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News and news analysis

Exclusive: Garden Bridge fiasco 'a lesson for charity comms'

Exclusive: Garden Bridge fiasco 'a lesson for charity comms'

The Garden Bridge project 'fiasco' is a warning to charities to clearly communicate their charitable purpose as allegations the project became too cosy to politicians have emerged following an inquest, PRWeek can reveal.

Global yoga brand picks UK agency for CALM campaign

Global yoga brand picks UK agency for CALM campaign

Global men's yoga brand and community, Warrior Addict, has appointed Toast PR to manage its fundraising and awareness activity for CALM (The Campaign Against Living Miserably).

'Deepfake' voice tech used for good in David Beckham malaria campaign

'Deepfake' voice tech used for good in David Beckham malaria campaign

Beckham appears to speak nine languages in Malaria No More campaign but tech used has raised concerns.

PRWeek UK Power Book 2019: New entry heads list of top charity comms pros

PRWeek UK Power Book 2019: New entry heads list of top charity comms pros

There's a new entry at the summit of the PRWeek UK Power Book list of top 10 charity comms professionals, with Sarah Woolnough of Cancer Research topping the table.

Case study: Debate on health of British youth makes front-page news

Case study: Debate on health of British youth makes front-page news

The Health Foundation asked Grayling to launch the young people's future health inquiry, the charity's attempt to widen the public debate over the wellbeing of this generation.

Undersubscribed government-backed youth charity offers £10m contract to achieve cut-through

Undersubscribed government-backed youth charity offers £10m contract to achieve cut-through

The National Citizen Service Trust has put out a contract worth up to £10m calling for a creative agency to revamp its brand and work on its campaigns.

Five Campaigns We Liked in January: your winner revealed

Five Campaigns We Liked in January: your winner revealed

PRWeek UK's pick of the best PR and comms campaigns from January drew more than 3,000 votes. Find out the winner below...

Agency adds specialist firepower to team following 'flagship' pharma account win

Agency adds specialist firepower to team following 'flagship' pharma account win

WA Health has hired a new associate director and announced its win of the government affairs brief for Bayer's cardiovascular treatment.

Five Campaigns We Liked in January: vote for your favourite

Five Campaigns We Liked in January: vote for your favourite

From clocks and cats to AI football managers and army 'snowflakes', PRWeek has picked its five top January campaigns. Vote below for your favourite.

Case study: Campaign featured in Daily Mail raises army of NHS volunteers

Case study: Campaign featured in Daily Mail raises army of NHS volunteers

The Helpforce volunteering charity has recruited 33,000 people to give their time to the NHS for free, as a result of being chosen as the charity supported by the Daily Mail's 2018 Christmas campaign.

WaterAid installation highlights lives lost due to dirty water

WaterAid installation highlights lives lost due to dirty water

Stunt took place on the steps of St Paul's Cathedral.

Campaigning climate has got worse, say half of charity campaigners

Campaigning climate has got worse, say half of charity campaigners

Research by the Sheila McKechnie Foundation finds that campaigners blame an 'atmosphere of intolerance from Whitehall'.

Brutally honest campaign tackles fears over smear tests

Brutally honest campaign tackles fears over smear tests

A mixture of traditional media relations and social media, using celebrity influencers, is being used to promote a new campaign to increase the number of women booking cervical cancer screening appointments.

Opinion and features

Bad gender pay gap headlines can't be fixed by spin doctors who don't get it

Bad gender pay gap headlines can't be fixed by spin doctors who don't get it

More than three quarters of firms pay men more than women, yet many (men) insist there is no such thing as the gender pay gap, arguing it is a statistical creation that allows women to feel hard done by.

Never ask for copy approval - it only ruins your relationships

Never ask for copy approval - it only ruins your relationships

Asking for copy proofing or approval is just one of many random acts of stupidity that tarnish the PR industry's reputation, argues Babel PR boss Ian Hood in this strongly worded column.

'Dangerous Comms Act': Government regulation of PR industry would be unworkable

'Dangerous Comms Act': Government regulation of PR industry would be unworkable

"Why is PR obsessed with being a profession?" ran a recent debate on Twitter, together with a discussion of the requirements of achieving formally recognised status.

