Agency Business Report 2013: The Rankings

  Agency Name 2012 US
Revenue		 2011 US
Revenue		 Change 2012
Rank		 2012
Staff		 2011
Staff		  Change Revenue US Employee Location
1 Edelman $406,253,336 $383,424,570 6% 1 2249 2149 5% $180,637 Chicago
2 Waggener Edstrom Worldwide $101,352,000 $100,539,000 1% 2 682 714 -4% $148,610 Bellevue, WA
3 APCO Worldwide $75,255,177 $72,902,800 3% 3 288 304 -5% $261,303 Washington, DC
4 FTI Consulting $61,000,000 $64,000,000 -5% n/a 220 220 0% $277,273 New York
5 W2O Group $56,097,000 $44,470,000 26% 4 283 221 28% $198,223 San Francisco
6 MWW $42,875,000 $38,626,000 11% 6 207 200 4% $207,126 East Rutherford, NJ
 7 ICF SCMD $42,826,374 $40,694,584 5% 5 260 213 22% $164,717 Fairfax, VA
 8 ICR $37,339,790 $32,716,715 14% 8 91 86 6% $410,327 Norwalk, CT
9 Ruder Finn $33,704,000 $37,790,000 -11% 7 193 195 -1% $174,632 New York
10 DKC $32,896,560 $27,413,800 20% 9 154 142  8% $213,614 New York
11 Finn Partners $26,546,000 $23,063,000 15% 10 205 176 16% $129,493 New York
12 Global Strategy Group $24,917,000 $15,347,000 62% n/a 62 53 17% $401,887 New York
13 Allison+Partners $23,064,316 $18,200,000 27% 14 125 120 4% $184,515 San Francisco
14 Regan Communications Group $22,906,400 $20,824,340 10% 11 71 65 9% $322,625 Boston
15 Zeno Group $20,798,925 $14,047,832 48% 26 128 77 66% $162,492 New York
16 Coyne Public Relations $20,027,000 $17,692,000 13% 17 112 110 2% $178,813 Parsippany, NJ
17 Taylor $19,800,000 $19,100,000 4% 13 95 90 6% $208,421 New York
18 Gibbs & Soell $19,593,416 $13,977,420 40% 28 115 91 26% $170,378 New York
19 Cooney/Waters Group $18,961,000 $20,433,000 -7% 12 70 70 0% $270,871 New York
20 The OutCast Agency $18,700,000 $18,000,000 4% 15 90 82 10% $207,778 San Francisco
21 Text 100 $18,554,839 $17,570,810 6% 18 114 108 6% $162,762 New York
22 French | West | Vaughan $17,186,330 $17,186,330 29% 29 90 72 25% $190,959 Raleigh, NC
23 Atomic $17,000,000 $15,000,000 15% 22 106 96 10% $160,377 San Francisco
24 Padilla Speer Beardsley $16,875,860 $17,834,808 -5% 16 113 115 -2% $149,344 Minneapolis
25 Citizen Paine $16,713,014 $15,353,956 9% 20 76 66 15% $219,908 Los Angeles
26 Cramer-Krasselt $16,300,000 $16,800,000 -3% 19 64 71 -10% $254,688 Chicago
27 Marcus Thomas $16,086,411 $15,027,110 7% 21 120 140 -14% $134,053 Cleveland
28 Peppercomm $15,871,519 $14,361,785 11% 23 81 78 4% $195,945 New York
29 Prosek Partners $15,019,707 $12,611,017 19% 31 58 53 9% $258,960 New York
30 Olson $14,750,000 $14,000,000 5% 27 75 73 3% $196,667 Chicago
31 Hunter Public Relations $14,554,310 $12,031,691 21% 37 82 79 4% $177,492 New York
32 M Booth $14,550,888 $14,098,982 3% 25 78 71 10% $186,550 New York
33 Shift Communications $14,225,795 $12,136,266 17% 36 100 91 10% $142,258 Newton, MA
34 Mitchell Communications Group 1 $14,200,000 $10,200,000 39% 41 75 61 23% $189,333 Fayetteville, AR
35 5W Public Relations $14,188,564 $12,455,065 14% 34 92 72 28% $154,224 New York
36 Makovsky $13,500,000 $12,500,000 8% 32 55 55 0% $245,455 New York
