FITE TV names Kim Hurwitz CMO

The DirecTV vet started in the role earlier this month.

The PR Week: 7.19.2019: GCI Health's Wendy Lund

GCI Health CEO Wendy Lund drops by the podcast to tackle a news cycle filled with controversy.

Letting go doesn't mean abdicating responsibility. It's just the opposite.

The huge opportunity from political chaos

For marketers today, working in an increasingly unstable global market in terms of politics and economics, uncertainty is one of the few certainties. But brands have a significant role to play...

Astronaut or...YouTuber? PR pros, tell us your dream job

Be honest.

Using podcasts to drive earned media

A well-done podcast is a formidable tool for garnering press coverage and growing a brand's public profile.

Breakfast Briefing: 5 things for PR pros to know Friday morning

Ogilvy's Seifert defends U.S. Customs and Border Protection work; Case study: a "Big Little Lies"-themed drag show; New York Fed Reserve president didn't mean it; Gannett to merge with GateHouse; An 11-year-old's booze sign.

How Con Ed's comms team wrangled the major Manhattan blackout

A blow-by-blow account of what the team did Saturday through Monday.

Why HBO threw an 'over-the-top drag extravaganza' to celebrate the return of 'Big Little Lies'

The show is a hit with LGBTQ viewers.

The PR Week at Cannes 6.19.2019: Weber Shandwick's Andy Polansky

Earned media took center stage as we met up with the CEO of the world's second-largest PR agency at ICCO's House of PR in Cannes. (Partner content)

The PR Week at Cannes 6.18.2019: WE's Melissa Waggener Zorkin

Authenticity is the key to brand purpose - and communicating about it. We discussed this and related topics with the venerable agency CEO. (Partner content)

Voice technology: The megaphone for marcomms

Brand leaders must embrace voice technology or risk being left behind. Examples and inspiration were provided at this Ruder Finn-hosted event in New York.

What does Gen Z want from brands? One agency asked its own interns

Day One Agency hosted a panel with in-house Gen Zers to get their POV.

Reports: Hope Hicks involved in discussions about Stormy Daniels payments

The revelations were published on Thursday after a federal judge unsealed documents about the Michael Cohen case.

When pop-ups go wrong: NYPD shuts down AriZona Iced Tea-Adidas activation

If you're going to do a pop-up shop, make sure to have enough tickets to go around.

Publicis Groupe reports 15% hike in first-half profit, but struggles in North America

The holding company's performance was held aloft by strong results in Europe, Asia and the Middle East.