Seven healthcare comms leaders convened in Boston to share earned media tactics and explain how crucial they are in an industry rife with innovation.
Publicis Groupe unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.
Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018 Effie Effectiveness Index, replacing last year's top brand Vodafone.
Plus: What Starbucks employees can expect at next week's anti-bias training.
Huntsworth says its Communications division - which includes Grayling, Red and Citigate - continued to trade in line with expectations in the first four months of 2018, adding that it was "interested" in further acquisitions.
Online personality George Ouzounian filed the suit against Weber and several other defendants last November.
A pair of Dow-sponsored roundtables preceding the Brand Film Festival offered some sage counsel on how to better employ this innovative approach
The cryptocurrency exchange brought on Rachael Horwitz in April to lead communications.
Accenture has taken another big step into the agency space by launching a programmatic media planning and buying unit.
Plus: Why a quiet search for a second headquarters is working for Apple.
Caldwell, also a veteran of Wells Fargo, joined the firm on Monday.
McGrath founded two firms in the Twin Cities and was communications director for the Archdiocese of St. Paul and Minneapolis.