37 Bader Rutter & Associates $13,277,500 $11,750,000 13% 38 77 70 10% $172,435 Brookfield, WI
38 RF|Binder Partners $13,200,000 $12,450,000 6% 35 80 75 7% $165,000 New York
39 CRT/tanaka $13,009,202 $11,572,544 12% 39 74 71 4% $175,800 Richmond, VA
40 Formula PR $12,518,123 $11,565,543 8% 40 92 85 8% $136,067 San Diego, CA
41 Imagination $12,452,000 $9,652,000 29% n/a 92 72 28% $135,348 Chicago
42 Fahlgren Mortine $12,397,732 $10,532,642 18% 47 69 65 6% $179,677 Columbus, OH
43 Jackson Spalding* $12,116,359 $10,180,837 19% 49 87 70 24% $139,268 Atlanta, GA
44 Steinreich Communications Group $12,015,875 $11,103,525 8% n/a 34 25 36% $353,408 Fort Lee, NJ
45 Eric Mower + Associates $11,907,483 $10,093,000 18% 50 63 62 2% $189,008 Syracuse, NY
46 Lewis PR $11,900,000 $10,329,000 15% 48 71 66 8% $167,606 San Francisco
47 Sage Communications $11,755,316 $11,000,000 7% 44 54 52 4% $217,691 McLean, VA
48 Imre $11,754,000 $11,098,000 6% 43 81 87 -7% $145,111 Sparks, MD
49 Newlink Group $11,400,000 $9,800,000 16% n/a 80 70 14% $142,500 Miami
50 Kaplow Communications $10,850,000 $10,024,000 8% 52 59 59 0% $183,898 New York
51 Levick $10,793,299 $12,459,523 -13% 33 49 55 -11% $220,271 Washington, DC
52 Davies $10,520,971 $8,767,164 20% 58 34 28 21% $309,440 Santa Barbara, CA
53 SparkPR $10,350,217 $9,771,153 6% 53 43 30 43% $240,703 San Francisco
54 Rasky Baerlein Strategic Communications $10,341,280 $10,341,280 6% 54 39 38 3% $265,161 Boston
55 Current Lifestyle Marketing $10,100,000 $10,400,000 -3% n/a 50 47 6% $202,000 Chicago
55 The Zimmerman Agency $10,100,000 $9,400,000 7% 55 50 46 9% $202,000 Tallahassee, FL
57 Widmeyer Communications5
 $9,839,514 $9,086,689 8% 42 42 39 8% $234,274 Washington, DC
58 LaunchSquad $9,387,224 $7,456,150 26% 65 85 63 35% $110,438 San Francisco
59 Merritt Group $9,176,283 $7,158,639 28% n/a 42 35 20% $218,483 Reston, VA
60 Horn $8,000,000 $7,900,000 1% 64 50 46 9% $160,000 San Francisco
61 Catalyst Public Relations $7,880,791 $5,923,944 33% 76 35 26 35% $225,165 New York
62 Airfoil* $7,867,068 $8,127,627 -3% 61 52 54 -4% $151,290 Southfield, MI
63 Hager Sharp $7,471,979 $8,650,829 -14% 59 47 50 -6% $158,978 Washington, DC
64 Murphy O'Brien $7,400,652 $6,848,421 8% 68 47 44 7% $157,461 Los Angeles
65 Exponent Public Relations $7,300,000 $5,700,000 28% 77 43 34 26% $169,767 Minneapolis
66 Gregory FCA $7,296,484 $8,122,836 -10% 63 46 54 -15% $158,619 Ardmore, PA
67 Crosby Marketing Communications $7,146,709 $7,305,583 -2% 66 42 43 -2% $170,160 Annapolis, MD
68 Podesta Group $6,144,941 $4,769,716 29% 88 15 12 25% $409,663 Washington, DC
69 Stanton Communications $6,075,607 $9,325,235 -35% 56 26 33 -21% $233,677 Washington, DC
70 Lambert, Edwards & Associates $6,005,000 $5,306,000 13% 81 42 37 14% $142,976 Grand Rapids, MI
71 PAN Communications $6,002,000 $6,113,000 -2% 70 44 50 -12% $136,409 Boston
72 Behrman Communications $6,000,000 $6,000,000 0% n/a 30 29 3% $200,000 New York
