MOST RECENT

North Sixth Group launches Studios

North Sixth Group launches Studios

Studios will serve as a dedicated marketing unit for all North Sixth Group holdings.

Takeaways from Socialbakers’ 2020 report on healthcare and social media

Takeaways from Socialbakers’ 2020 report on healthcare and social media

Here are five main takeaways from the report.

Nine cases made for CommsTech

Nine cases made for CommsTech

In this series’ second of three roundtables, a nonet of industry leaders highlighted myriad tactical possibilities technology has either availed or amplified for them – and can for you.

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Video: Lessons from a year that changed PR forever

Video: Lessons from a year that changed PR forever

Lorne Fisher, CEO and managing partner at Fish Consulting, recalls COVID-19’s immediate and long-lasting impact on his agency, its clients, and the entire comms landscape.

How to Quantify Your Public Relations Impact

How to Quantify Your Public Relations Impact

PR is moving from outputs to outcomes and impact by focusing on the effects and results of communication on an audience.

Pattern89 to roll out performance features

Pattern89 to roll out performance features

The upgrades will help marketers understand ad performance, the company said.

TikTok cracks down on misinformation in latest global transparency report

TikTok cracks down on misinformation in latest global transparency report

The platform revealed it removed 3.5 million ads and pieces of content containing misinformation, including on COVID-19 and global elections.

The path to equity at your organization

The path to equity at your organization

Most want to achieve progress on justice, equity, diversity and inclusion (JEDI). The leaders who gathered at a recent Porter Novelli-hosted roundtable provided tactical counsel to do so.

Syneos appoints point man for reputation offer among global hires

Syneos appoints point man for reputation offer among global hires

Syneos Health Communications has hired former Eli Lilly corporate comms leader Mark Sudwell as head of its value, access and reputation offer, alongside a European creative director and a raft of other global appointments.

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Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

How Genesis responded to a wave of media attention after Tiger Woods’ crash; Teneo buys stake in WestExec Advisors.

Two Americas, One Message?

Two Americas, One Message?

National organizations increasingly face new and difficult decisions about whether to engage in discussions around hot button issues that may not be directly tied to their bottom lines or core missions.

How Genesis responded to a wave of media attention after Tiger Woods’ crash

How Genesis responded to a wave of media attention after Tiger Woods’ crash

The Hyundai brand’s PR team is stressing transparency about its safety features.

Ad Council kicks off $50 million vaccine education campaign

Ad Council kicks off $50 million vaccine education campaign

The national rollout, in partnership with COVID collaborative and major corporations, has a significant Black and Hispanic target component.

Evoke KYNE ups Michael Grela to head of reputation and social impact

Evoke KYNE ups Michael Grela to head of reputation and social impact

He has worked at the agency since 2011.

NFTs could revolutionize marketing and communications

NFTs could revolutionize marketing and communications

Blockchain underscored virtual non-fungible tokens are currently dominated by digital art, but it won’t be long before brands get on board and explore the myriad possibilities of this new storytelling environment.

Making up for lost time: What the PR class of 2021 is facing as the job search begins

Making up for lost time: What the PR class of 2021 is facing as the job search begins

Competition is tough for entry-level jobs for what might be the most battle-tested class of graduates in the industry’s history.

Breakfast Briefing: 5 things for PR pros to know on Friday morning

Breakfast Briefing: 5 things for PR pros to know on Friday morning

Cision to acquire Brandwatch for $450 million; Business Roundtable launches Move the Needle campaign.

Cision to acquire Brandwatch for $450 million

Cision to acquire Brandwatch for $450 million

The deal is expected to close in Q2 2021.

The PR Week: 2.25.2021: Josh Rosenberg, Day One Agency

The PR Week: 2.25.2021: Josh Rosenberg, Day One Agency

Rosenberg talks about the challenges that agencies face after a year of COVID-19, the value to brands of an effective social media campaign, and more.

FTI Consulting strategic comms revenue drops 8.8% in Q4

FTI Consulting strategic comms revenue drops 8.8% in Q4

Segment leader Mark McCall (pictured) said he was 'incredibly pleased' with the results and FTI's work with the healthcare sector.

Coronavirus Briefing: Knowledge, roadblocks and pain

Coronavirus Briefing: Knowledge, roadblocks and pain

This week’s Haymarket Media Coronavirus Briefing is 1,977 words and will take you eight minutes to read.

Five Key Communication Learnings from COVID-19 Clinical Trials

Five Key Communication Learnings from COVID-19 Clinical Trials

Why communications deserved a seat at the table.

Konnect Agency promotes Amanda Bialek to president

Konnect Agency promotes Amanda Bialek to president

The seven-year agency veteran will be charged with evolving the shop into a full-service communications and marketing firm.

Millennials, how do you feel about Dunkin’ jumping on avocado toast trend (5 years late)?
Pandemic has impacted Gen Z career paths

Pandemic has impacted Gen Z career paths

Many young people’s priorities have changed with regard to career choices during the pandemic.

Hyundai names global CMO

Hyundai names global CMO

Former BMW marketer Thomas Schemera takes over the role from Wonhong Cho.

Move over, chocolate: 20k people entered contest to win heart-shaped box of cheese for Valentine’s Day

Move over, chocolate: 20k people entered contest to win heart-shaped box of cheese for Valentine’s Day

Inside Wisconsin Cheese’s #ForTheLoveOfCheese campaign.

Healio launches programmatic advertising platform

Healio launches programmatic advertising platform

Healiolytics will boost HCP targeting and reporting, the company says.