The latest voluntary and non-profit PR news, opinion and features.
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News and news analysis

Channel 4 urges businesses to help disabled people for #PurpleLightUp campaign

Channel 4 urges businesses to help disabled people for #PurpleLightUp campaign

Broadcaster is marking International Day of Persons with Disabilities across its network.

Claire Rowney to succeed Richard Taylor as Macmillan's marcoms head

Claire Rowney to succeed Richard Taylor as Macmillan's marcoms head

Macmillan Cancer Support has appointed Claire Rowney as executive director of fundraising, marketing and communications.

'Just evil': Patagonia passes on $10m of Trump tax cuts to climate change groups

'Just evil': Patagonia passes on $10m of Trump tax cuts to climate change groups

Outdoor clothing business Patagonia has slammed corporate tax cuts as 'irresponsible' and pledges to put the $10m it would have saved 'back into the planet'.

Amnesty International slams Google's ethics over censored search app in campaign

Amnesty International slams Google's ethics over censored search app in campaign

Amnesty International has launched a global campaign to stop Google from releasing a censored search engine app in China.

Santa searches for missing child in haunting Red Cross Christmas campaign

Santa searches for missing child in haunting Red Cross Christmas campaign

The International Committee of the Red Cross (ICRC) campaign shows Santa wandering through a war zone.

Dave and CALM launch ad takeover to tackle male depression and suicide

Dave and CALM launch ad takeover to tackle male depression and suicide

Work encourages viewers to get in touch with a mate and check on their well-being.

Ketchum forms European partnership with Carbon Disclosure Project

Ketchum forms European partnership with Carbon Disclosure Project

Global comms consultancy Ketchum has formed a pro bono partnership with CDP, the NGO formerly known as the Carbon Disclosure Project, to develop a strategic communications programme.

Rimmel launches social cause campaign to tackle beauty cyberbullying

Rimmel launches social cause campaign to tackle beauty cyberbullying

Makeup brand Rimmel and anti-bullying charity The CyberSmile Foundation have launched a three-year global campaign to combat beauty cyberbullying.

Watch: Omnicom agencies help Theirworld highlight global children's education crisis

Watch: Omnicom agencies help Theirworld highlight global children's education crisis

Children's charity Theirworld has launched #WriteTheWrong - a campaign to bring the plight of 260 million children who are out of school to the world's attention.

Thought-provoking film a visual metaphor for new Alzheimer's campaign

Thought-provoking film a visual metaphor for new Alzheimer's campaign

A powerful film depicting a new born baby fighting to survive in a swirling ocean and finally emerging into the light is the focus of a new awareness campaign launched today by Alzheimer's Research UK.

Campaigns for Good Awards 2018: Winners revealed

Campaigns for Good Awards 2018: Winners revealed

FCB Inferno was the big winner at the inaugural Campaigns for Good Awards, a new initiative from PRWeek, Campaign and Third Sector.

Watch: Take:90 campaign from WPP agencies targets 'everyday anger'

Watch: Take:90 campaign from WPP agencies targets 'everyday anger'

A group of WPP agencies including Burson Cohn & Wolfe and Hill+Knowlton has worked with charity Police Now on an anti-violence campaign urging people to think for 90 seconds if they feel angry.

Greenpeace stages 'dirty' protest at Barclays HQ to highlight tar sands pipeline

Greenpeace stages 'dirty' protest at Barclays HQ to highlight tar sands pipeline

Greenpeace UK activists dressed as bankers staged a brand-jamming protest at Barclays' Canary Wharf headquarters on Thursday morning, daubing its logo with a mock oil-leak.

Opinion and features

Parental leave: let's not judge the different choices mums and dads make

Parental leave: let's not judge the different choices mums and dads make

Maternity leave. Paternity leave. Parental leave. They're all the same, right?

'Progressive' PR cannot be a feeble branding exercise; it just smacks of insincerity

'Progressive' PR cannot be a feeble branding exercise; it just smacks of insincerity

In the wake of soul-searching by leading agencies on the nature of public relations, Robert Phillips writes for PRWeek exactly six years since he quit as boss of Edelman, proclaiming 'PR is Dead'.

