affected by the deadly coronavirus spike.
Minneapolis firms reassure employees in wake of Daunte Wright death
Agency leaders agree that sensitivity to BIPOC communities is top of mind.
Beyond just checking in: How PR teams are stepping up on wellness communications
From special Slack channels for parents to bedtime stories for employees’ kids, internal comms teams are helping staffers feel cared-for on a personal level.
COVID-19 one year later: Agency CEOs and CCOs on what they were thinking and what’s changed forever
‘I never want to go back’ to pre-pandemic office life, says one major agency leader.
How the comms industry can attract and retain women amid the pandemic
Individual agencies and companies need to listen to their female workforce, say PR pros.