73 CarrotNewYork $5,879,000 $5,004,000 17% n/a 15 12 25% $391,933 New York
74 Winning Strategies Public Relations $5,809,490 $5,986,200 -3% 73 28 28 0% $207,482 Newark, NJ
75 Kwittken + Company $5,800,000 $5,000,000 16% 84 35 25 40% $165,714 New York
76 Adfero Group $5,704,250 $3,755,831 52% 105 33 28 18% $172,856 Washington, DC
77 Eastwick $5,651,381 $5,163,844 9% n/a 37 37 0% $152,740 Sunnyvale, CA
78 McNeely Pigott & Fox Public Relations $5,640,530 $5,989,743 -6% 72 59 58 2% $95,602 Nashville, TN
79 rbb Public Relations $5,603,461 $5,407,254 4% 78 38 34 12% $147,460 Miami
80 Resolute Consulting $5,599,888 $5,023,288 11% 83 41 36 14% $136,583 Chicago
81 PRR $5,582,024 $4,894,574 14% 86 47 41 15% $118,766 Seattle
82 Spectrum $5,330,489 $5,652,667 -6% n/a 32 30 7% $166,578 Washington, DC
83 Pierpont Communications $5,307,382 $4,428,399 20% 96 34 28 21% $156,099 Houston
84 JeffreyGroup $5,064,702 $4,646,654 9% 89 30 30 0% $168,823 Miami Beach
85 Singer Associates $4,907,595 $4,265,847 15% 98 12 12 0% $408,966 San Francisco
86 Linhart Public Relations $4,899,244 $4,599,067 7% 93 28 29 -3% $174,973 Denver
87 ReviveHealth $4,850,000 $4,600,000 5% 92 18 18 0% $269,444 Nashville, TN
88 FoodMinds* $4,805,787 $3,520,575 37% 108 17 8 113% $282,693 Chicago
89 Fuse3 $4,765,292 $4,539,998 5% 102 30 28 7% $158,843 Burlington, VT
90 360 Public Relations $4,752,383 $4,185,000 14% 99 33 28 18% $144,012 Boston
91 CooperKatz & Company $4,622,315 $4,060,058 14% 101 31 28 11% $149,107 New York
92 Jones Public Affairs $4,516,758 $4,627,948 -2% 91 25 24 4% $180,670 Washington, DC
93 InkHouse $4,455,312 $3,300,000 35% 112 29 27 7% $153,631 Waltham, MA
94 Green Room Communications $4,380,667 $3,539,376 24% n/a 20 9 122% $219,033 Boonton, NJ
95 Consensus $4,357,716 $3,900,000 12% 103 28 23 22% $155,633 Los Angeles
96 Ron Sachs Communications $4,345,720 $3,666,580 19% n/a 21 14 50% $206,939 Tallahassee, FL
97 Intermarket Communications $4,312,805 $4,837,425 -11% 87 18 19 -5% $239,600 New York
98 Standing Partnership $4,100,533 $3,568,886 15% 107 29 24 21% $141,398 St. Louis
99 Borders + Gratehouse $4,093,335 $2,982,627 37% 121 23 18 28% $177,971 San Francisco
100 Solomon McCown & Company $4,071,162 $3,118,884 31% n/a 24 19 26% $169,632 Boston
101 Saxum $4,070,590 $3,099,625 31% 118 28 24 17% $145,378 Oklahoma City
102 Tunheim $4,056,772 $3,793,182 7% n/a  
103 Nuffer, Smith, Tucker $3,997,194 $3,298,284 21% 113 22 21 5% $181,691 San Diego
104 Lane PR $3,968,034 $4,144,943 -4% 100 29 29 0% $136,829 Portland, OR
105 451 Marketing $3,910,110 $2,110,548 85% 132 49 29 69% $79,798 Boston
106 Seigenthaler Public Relations $3,760,162 $3,580,637 5% 106 25 28 -11% $150,406 Nashville, TN
107 Syndicate Media Group $3,625,000 $3,300,000 10% n/a 30 25 20% $120,833 New York
108 BRG Communications $3,620,750 $3,289,000 10% 114 19 16 19% $190,566 Alexandria, VA
109 R/P Marketing Public Relations $3,579,040 $2,989,261 20% 120 27 29 -7% $132,557 Holland, OH
110 Dukas Public Relations* $3,438,000 $3,339,000 3% 109 16 16 0% $214,875 New York
