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News and news analysis

NHS media manager moves to nursing charity

NHS media manager moves to nursing charity

Aysha Awan, who led on the press and PR campaign to mark the 70th anniversary of the NHS, has left the public sector to become director of comms, marketing and events at the Florence Nightingale Foundation.

End of an era as 'father of the PR industry' Harold Burson dies

End of an era as 'father of the PR industry' Harold Burson dies

Harold Burson, regarded by many as one of the founding fathers of the modern PR and comms industry, has died at the age of 98, it was announced today.

Creative Shootout 2020 finalists revealed

Creative Shootout 2020 finalists revealed

Eight agencies will battle it out in the final of the Creative Shootout 2020 for a £10,000 prize.

Watch: Mc&T and Dog's Trust partner to tweet a man's best friend

Watch: Mc&T and Dog's Trust partner to tweet a man's best friend

PR and comms agency Mc&T is raising money for a national dog's charity with a social media based on-demand treat dispenser.

Heartfelt, grudging or unreserved: The PR apologies of 2019

Heartfelt, grudging or unreserved: The PR apologies of 2019

When it comes to the business of owning up to mistakes or bad behaviour, there are many ways of expressing regret - but some more genuine and heartfelt than others.

Watch: The Children's Society releases silent Christmas track

Watch: The Children's Society releases silent Christmas track

Some of the most famous voices and musicians in the UK have collaborated on a Christmas song with a difference for The Children's Society

Fashion the latest sector to benefit from the government's GREAT campaign

Fashion the latest sector to benefit from the government's GREAT campaign

The government's ongoing campaign to promote British expertise and products to the world has put the spotlight on fashion, as the country gears up for Brexit.

Six healthcare comms campaigns we liked in 2019

Six healthcare comms campaigns we liked in 2019

PRWeek sifted through its healthcare coverage during 2019 to pick out six campaigns we liked.

Senior government comms figure joins WWF-UK

Senior government comms figure joins WWF-UK

Penny Fox, one of the government's most experienced and respected comms leaders, has left the public sector and started a new job this week as director of media, PR and artists at WWF-UK.

Age UK gets frank about later life in winter campaign

Age UK gets frank about later life in winter campaign

Work highlights anxieties surrounding ageing.

National Housing Federation makes senior comms appointment

National Housing Federation makes senior comms appointment

Rhys Moore has been named executive director of public impact at the National Housing Federation (NHF).

Campaign groups make last-ditch call for voter registrations

Campaign groups make last-ditch call for voter registrations

Grassroots campaign group RegistHERtoVote is encouraging women to get out and vote, while Rize Up's campaign has targeted marginalised young people.

Watch: Greenpeace Christmas campaign reveals turkey's dirty little secret

Watch: Greenpeace Christmas campaign reveals turkey's dirty little secret

Greenpeace has launched its 'alternative' Christmas ad based on the 'comedy roast' format.

Opinion and features

Stop talking about it and just get it done: we need to be a climate-positive industry

Stop talking about it and just get it done: we need to be a climate-positive industry

As an industry we are great at talking - it is one of our strengths. However, sometimes we need a bit more action and that has probably never been more important than the need for an urgent response to the climate crisis.

My personal experience tells me that we need an industry-wide miscarriage policy

My personal experience tells me that we need an industry-wide miscarriage policy

Recently, creative agencies Lucky Generals and Creature announced miscarriage policies, the essence being to remind staff that they can take time off work for their loss (Lucky Generals gives two weeks off for the mother or one week as the partner), and that it needn't be something that they have to keep private.

Stop chasing your next promotion and focus on gaining experience instead

Stop chasing your next promotion and focus on gaining experience instead

Ambition is an essential trait in the development of any comms consultant; it pushes you on, keeps challenging you, and ultimately makes you a better practitioner.

The industry's diversity deficit is not the fault of recruitment agents

The industry's diversity deficit is not the fault of recruitment agents

I read Arvind Hickman's piece on 27 November - 'Recruitment agents accused of discrimination....' - with interest and, as someone who has worked in recruitment in our industry for my entire career, felt I had to respond.