EU Copyright Directive: We need to tame the Wild West of online activity

EU Copyright Directive: We need to tame the Wild West of online activity

There has been some misplaced outcry around the European Parliament's vote to adopt the EU Copyright Directive last week.

Part-time working isn't just for parents

Part-time working isn't just for parents

'Flexible and part-time working are concessions that agencies make for mums. They are detrimental to business and agencies only allow people to work in this way because they don't look very nice if they don't.'

I'm a comms chief who became the CEO and you can do it, too

I'm a comms chief who became the CEO and you can do it, too

For nearly twenty years, I worked steadily as a communications professional and even though I was a charity comms director, I never gave becoming a chief executive a second thought. Then, I became the CEO. By accident.

How I found my new work/life balance after a life-changing experience

How I found my new work/life balance after a life-changing experience

In May last year my wife Kate and I had just had our second (my third!) child. I'd been trying to get to a place where I was happy with my work life balance and I had finally got there.

How to tell the development story that Stacey Dooley and Comic Relief missed

How to tell the development story that Stacey Dooley and Comic Relief missed

They say a picture tells a thousand words - but if it's a snap of Stacey Dooley perching a Ugandan child on her hip, it will then generate thousands more, debating the merits of white celebrity ambassadors.

PRWeek UK Power Book 2019: Top 10 in charity comms

PRWeek UK Power Book 2019: Top 10 in charity comms

PRWeek's UK Power Book reveals the PR professionals who lead the way in their respective areas. Today, we rank the top ten in charity communications.

IWD: Are women holding themselves back or is it the attitudes and biases of others?

IWD: Are women holding themselves back or is it the attitudes and biases of others?

On International Women's Day, when the media is full of positive and uplifting stories about women, I am delighted to be taking over as Chairman of Women Leaders in Communications (formerly Women in Communications Careers Network).

Recent people moves

Hotwire finance chief reunites with ex-Hotwire CEO at Tyto

Hotwire finance chief reunites with ex-Hotwire CEO at Tyto

Former Hotwire group finance director Emily Rule has joined Tyto, the agency co-founded by former Hotwire CEO Brendon Craigie, in the role of head of operations and finance. Meanwhile, Hotwire has announced a new UK finance chief.

Robin Wight steps down from Engine after 40 years

Robin Wight steps down from Engine after 40 years

Wight will continue to work with the Ideas Foundation and the Army's information warfare brigade.

Defra campaigns head swaps government departments with move to FCO

Defra campaigns head swaps government departments with move to FCO

Lara Hallett has been appointed head of campaigns at the Foreign and Commonwealth Office (FCO), PRWeek has learned.

NHS comms manager builds on property specialism for government role

NHS comms manager builds on property specialism for government role

Caroline Welch has left NHS Property Services, where she was senior press and public affairs manager, to take up a new role as senior comms manager for the government's Help to Buy scheme at Homes England, a non-departmental public body.

Children's charity Plan International UK hires comms and campaigns chief

Children's charity Plan International UK hires comms and campaigns chief

Global children's charity Plan International UK has appointed Katie Morrison of Great Ormond Street Hospital as its new director of communications, campaigns and UK programmes.

In brief: Yopa retains MSL, Gonzalez returns to Prosek, account wins for Future, Lenny and Roland Dransfield

In brief: Yopa retains MSL, Gonzalez returns to Prosek, account wins for Future, Lenny and Roland Dransfield

MSL wins UK's second largest online estate agency, Gonzalez returns to Prosek, Barry's Bootcamp hires Manchester agency, and more from PRWeek UK.

Crowdfunding platform GoFundMe hires head of PR and partnerships

Crowdfunding platform GoFundMe hires head of PR and partnerships

The world's largest crowdfunding platform GoFundMe has appointed Helen Dagley as head of PR and partnerships.

Pharma association promotes Dunster to head of comms

Pharma association promotes Dunster to head of comms

The Association of the British Pharmaceutical Industry (ABPI) has promoted Elliot Dunster to executive director of communications.