111 GroundFloor Media $3,357,682 $2,913,159 15% 124 20 17 18% $167,884 Denver
112 The Eisen Agency $3,200,000 $2,750,000 16% n/a 16 14 14% $200,000 Newport, KY
113 Bateman Group $3,090,454 $2,337,577 32% 131 21 18 17% $147,164 San Francisco
114 Affect $3,000,000 $2,500,000 20% n/a 18 16 13% $166,667 New York
115 Walker Sands $2,900,000 $2,400,000 21% 129 40 32 25% $72,500 Chicago
116 Trevelino/Keller $2,888,624 $2,010,337 44% 136 16 14 14% $180,539 Atlanta
117 Schneider Associates $2,780,000 $3,170,000 -12% 116 20 22 -9% $139,000 Boston
118 Crossroads $2,746,000 n/a n/a n/a 19 n/a n/a $144,526 Kansas City, MO
119 J Public Relations $2,709,083 $1,762,492 54% n/a 21 18 17% $129,004 San Diego
120 Middleberg Communications $2,680,000 $3,050,000 -12% 119 16 15 7% $167,500 New York
121 Brandware Public Relations4 $2,676,866 $2,346,868 14% 126 12 11 9% $223,072 Atlanta
122 McGrath/Power Public Relations $2,600,000 $1,900,000 37% n/a 16 12 33% $162,500 San Jose
123 MMGY Global $2,522,452 $2,924,704 -14% 123 19 20 -5% $132,761 New York
124 Arketi Group $2,500,000 $2,690,000 -7% 127 13 17 -24% $192,308 Atlanta
125 Gage5 $2,400,000 $2,700,000 -11% n/a 14 16 -13% $171,429 Plymouth, MN
126 Boardroom Communications $2,350,000 $2,100,000 12% n/a 17 14 21% $138,235 Plantation, FL
127 Kohnstamm Communications $2,345,479 $1,811,806 29% 140 16 14 14% $146,592 St Paul, MN
128 Vantage Communications $2,200,000 $2,100,000 5% n/a 25 25 0% $88,000 San Francisco
129 March Communications $2,159,302 $1,743,129 24% 145 20 18 11% $107,965 Boston
130 IW Group $2,057,000 $2,392,000 -14% 130 11 12 -8% $187,000 West Hollywood, CA
131 JMPR Public Relations $2,030,605 $1,753,646 16% 144 17 17 0% $119,447 Woodland Hills, CA
132 Cooksey Communications $2,026,061 $2,040,893 -1% 134 10 9 11% $202,606 Irving, TX
133 O'Malley Hansen Communications $1,980,000 $2,950,000 -33% 122 15 19 -21% $132,000 Chicago
134 MSI $1,916,983 $1,197,485 60% n/a 10 6 67% $191,698 Chicago
135 KYNE $1,900,000 $1,300,000 46% n/a 10 6 67% $190,000 New York
136 Fish Consulting $1,888,260 $1,400,304 35% n/a 15 9  67% $125,884 Hollywood, FL
137 Westbound Communications $1,883,000 $1,723,000 9% 146 13 11 18% $144,846 Orange, CA
138 Ackermann PR $1,871,996 $1,967,203 -5% 138 14 14 0% $133,714 Knoxville, TN
139 archer>malmo $1,863,000 $2,169,000 -14% n/a 16 20 -20% $116,438 Memphis, TN
140 Schwartz Media Strategies $1,800,000 $1,600,000 13% n/a 12 12 0% $150,000 Miami
141 Elias/Savion $1,779,153 $1,921,277 -7% n/a 8 7 14% $222,394 Pittsburgh
142 The Hodges Partnerships $1,744,790 $2,027,553 -14% 135 16 17 -6% $109,049 Richmond, VA
143 Alpaytac Marketing Communications/Public Relations $1,680,000 $1,400,000 20% n/a 24 18 33% $70,000 Chicago
144 Trylon SMR $1,645,731 $1,811,321 -9% 141 6 8 -25% $274,289 New York
145 Miller Brooks $1,606,000 $1,760,000 -9% 143 13 17 -24% $123,538 Zionsville, IN
146 M/C/C $1,600,000 $1,500,000 7% n/a 30 30 0% $53,333 Dallas
