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Hundreds pay tribute to Timberland marketing executive in wake of death

Hundreds pay tribute to Timberland marketing executive in wake of death

Donations are pouring in for Cassie Heppner, who was killed at the retailer's headquarters in New Hampshire on February 9.

Measuring Kevin Akeroyd’s legacy at Cision

Measuring Kevin Akeroyd’s legacy at Cision

And what’s next for Cision after its CEO and chief visionary left.

Comms' golden opportunity

Comms' golden opportunity

As the World Economic Forum celebrated its 50th anniversary, PR's increasing influence across the business and on all stakeholders was highlighted as comms leaders convened for this roundtable, hosted by Edelman and Google.

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Impressions, and other metrics your organization should ditch

Impressions, and other metrics your organization should ditch

Too many earned media measurements are holdovers from the print-centric era.

Tech Talk with Turbine Labs CEO Leigh Fatzinger

Tech Talk with Turbine Labs CEO Leigh Fatzinger

“Corporate communications’ competitive advantage in the future is going to be getting to the truth.”

Kantar CEO Eric Salama steps down before successor is named

Kantar CEO Eric Salama steps down before successor is named

The chief executive was expected to remain in his position throughout the transition of a new CEO.

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

China expels WSJ reporters; New Nike CEO shuffles leadership team.

Signal AI launches next generation of its technology, AIQ

Signal AI launches next generation of its technology, AIQ

The company also rolled out a feature called Briefings.

A passionate discussion on purpose

A passionate discussion on purpose

At a recent Porter Novelli-hosted event in New York, "Progress with a Purpose," industry leaders spoke of how various stakeholders are helping brands see how purpose helps them profit on multiple levels.

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Samsung, Unilever marketing vet Marc Mathieu joins Salesforce

Samsung, Unilever marketing vet Marc Mathieu joins Salesforce

Marc Mathieu becomes Salesforce's SVP of strategic customer transformation and innovation.

Current Global New York lead Eric Slutsky joins nonprofit GENYOUth

Current Global New York lead Eric Slutsky joins nonprofit GENYOUth

The not-for-profit works with groups including the NFL and National Dairy Council.

UN launches mobile game survey ahead of climate talks

UN launches mobile game survey ahead of climate talks

"Gaming can be a powerful force for change in the world."

Western Union launches fundraising campaign for coronavirus

Western Union launches fundraising campaign for coronavirus

Digital ads remind people to support the human behind the mask.