New holding company Blue Impact is being formed from Blue Focus Intelligent Communications Group agencies.
Congratulations to the 181 companies who committed to leading with purpose, says Brad MacAfee, CEO of Porter Novelli.
What does the modern consumer look for in a brand - what puts them off, and what keeps them coming back for more? WE Communications' global Brands in Motion study set to find out and here are the key findings
America's business leaders have spoken - they will no longer run their companies with shareholders at the top of their priority lists.
Of the seven companies that declined to sign it, two said the document didn't apply to them, another said the timing was bad and the other four didn't want to talk about it.
More corporations are taking stands, but social purpose pioneer Carol Cone says there's a widening gap between conversation-provoking creative ideas and actions that support a long-term, deeply embedded purpose.
Data is the fuel and creativity is the engine, says Barri Rafferty, partner, president and CEO of Ketchum.
The company wants to be known for more than home security as it brings its technologies together.
Google stops Chinese disinformation; Spokesperson for Homeland Security head quits; Overstock CEO quits; Facebook bans Epoch Times ads; Samsung sponsors Girl With No Job.
The shop has created a drive with the Partnership for Drug-Free Kids.
ABC News staff not thrilled with Spicer DWTS turn; 'Chopper talk'; What Apple's planning.
Edelman has named Christiane Schulz, former chief executive of Weber Shandwick in Germany, as CEO of its German business.