Latest Agency News
D Expósito & Partners hires Weber Shandwick’s Andy Checo to lead PR and social
Checo formerly led Weber Shandwick’s multicultural comms and Latinx-specific initiatives.
Keurig Dr Pepper stands by payment terms after backlash from trade bodies
Keurig Dr Pepper’s response comes after VoxComm and its member organizations issued a “red alert” urging PR firms to forgo an agency search in the U.S.
DKC appoints Tracy Royal as co-head of DKCulture
The agency also recently brought on four other hires.
Pitch platform PRophet teams with public-speaking app Yoodli
Yoodli will help PRophet users improve their public-speaking skills for media interviews.
Weber Shandwick Collective launches Business & Society Futures advisory group
TWSC has also developed a panel of 21 external executive counselors.
Edelman initiates ‘strategic review’ of its workforce
The agency is also pausing new hires as it monitors the economic environment.
BCW's Matt Stafford gets global remit
He will now be global president of practices and sectors in addition to his existing responsibilities as president of BCW's Asia Pacific region.
The Brooklyn Brothers puts staff under consultation
Process will be completed by the end of the year.
Sadoun hits out at 'childish' Sorrell in row over Publicis staff bonuses
Publicis Groupe chief's sharp defence of its 'cost of living' bonus for employees comes after Sorrell claimed the payout merely attempted to make up for lost incentives during Covid.
BlockFi turns to C Street Advisory Group amid bankruptcy filing
The crypto company’s Chapter 11 filing follows FTX’s recent collapse.
Twitter advertisers exit as brand safety concerns escalate
Agency leaders warn that cutting resources into moderation and Musk’s own behavior on Twitter is turning advertisers away from the platform.
The Gen Z Perspective: Elon Musk’s Twitter takeover
Does the vision of Twitter’s new owner make young people more or less likely to use it? We ask jurors at the Campaign US BIG Awards.
Twitter splits with consumer PR AOR Autumn Communications
Autumn Communications started working with Twitter in September, but the partnership ended this month amid turmoil at the social media company.
Weber Shandwick chief reputation officer Micho Spring to step down
Spring has worked at Weber since 1992.
Real Chemistry, 21Grams launch discipline to bridge gaming and healthcare
The offering is inspired by 21Grams VP and strategy director Devon Taylor’s postpartum experience.
Padilla recommends clients pause Twitter activity
The PR agency says it needs more confidence in Twitter’s direction.
Sorrell: Clients still placing cautious, selective bets amid global instability
The executive chairman of S4 Capital says macroeconomic headwinds will undeniably have an impact, forcing brands to become more strategic.
Muck Rack: Two-thirds of PR pros say it’s still difficult to tie earned media to business results
The report also dives into the metrics they’re using to gauge success.
Carve Communications plants flag in New York
Account director Nicole Brief is leading the firm’s New York team.
LLYC names global CEO
Alejandro Romero, who has worked at comms agency LLYC for 26 years, is set to become global chief executive of the firm.
Analysis
RIP, cubicle. Agencies are making the most of collaborative spaces in new office designs
With employees in person only a few days a week, firms are maximizing their time together.
RTO lessons learned: 5 top in-house comms leaders on what works and what doesn’t
Getting employees back to their desks is proving more challenging than companies anticipated. CCOs tell PRWeek how they’ve gotten results, and the most out of teams in a hybrid environment.
Uncomfortable or not, companies have to talk to employees about abortion
Many employees are scared, or at least unsure of how state laws could affect them, and they’re looking for clarity from their employers.
The Great Resignation is over in PR
Recession fears and inflation are prompting companies to pump the brakes on hiring, cutting down options for job seekers.
Silicon Beach: Agencies are flocking to Miami as city’s tech sector booms
And the VCs and ambitious, young tech executives are driving growth in other industries across South Florida.
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