MOST RECENT

Femme Forward: Pets strengthen family bonds at Bradley Zoo

Femme Forward: Pets strengthen family bonds at Bradley Zoo

Like many working mothers, PRWeek’s Diana Bradley has taken on numerous extra responsibilities since the COVID-19 lockdown, as well as starting a project that expanded the household.

Independent agency network teams up with News Direct

Independent agency network teams up with News Direct

It’s the latest in a string of partnerships for News Direct.

Create major PR impact on limited resources

Create major PR impact on limited resources

It’s not easy being in PR—especially when you’re expected to make a big impact with limited resources. Upgrading your media monitoring, optimizing reporting functions, and getting your message out with a news release tool are just three ways to do more with less.

CommsTech roundtable: The unprecedented importance of information you can trust

CommsTech roundtable: The unprecedented importance of information you can trust

In this three-roundtable series’ finale, industry leaders highlight how the combination of CommsTech and savvy PR pros is a brand’s best defense against the myriad dangers disinformation poses.

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Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

FDA and CDC call for pause in use of J&J vaccine; Former NYT tech editor Tim Race joins Method Communications.

Former NYT tech editor Tim Race joins Method Communications

Former NYT tech editor Tim Race joins Method Communications

Race has also led IBM’s content hub.

Next 15 reports 'excellent' results as full-year profit grows

Next 15 reports 'excellent' results as full-year profit grows

Next 15 saw pre-tax profit rise 22 per cent to £49.1m in the year to 31 January 2021, in what it described as "excellent" results aided by its focus on the b2b and tech sectors.

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Chief communications and brand officer Anne Marie Squeo departs Xerox

Chief communications and brand officer Anne Marie Squeo departs Xerox

Squeo had been in the company’s top brand and communications position since early 2019.

Watch this: Virtual events made easy

Watch this: Virtual events made easy

View the on-demand demo of the DIY platform.

Video: Making yours a story like no other

Video: Making yours a story like no other

From hope to healthy tension, GCI Health’s digital EVP David Chadwick shares his keys to optimal storytelling.

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Why CarMax and Dunkin’ want you to ‘do donuts’

Why CarMax and Dunkin’ want you to ‘do donuts’

Olympic ice skater Adam Rippon and actress Busy Philipps (pictured) are getting involved on Instagram.

Estée Lauder Companies’ Alexandra Trower to retire

Estée Lauder Companies’ Alexandra Trower to retire

She’s set to step down on July 1; the company did not name a replacement.

Aura Frames launches Do It for the Gram contest for senior influencers

Aura Frames launches Do It for the Gram contest for senior influencers

The campaign celebrates senior women for Mother’s Day.

Pepperidge Farm’s Goldfish brand challenges NBA players on TikTok

Pepperidge Farm’s Goldfish brand challenges NBA players on TikTok

TikTokers are encouraged to beat NBA star Boban Marjanovic’s record of holding 301 crackers in one hand.

Cannabis streaming service sets debut date, program slate

Cannabis streaming service sets debut date, program slate

Aiming to educate and entertain in equal parts, Cannected will debut its app and soft-launch on 4/20.

Gannett hires Lark-Marie Antón to lead comms

Gannett hires Lark-Marie Antón to lead comms

Antón was previously Aura’s chief communications officer.

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Breakfast Briefing: 5 things for PR pros to know on Monday morning

Impossible Foods hires Steve Turner as chief experience officer; CEOs plan collective call for greater voting access.

Amazon workers vote against unionizing Alabama warehouse

Amazon workers vote against unionizing Alabama warehouse

The vote may signal the direction of the massive tech company’s labor practices.

Jeni’s apologizes after Dolly Parton ice cream launch goes a little too well

Jeni’s apologizes after Dolly Parton ice cream launch goes a little too well

Excited consumers crashed Jeni’s website trying to buy the new flavor.

Weber Shandwick hires Trish Taylor to lead DC healthcare practice

Weber Shandwick hires Trish Taylor to lead DC healthcare practice

Taylor joins from Hager Sharp, where she spent five years as EVP of the firm's health practice.

Deutsch LA drops NFT art collection to raise #StopAAPIHate awareness

Deutsch LA drops NFT art collection to raise #StopAAPIHate awareness

The collection includes 12 pieces by Asian artists and encourages donations to Stop AAPI Hate.

Life is not what happens but how you deal with it

Life is not what happens but how you deal with it

Communications leads at major companies are overseeing one long political-style campaign in which their brand is the candidate and the electorate is unforgiving.

What brand can not even Dolly Parton save?

What brand can not even Dolly Parton save?

Not every brand can replicate the success Jeni’s saw this week with the star.

How companies can avoid getting burned when taking on hot-button issues

How companies can avoid getting burned when taking on hot-button issues

Brands are driving greater purpose, but that requires managing risks.

Just briefly

Just briefly

People moves, account wins and other comms news.

Talkwalker launches podcast-monitoring technology

Talkwalker launches podcast-monitoring technology

The platform has access to 35,000 podcasts.

Business acumen is imperative for our profession

Business acumen is imperative for our profession

Young PR pros should be comfortable with business basics if they are to thrive and prosper in the modern communications environment.