MOST RECENT

Is it ever a good idea for a brand to pick a fight with Wendy’s on Twitter?

Is it ever a good idea for a brand to pick a fight with Wendy’s on Twitter?

Dunkin’ tried and unsurprisingly failed this week. Or did they?

Hill+Knowlton Strategies wins six-figure California walnut account

Hill+Knowlton Strategies wins six-figure California walnut account

The WPP firm will focus on two Walnut organizations’ relationships with growers and handlers.

Dick’s Sporting Goods, Fox Sports alum Jennifer Moreau joins Dollar General

Dick’s Sporting Goods, Fox Sports alum Jennifer Moreau joins Dollar General

Moreau is the 17,000-store-strong chain’s VP of PR.

Coronavirus Briefing: Chasing the wave, celebrity COVID campaigns, masks and mass transportation

Coronavirus Briefing: Chasing the wave, celebrity COVID campaigns, masks and mass transportation

This week’s Haymarket Media Coronavirus Briefing is 1,135 words and will take you six minutes to read.

The iPhone changed everything, and organizations still haven’t caught up

The iPhone changed everything, and organizations still haven’t caught up

Craft’s Brian Donahue on communicating in the most disruptive age in modern history.

Smyle introduces emotion analytics platform for events

Smyle introduces emotion analytics platform for events

Excited or bored? The creative agency's system will measure feelings of attendees.

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Interpublic makes it official, names Krakowsky as Roth’s successor; IPG Q3 numbers; Trump walks off ‘60 Minutes’ interview; AOC encourages young voters on blowout Twitch session.

The ACLU joins TikTok: What the 100-year-old advocacy organization has planned

The ACLU joins TikTok: What the 100-year-old advocacy organization has planned

The organization is hoping to replicate its success on Instagram, where it has 1.8 million followers.

BCW hires Lauren Glazer for new chief brand officer role

BCW hires Lauren Glazer for new chief brand officer role

It’s the WPP firm’s second C-level appointment of this month following the departures of Jim Joseph and Ben Boyd.

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

ExxonMobil says hypothetical Trump call “never happened”; Trump and Biden will be muted for parts of Thursday’s debate.

What a Trump or Biden win means for comms firms

What a Trump or Biden win means for comms firms

A lot rides on the election for comms and marketing firms vying for federal contracts.

Dallas Cowboys' Charlotte Jones, GENYOUth's Alexis Glick talk philanthropic accountability

Dallas Cowboys' Charlotte Jones, GENYOUth's Alexis Glick talk philanthropic accountability

The team’s EVP and chief brand officer and chair of the NFL Foundation shares lessons learned as a communicator in professional football.

BCW's Kristin Hooper, Michael Cole on ‘consequence culture’

BCW's Kristin Hooper, Michael Cole on ‘consequence culture’

Plus: Appealing to polycultural audiences.

Perdue Chicken distances itself from Georgia senator who mocked Kamala Harris

Perdue Chicken distances itself from Georgia senator who mocked Kamala Harris

The company wants to be clear: there’s no relation to Sen. David Perdue (R-GA).

Edelman launches intelligence unit to bring data to the fore of comms

Edelman launches intelligence unit to bring data to the fore of comms

The new unit, DxI, will be led by former Wunderman Thompson chief data officer Yannis Kotziagkiaouridis.

Havas Formula launches crisis comms practice

Havas Formula launches crisis comms practice

Longtime agency veteran Donovan Roche will head it.

& The Network launches as global indie agency collective

& The Network launches as global indie agency collective

The group, assembled by former Grey global creative chairman Per Pedersen, aims to bust the silos of legacy holding groups with a new agency-owned model. It includes The Sway Effect.

UAE-Israel Business Council hires PR agency

UAE-Israel Business Council hires PR agency

The council was formed to help foster closer relationships between the two nations after they signed a historic agreement to normalise relations.

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

IPG to keep pay reductions for top execs for rest of 2020; Political propaganda disguised as local journalism.

IPG to keep pay reductions for top executives for rest of 2020

IPG to keep pay reductions for top executives for rest of 2020

WPP and Publicis have ended COVID salary cuts.

More …

Ex-Guardian CEO teams up with The Communications Store to launch new agency

Ex-Guardian CEO teams up with The Communications Store to launch new agency

David Pemsel, former chief executive of Guardian Media Group, has set up a brand-building and comms agency with The Communications Store (TCS) chief executive Julietta Dexter and chief creative officer Daniel Marks. As a result, TCS will operate as ScienceMagic.Inc with immediate effect.

How agencies are helping employees go to the polls

How agencies are helping employees go to the polls

In a year marked by uncertainty, PR firms are making Election Day slightly less stressful.

The PR Week: 10.16.2020: Diana Bradley, PRWeek

The PR Week: 10.16.2020: Diana Bradley, PRWeek

PRWeek’s associate news editor joins The PR Week to recap the 2020 PRDecoded conference and Purpose Awards, as well as the latest industry news.