Why immersive technology will transform communications across sectors

Why immersive technology will transform communications across sectors

Imagine getting a virtual tour of a blackened lung as part of a smoking cessation campaign, being able to test cutting-edge equipment located on the other side of the world or having a politician campaign in your living room.

Top of the Month: Amnesty's Khashoggi campaign piles pressure on Saudi regime

Top of the Month: Amnesty's Khashoggi campaign piles pressure on Saudi regime

Amnesty International's campaign to highlight the issue of human rights abuses in Saudi Arabia reached its apogee in October following the murder of US-based journalist Jamal Khashoggi (pictured), a prominent critic of the regime.

Give back and grow, the value of mentoring

Give back and grow, the value of mentoring

There is no doubt that mentorship can be a positive experience for both the mentee and the mentor.

Comcast's ownership of Sky could be a stroke of luck for those PRs who are ready

Comcast's ownership of Sky could be a stroke of luck for those PRs who are ready

It's fair to say that Sky News across all its platforms has been a friend to many PRs over the years.

Climate change comms in the post-truth, fake news era

Climate change comms in the post-truth, fake news era

Scanning the news headlines last Monday morning, the scale of communicating the climate change challenge waltzed past my eyes.

Why agencies are sitting on the next pay gap time bomb

Why agencies are sitting on the next pay gap time bomb

Comms professionals should be sounding the warning bell and providing counsel on what the ethnicity pay gap consultation and its findings could mean.

They say I'm crazy; I really don't care

They say I'm crazy; I really don't care

When I saw those statues aboard ITV last year, I thought one thing: stunt!

So, you want my job? Media and public affairs manager at London Air Ambulance

So, you want my job? Media and public affairs manager at London Air Ambulance

PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Alexandra Sutherland's job as media and public affairs manager at London Air Ambulance?

Recent people moves

Exclusive: Scotland Office appoints new comms director as Government turbulence intensifies

Exclusive: Scotland Office appoints new comms director as Government turbulence intensifies

The Scotland Office has appointed Anna Macmillan as its new director of comms during a turbulent week for the Government.

NHS leadership body appoints director of comms to help communicate 10-year plan

NHS leadership body appoints director of comms to help communicate 10-year plan

The NHS Confederation has named Daniel Reynolds as its new director of comms, with a remit to support healthcare leaders in delivering the service's 10-year plan.

In brief: Edelman strengthens advisory team, RMS bags consumer projects, wins for The Communication Group and Lemongrass

In brief: Edelman strengthens advisory team, RMS bags consumer projects, wins for The Communication Group and Lemongrass

Edelman hires associate directors, Fourth Day opens shop in Sydney, Roland Dransfield to launch Chinawhite Manchester, and more from PRWeek UK.

In brief: The Academy wins Shelter Christmas campaign, Fieldhouse expands, account wins for Rooster, Grifco and Threepipe

In brief: The Academy wins Shelter Christmas campaign, Fieldhouse expands, account wins for Rooster, Grifco and Threepipe

The Academy wins Shelter campaign, Good Broadcast hires Josh Wheeler, Clementine wins luxury wine client, and more from PRWeek UK.

In brief: MSL's Vietnam hires, Curzon hires ex-journalist, wins for Radioactive PR and Brand Love

In brief: MSL's Vietnam hires, Curzon hires ex-journalist, wins for Radioactive PR and Brand Love

MSL's Vietnam appointments, new agency for Office Outlet, vegan start-up Pure & Hearty takes on Radioactive PR, PrettyGreen's blockchain brief, and more from PRWeek UK.

BAFTA appoints Comic Relief marcoms lead as new comms director

BAFTA appoints Comic Relief marcoms lead as new comms director

The British Academy of Film and Television Arts (BAFTA) has appointed Ellen Johnson as its director of communications.

PRWeek UK news editor to join health advisory body's comms team

PRWeek UK news editor to join health advisory body's comms team

PRWeek news editor Sam Burne James is to join the National Institute for Health and Care Excellence (NICE) as its digital media manager.

In brief: Hudson Sandler hires Grayling veteran, Newgate recruits Blair adviser, Seven Dials enters City

In brief: Hudson Sandler hires Grayling veteran, Newgate recruits Blair adviser, Seven Dials enters City

Hudson Sandler hires Grayling veteran, Newgate recruits Blair adviser, Seven Dials enters City, and more from PRWeek UK.