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Pokémon Go shows marketers it's OK to lose control

Pokémon Go shows marketers it's OK to lose control

If marketing communications wants to lead in AR, it has to throw out the playbook and throw it out quick.

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Breakfast Briefing: 5 things for PR pros to know Tuesday morning

Breakfast Briefing: 5 things for PR pros to know Tuesday morning

AT&T CEO says White House flubbed the Acosta incident; Senators ask Trump to be quiet about the Federal Reserve; Amazon moves to NYC.

Powerful stories to tell: a Zignal Labs-hosted roundtable

Powerful stories to tell: a Zignal Labs-hosted roundtable

Culminating a four-event tour, San Francisco played host as PR leaders shared unique perspectives on fake news, CSR, and other reputation-driving tactics

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Omnicom Public Relations Group launches AI 'risk' consultancy

Omnicom Public Relations Group launches AI 'risk' consultancy

Omnicom's PR division has launched a consultancy focused on mitigating the risks to brand reputation from artificial intelligence (AI) technologies.

A meme press release? How Reebok found the perfect fit for Cardi B

A meme press release? How Reebok found the perfect fit for Cardi B

"Srsly, another sneaker partnership? Smh."

Gilead names Michael Boyd VP of government affairs, policy

Gilead names Michael Boyd VP of government affairs, policy

Boyd has worked at AbbVie, Pfizer, and Schering-Plough.

Golin London creative chief departs

Golin London creative chief departs

Gemma Vardon has left her role as executive director, creative, at Golin London to go freelance.

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Facebook names Kornblut to news post; SAP buys Qualtrics; Diageo sells portfolio of liquor brands.

Dare to Care: Pursuing Authentic Brand Purpose

Dare to Care: Pursuing Authentic Brand Purpose

The idea of good corporate citizenship has been around for years, but it's more of a business imperative today than ever before. Here's how some of the most successful companies are getting it right - by doing what's right.

JWT London facing claims of discrimination against white, straight, British men

JWT London facing claims of discrimination against white, straight, British men

A number of creatives were made redundant days after they spoke to HR about Jo Wallace's comments earlier this year.

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Ogilvy named AOR for blockchain company BLOCKv

Ogilvy named AOR for blockchain company BLOCKv

The tech company's CMO Michael Dobak was formerly CEO of Ogilvy & Mather West

Richard Nichols leaves post as Instinctif CEO for new role

Richard Nichols leaves post as Instinctif CEO for new role

Richard Nichols has left his role as CEO of Instinctif Partners, moving to the new position of deputy chairman following Tim Linacre's promotion to group MD, PRWeek has learned.

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Chris Daley exits Maroon PR after 12 years to open own shop

Chris Daley exits Maroon PR after 12 years to open own shop

Daley was formerly head of business development at Maroon.

Llorente & Cuenca restructures along regional lines

Llorente & Cuenca restructures along regional lines

The changes, as well as several executive moves, will go into effect at the start of the year.