The Star Trek icon recently launched an AR app called House of Cats, a spoof of President Donald Trump that lends POTUS the likeness of Grumpy Cat.
The pizza chain has been under intense scrutiny following the resignation of its founder for using a racial epithet.
The link between how stakeholders perceive a company and its actual value can be quantified, say respondents to the Zignal Labs/PRWeek Brand Health Survey.
Jim Vandehei and Mike Allen have quickly established their latest media venture as a must-read alternative to mainstream media.
For the shoe's 30th anniversary re-release, Canadian footwear designer John Fluevog tapped Madonna and its '90s roots.
One under-reported aspect of this saga is the ethical dilemma raised for PR professionals.
Now that the May 25 effective date of GDPR is in the rearview mirror, PR firms must act ethically, transparently, responsibly, and legally when processing personal data.
A Forbes article described a frat-house culture at the company.
Comms leaders from a quartet of distinct organizations champion the power data brings to all PR initiatives at this recent BurrellesLuce-hosted event in Atlanta.
She has been head of measurement and analytics at Weber since September 2011.
Office leader Jay Porter will move into the CEO role at DJE agency Revere.
It's the first time the partnership of Finsbury, Hering Schuppener, and Glover Park Group has topped the list.
There is little risk of a future chief executive of Unilever abandoning the company's sustainability-driven approach, incumbent Paul Polman said.
The chief executive of Publicis Groupe has experienced his first bad financial quarter since he took charge last June, as a drop in organic growth led its shares down 7 per cent this morning.