Weber Shandwick won a Lion in a non-PR category at Cannes last night, being credited with idea creation for a campaign for educational app Studytracks.
MSL has acquired French public affairs firm Domaines Publics, and is integrating the business into its PR unit.
A combination of traditional and modern comms tactics help molecular diagnostic testing company Interpace craft messages that resonate with all key audiences
PRWeek contributor Mykala Healy catches up with members of the 2018 Hall of Femme for their thoughts on the awards and being a woman in PR.
WPP's Read: We're focusing on collaboration, rather than 'collapsing' agency brands and restructuring
Mark Read has warned against "collapsing" too many WPP agency brands and said driving greater collaboration is more important than a "major restructuring."
The latest PR news from Cannes. Plus: Brands speak out against border separation policy.
When Liverpool superstar Mohamed Salah, a devout Muslim, was substituted with a suspected knock during the Champions League semi-final win against Manchester City, it wasn't long before a meme was running wild in social space.
The incumbent on the account was Blanc & Otus.
Chris Loder, VP of external comms at Bayer, discusses how unique partnerships enable the pharma sector to take innovation to new heights
But that could change if consumers see companies as complicit in data abuse.
The new feature is part of the Cision Communications Cloud.
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Weber Shandwick has been shortlisted in the Mobile Lions at Cannes for a campaign for educational app Studytracks.
Unilever CMO Keith Weed will announce a range of new commitments from the consumer goods giant, including not working with influencers who buy followers.