Send a cheeky ‘Cannes-dolence’ card and help support mental health

Awards season can be a stressful time for creatives, so Mark Kelly decided to inject a bit of fun into it.

Cannes Lions: W&K takes Creative Effectiveness Grand Prix for Nike’s Crazy Dreams

Burger King, Mastercard, Unilever, Woojer and Telenor Pakistan work also wins Grands Prix on day four.

DEI Roundtable: We must – and can – step up

On May 25, exactly a year after George Floyd was murdered, a group of comms leaders convened to discuss their roles in ensuring organizations make the necessary, deep changes to advance DEI.

Video: Reshaping The Future – Healthcare

COVID-19 exposed many ills the healthcare sector must cure. As this third episode of our five-part series highlights, it also inspired much creative and collaborative thinking to find those remedies.

Video: A healthy dialogue

From its commitment to purpose to consistency across its house of brands, Danone practices what it preaches in terms of holistic health. This conversation with VP Kallie Goodwin highlights that and more.

How Do PR Pros Feel About AI and PR Tech?

Find out in the new eBook from Intrado Digital Media and PRWeek.

Ad tech pros react to Google cookie extension

Google will extend support for third-party cookies until 2023.

Embracing radical complexity, a podcast sponsored by Weber Shandwick

Are We There Yet? Returning to the Workplace Post-pandemic

Early in the pandemic, employers showed an abundance of flexibility for employees, but it’s not necessarily sustainable for the business long-term. As you prepare a re-entry plan, assess key criteria to determine the right timing and sequence for a transition back to the workplace.

Turning social conversations into campaign success

Consumers are all over digital channels telling brands what they want. A recent webcast, presented by NetBase Quid, will help you maximize the benefits your brand reaps from those conversations.

AI and PR: An improving relationship

Fears of being replaced by AI once existed among PR pros. Those same people are starting to appreciate how the technology actually increases their value, as Intrado Digital Media explores in their new eBook...

Media intelligence: A roadmap to excellence

Comms is so reliant on media intelligence that PR pros must be better than just good. This eBook, presented by NetBase Quid, is a powerful tool to optimal proficiency.

PRWeek Pride in PR: Catherine Pino

Founder & CEO, D&P Creative Strategies

PRWeek Pride in PR: Justin Blake

Global chair, executive positioning, Edelman; executive director, Edelman Trust Institute

Recipe for a comeback

While the pandemic seriously challenged the food and beverage sector, valuable lessons were learned. Industry leaders shared many of them during this Lippe Taylor-hosted roundtable.

Video: Reshaping The Future – Agribusiness

Unsung hero. The agribusiness sector fits that bill. How that story is getting told to a more receptive audience is at the heart of this second installment of this forward-looking five-part video series.

Just briefly

People moves, account wins and other comms news.

The seven-year pitch: Seven lessons from a 20-something communicator

“Don’t let the fear of being cast as “inexperienced” stop you from sharing your ideas, trying new strategies or speaking out when something isn’t right,” says Brittany St. Louis.

OnePitch adds feature to recommend journalists for pitches

The San Diego-based startup is using a different twist to pitch reporters and editors.

Deepfake Tom Cruise creator launches production house creating hyperreal content

The synthetic media platform uses deep learning and artificial intelligence.

Innovid to go public via a SPAC

The merger comes as the CTV industry continues to explode.

Stars get creative with TikTok debuts: Who did it best?

Avril Lavigne, Alicia Silverstone and Cher found fun ways to join the platform.

Breakfast Briefing: 5 things for PR pros to know on Thursday morning

Brent Colburn exits Princeton for the University of California; John McAfee’s Instagram posts ‘Q’ image after his death.

Cannes Lions: #Wombstories takes Grand Prix in Film Craft for AMV BBDO

Fortnite’s Travis Scott collaboration Astronomical takes the top prize in Digital Craft, while Ogilvy scores another Grand Prix for Dove.

Cannes Lions: Tinder, Sinyi Realty pick up entertainment Grand Prix

Dove Men+Care and Coca-Cola among gold Lions winners.

The PR Week: 6.24.2021: Julianna Richter, Ogilvy

Richter talks building out her team, going back to the office and the biggest marketing and communications news of the week.

Next 15 organic revenue grows 17 per cent in Q1

Organic revenue at Next 15 increased 17 per cent in the three months to 30 April 2021 versus the same period last year, with growth accelerating since.

Brunswick sells minority stake to merchant bank

Brunswick has agreed to sell a 10.7 per cent stake to US merchant bank BDT Capital Partners, valuing the business at around £500m.

Nick Puleo launches Comsint

Puleo was previously Weber Shandwick’s SVP for corporate comms and issues management.

BMO Financial Group hires Kimberley Goode as chief comms and social impact officer

Most recently, she was the SVP of external affairs at Blue Shield of California.

Subway dismisses fishy claims about its tuna sandwiches

The sandwich chain contends its tuna sandwiches actually do contain tuna, adding that DNA testing is not reliable.

LLYC files for IPO

The agency hopes to raise 10 million euros and list on the Spanish stock market BME Growth.

PR budgets are steady: Muck Rack State of PR 2021 survey

However, getting journalists to respond and measuring impact are PR’s big challenges.