We need to change the conversation around animal research

We need to change the conversation around animal research

Animal research has long been a controversial issue: the debate is emotive and highly divisive, yet it has done little to capture the public imagination in the way that other social justice movements, such as climate change and #MeToo, have managed to achieve.

'There was the very real risk of blowing all Seven Dials' Christmas lights' - Behind the Campaign with Golin's 'Twinkle Twinkle Little Heart'

'There was the very real risk of blowing all Seven Dials' Christmas lights' - Behind the Campaign with Golin's 'Twinkle Twinkle Little Heart'

PRWeek takes a close look at a successful campaign. This week Alex Wood, executive creative director at Golin, talks about disrupting Christmas shopping for a good cause in the PRWeek Award-winning 'Twinkle Twinkle Little Heart', for the charity Tiny Tickers.

Four ways not to do diversity comms

Four ways not to do diversity comms

At most large corporates, the idea that diversity and inclusion isn't just the right thing to do, but 'makes business sense too', has become a mantra, with 'D&I' getting dedicated channel and comms space.

PR and comms must counter the instinctive ageism in the media

PR and comms must counter the instinctive ageism in the media

The notion of a study-work-retire life pattern is becoming increasingly old-fashioned as more of us try out different careers, travel the world, or begin new relationships in our 50s, 60s, 70s and 80s.

Three pieces of friendly comms advice for Extinction Rebellion

Three pieces of friendly comms advice for Extinction Rebellion

During the past 10 days Extinction Rebellion has taken over our capital city and conducted a sustained, high-profile, high-impact campaign, that I think few of us have ever seen in London before (apart from the last one!).

Why internal comms is as important as external in an age of purpose

Why internal comms is as important as external in an age of purpose

Why is it that internal comms is so often external comms' poor relation - the place where half-baked creativity goes to die? It makes no sense.

Recent people moves

Movers & shakers: PLMR, Facebook, Shawbrook, Run, The Inner Circle, Rise at Seven and more

Movers & shakers: PLMR, Facebook, Shawbrook, Run, The Inner Circle, Rise at Seven and more

Our weekly roundup of industry hires, departures and promotions.

Former ABPI public affairs chief and London mayoral adviser joins healthcare agency

Former ABPI public affairs chief and London mayoral adviser joins healthcare agency

The former head of government affairs for pharma trade body the Association of the British Pharmaceutical Industry (ABPI) has been hired as a director at specialist healthcare agency OVID.

PRCA names new chair and vice chair of PR and Communications Council

PRCA names new chair and vice chair of PR and Communications Council

The PRCA has announced that Simon Francis and Julia Herd have been elected as chairman and vice-chairman respectively of the industry body's PR and Communications Council.

Charity Commission's comms chief to become CEO of youth foundation

Charity Commission's comms chief to become CEO of youth foundation

Sarah Atkinson, executive director for strategy, policy and communications at the Charity Commission, has been appointed chief executive of the Social Mobility Foundation. She will take up her new role in January.

In brief: Former W exec joins Beam, wins for Milk & Honey, Palm, Siren and Aro

In brief: Former W exec joins Beam, wins for Milk & Honey, Palm, Siren and Aro

Former W exec joins Beam, trio of wins for Siren, Scottish agencies merge, hires at Napier and Holyrood, and more from PRWeek UK.

In brief: Milk & Honey to promote online safety, Alfred in chicken welfare brief, audio brand win for BWP

In brief: Milk & Honey to promote online safety, Alfred in chicken welfare brief, audio brand win for BWP

New hires at Stone Junction, US baby-care brand hires Battenhall, beauty tool brand appoints Known, and more from PRWeek UK.

Save the Children International comms chief to head London office of US agency

Save the Children International comms chief to head London office of US agency

Save the Children International global comms director Kirsten Walkom has left the charity to head the London office of US crisis and reputation management agency Smith & Company.

In brief: Ex-Freuds consultant joins Forces charity, We Are Social in emoji redesign brief, wins for Stand and Prohibition

In brief: Ex-Freuds consultant joins Forces charity, We Are Social in emoji redesign brief, wins for Stand and Prohibition

We Are Social in emoji redesign brief, PRWeek 30 Under 30 alumni joins youth marketing agency, wins for Stand and Prohibition, and more from PRWeek UK.