147 Cheryl Andrews Marketing Communications $1,566,409 $1,497,419 5% 153 17 18 -6% $92,142 Coral Gables, FL
148 Cashman + Katz Integrated Communications $1,545,000 $1,685,000 -8% 147 30 28 7% $51,500 Glastonbury, CT
149 Godfrey $1,526,000 $2,199,000 -31% n/a 12 12 0% $127,167 Lancaster, PA
150 VPE Public Relations* $1,452,488 $1,401,711 4% 154 15 12 25% $96,833 South Pasadena, CA
151 Blaze Public Relations $1,375,161 $1,189,500 16% 162 10 9 11% $137,516 Santa Monica, CA
152 Konnect Public Relations $1,309,994 $670,689 95% n/a 21 8 163% $62,381 Los Angeles
153 Spring O'Brien & Co. $1,300,000 $1,100,000 18% n/a 23 23 0% $56,522 New York
154 Jeff Dezen Public Relations $1,200,000 $2,000,000 -40% 137 9 9 0% $133,333 Greenville, SC
155 The Simon Group $1,197,993 $1,345,665 -11% n/a 11 11 0% $108,908 Sellersville, PA
156 Katcher Vaughn & Bailey Public Relations $1,154,436 $1,345,302 -14% 156 10 10 0% $115,444 Nashville, TN
157 TransMedia Group $1,143,027 $1,100,000 4% 163 12 10 20% $95,252 Boca Raton, FL
158 Catapult PR-IR $1,082,616 $1,044,925 4% 164 8 8 0% $135,327 Boulder, CO
159 Gable PR $1,080,826 $786,133 37% n/a 7 5 40% $154,404 San Diego
160 K/F Communications* $1,066,961 $779,169 37% 171 9 10 -10% $118,551 San Francisco
161 Landis Communications $1,055,997 $1,402,930 -25% 155 10 10 0% $105,600 San Francisco
162 Guthrie/Mayes Public Relations $1,020,979 $1,251,504 -18% 159 8 10 -20% $127,622 Lousiville, KY
163 The Conroy Martinez Group $1,000,000 $875,000 14% n/a 12 8 50% $83,333 Coral Gables, FL
164 Jones Public Relations $970,000 $705,000 38% 176 10 10 0% $97,000 Oklahoma City
165 Harvest PR & Marketing $910,000 $723,000 26% n/a 5 4 25% $182,000 Portland, OR
166 Blue Practice $904,000 $1,002,000 -10% n/a 8 8 0% $113,000 San Francisco
167 Michael A. Burns & Associates $873,905 $1,099,482 -21% n/a 12 15 -20% $72,825 Dallas
168 Furia Rubel Communications $810,918 $783,025 4% n/a 5 5 0% $162,184 Doylestown, PA
169 Marketing Maven Public Relations $790,036 $501,204 58% n/a 18 8 125% $43,891 Camarillo, CA
170 Nelson Schmidt $784,000 $504,000 56% n/a 5 5 0% $156,800 Milwaukee
171 Fetching Communications $776,600 $659,135 18% 178 11 8 38% $70,600 Tarpon Springs, FL
172 Bianchi Public Relations $767,272 $776,273 -1% 174 7 8 -13% $109,610 Troy, MI
173 WISE Public Relations $710,000 $367,500 93% n/a 6 3 100% $118,333 New York
174 The Garrity Group $632,119 $827,549 -24% 170 8 10 -20% $79,015 Albuquerque, NM
175 PR by the Book $621,720 $578,424 7% n/a 11 9 22% $56,520 Round Rock, TX
176 Feintuch Communications $613,607 $830,775 -26% 169 5 6 -17% $122,721 New York
177 CJ Public Relations $582,319 $696,696 -16% 177 8 7 14% $72,790 Farmington, CT
178 Bridge Global Strategies $530,225 $385,538 38% 181 5 4 25% $106,045 New York
179 Clement Communications $520,000 $505,000 3% n/a 5 5 0% $104,000 San Francisco
180 The McRae Agency $250,000 $200,000 25% n/a 3 2 50% $83,333 Scottsdale, AZ
181 Whitecoat Strategies $240,000 $125,000 92% n/a 2 2 0% $120,000 Washington, DC



