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Latest Agency News
Ex-M&C Saatchi PR LA SVP Emeka McQuade joins Win Brands
Win’s Homesick Candles was a client of McQuade’s when he worked at M&C Saatchi PR.
Allison+Partners promotes Lisa Rosenberg to consumer brands president
Rosenberg was previously Allison+Partners’ chief creative officer.
DDB's Wendy Clark quits to become Dentsu Aegis Network global CEO
Her experience as client and on creative side made her 'standout choice.'
Highwire PR acquires Wonderscript
Digital comms consultancy Wonderscript was launched last October.
Racepoint Global names Bob Osmond president
It’s the first time Racepoint has had someone in the president role since mid-2018.
Just briefly: People moves and account wins
News from around the comms world.
TheSoul Publishing appoints global comms boss and agencies for transatlantic brief
Independent digital studio TheSoul Publishing has hired Eric Schultz from Golin, and appointed new agency partners Milk & Honey PR and 5W Public Relations, PRWeek can reveal.
Carhartt names Zeno Group US AOR
The Brand Amp was the work wear company’s incumbent.
M&C Saatchi to furlough staff and cut salaries amid COVID-19 crisis
M&C Saatchi says it is pursuing cost-cutting measures including furloughing staff and reducing salaries of a "very large proportion" of its highest-paid employees amid the coronavirus crisis.
Small agencies to get boost from NYC, federal economic aid packages
Federal and city grant and loan programs can help firms retain staff.
Coronavirus Briefing: The future, our feelings and crime stats
Today’s Coronavirus Briefing is 1,237 words and will take you five minutes to read.
LG reviews global corporate account
A WPP team has held the business for more than a decade.
Intrado integrates comms solutions with Adobe Experience Cloud
Data for earned media will appear in the same dashboard as outcomes for marketing campaigns.
Talkwalker shares COVID-19 social media data
The daily updated report is free online.
Tech Talk with Qnary founder and chairman Bant Breen
“Over the last couple of months, as coronavirus has become top-of-mind for all of us, it’s very important for executives to have an online presence and a voice.”
Exclusive: Sorrell predicts bullish Q4 recovery but warns spending through recession idea is ‘nonsense'
Sir Martin Sorrell, former chief executive of WPP and currently boss of S4 Capital (S4C), is now bullish that marketing services will enjoy a healthy rebound in the final quarter of this year, although he argues the old adage of brands ‘spending their way through a recession’ no longer applies.
SKDKnickerbocker acquires Seward Square Strategies
SKDK named Seward Square founder Jason Rosenbaum as head of digital.
Brands better step up during pandemic: Edelman Trust Barometer special
Consumers want brands to do what the government can’t, says the research.
WPP cuts awards, reduces top salaries and freezes hiring amid Covid-19 crisis
Holding company also suspends share buybacks, dividend and financial guidance.
Kiva picks Hotwire as AOR
The firm helped Kiva with its International Women’s Day campaign.
Analysis
Adjust or start from scratch? Tough decisions as brands reevaluate Olympic plans
It’s not as simple as just delaying campaigns for one year.
Working from home…with kids. How PR pros are juggling it
‘I have become a master at muting ‘dadadadas’ during meetings.’
‘Almost every aspect of clients’ business is impacted’: Firms adapt for coronavirus
From virtual meetings to daily newsletters, agencies are meeting new client needs caused by COVID-19.
Coronavirus: How global agency groups are handling the outbreak
Global agency holding groups have suspended or heavily restricted travel to high-risk zones and some clients have begun asking for contract ‘pauses’ in response to the spread of the virus, PRWeek has learned.
‘From promotion to information’: Travel industry changes tone amid coronavirus
PR pros in the sector are walking a fine line between providing information and stopping panic.