1After an internal audit, Mitchell Communications Group revised its 2011 revenue figures from $11,359,820 to $10,200,000.

2 Widmeyer's 2011 revenue was recalculated from $11,185,946 (as reported last year) to $9,086,689 to remove rebillables and pass-throughs.

3 Fuse revised its 2011 revenue figures from $3,923,220 to $4,539,998 to include income from Monitor, a promotional tools company under the Fuse umbrella.

4 Brandware's 2011 revenue was recalculated from $2,725,499 (as reported last year) to $2,346,868 to remove rebillables and pass-throughs.

5 Gage, an integrated marketing agency that had no PR arm, merged with LaBreche (ranked 117 last year) in 2012. The 2011 revenue revision from $3,100,000 (as credited to LaBreche last year) to $2,700,000 is explained by the elimination of rebillables and pass-throughs.

* The following agencies' 2011 revenues all changed slightly from what was reported last year (this year's ranking noted in parenthesis):

After internal audits, Jackson Spalding (43), LaunchSquad (58), Airfoil (62), VPE Public Relations (150), and K/F Communications (160) all revised 2011 revenue slightly. FoodMinds (88) adjusted its 2011 revenue to incorporate design fees, while Dukas Public Relations (110) revised its 2011 revenue to remove rebillables and pass-throughs.

Holding company figures: The 2013 rankings do not include the majority of agencies owned by the following holding companies: Interpublic Group, Omnicom, WPP Group, Havas, and Publicis Groupe. These companies claim the Sarbanes-Oxley Act prohibits them from revealing revenues and headcounts for their constituent agencies.

Data: Revenue is defined as fee income earned in the US, markup on billable items, and, when applicable, advertising commissions up to 10% of fee income. Revenue from subsidiaries and affiliates was not included if there was less than 50% ownership, while "n/a" denotes not applicable, where the agency did not submit the figure.

Attesting: The agency CEO or CFO were required to sign their submission attesting to the accuracy and completeness of the figures presented. Agencies were encouraged to submit a letter from their CPA firm, as well.

Disclaimer: While every effort has been made to ensure the accuracy of these figures, PRWeek is not responsible for, nor does it make financial guarantees based on, the information presented or any inference that could be drawn from them.

Source: PRWeek