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Father’s Day: I’ve been bringing up two ‘babies’ and there have been plenty of tantrums

Father’s Day: I’ve been bringing up two ‘babies’ and there have been plenty of tantrums

Last year, at 2.29am, I became a dad for the first time, but it was the second time that year I had created something new.

Latest opinion

Time is running out to keep the lobbying industry alive

Time is running out to keep the lobbying industry alive

Public affairs firms must take action to attract good people who want to do good work

I don’t like Newsnight, but the harassment of Nicholas Watt sickened me

I don’t like Newsnight, but the harassment of Nicholas Watt sickened me

I don't like the BBC's Newsnight. And perhaps not surprisingly, as a former Sun journalist who worked for the tabloid for 25 years, my politics are often diametrically opposed to the editorial position taken by its producers.

A link between contracts for agencies and their net zero plans has been made – and it’s here to stay

A link between contracts for agencies and their net zero plans has been made – and it’s here to stay

Any agency leaders who thought they didn’t need to worry about climate action will have had something of a shock last week.

The 'summer of recovery' presents an extra challenge for NHS comms

The 'summer of recovery' presents an extra challenge for NHS comms

As the national COVID-19 vaccination programme continues apace, the NHS must beware the risk of a reputation gap as it works to resolve the backlog of treatment for other conditions that built up during the pandemic

Ghosted, paid late, misrepresented: the client/agency relationship is at its lowest ebb

Ghosted, paid late, misrepresented: the client/agency relationship is at its lowest ebb

There isn’t an agency out there that hasn’t had a rough ride with a client at some point, but post-pandemic (if one can even call this 'post') the tide seems to have turned toward an even tougher stance with agencies.

BrewDog must steer a new course amid toughest PR challenge yet

BrewDog must steer a new course amid toughest PR challenge yet

Controversy has always been key to the BrewDog brand, but the high-profile attack on the brewer and pub chain by former employees may represent its sternest reputational test so far.

The ECB should have anticipated the social media storm over Ollie Robinson

The ECB should have anticipated the social media storm over Ollie Robinson

Controversy over historic tweets by England cricketers should serve as a wake-up call to the wider world that risks from social media are eminently predictable and avoiding them is now the expectation, not the exception.

Vaccines and mental health loom large on horizon for health comms this summer

Vaccines and mental health loom large on horizon for health comms this summer

Healthcare comms has never had a higher profile than over the past year, but as the messaging shifts, what are the next priorities for the sector?

Six ways healthcare comms professionals can be more ambitious on women’s health

Six ways healthcare comms professionals can be more ambitious on women’s health

The pandemic has taken a disproportionate toll on the lives of women, so how can we, as comms professionals, ensure that health is not part of the predicted generation of progress lost among women?

A Pride campaign by a bunch of straight people? Sure, Jan

A Pride campaign by a bunch of straight people? Sure, Jan

I don't want to be 'that guy' complaining about Pride campaigns – I'm in awe of brands that get it right and I don't want to shame anyone into wanting to show support, but…

'We let ourselves down by always asking if we’re creative enough' - Creative Q&A

'We let ourselves down by always asking if we’re creative enough' - Creative Q&A

PRWeek grills creative comms figures on how they got where they are, their career highlight, solving creative writer's block, and more. Today we speak to Tom Rouse, director of creative & strategy at Don't Cry Wolf (DCW).

The BBC must work fast to restore its reputation and stave off privatisation

The BBC must work fast to restore its reputation and stave off privatisation

The BBC’s response to the Martin Bashir scandal has been to announce a “Review of Editorial Policies” and an investigation into the re-hiring of Bashir by the Corporation in 2016.

'Must I agree to work from home if I don’t want to?' Agony Aunt answers your questions

'Must I agree to work from home if I don’t want to?' Agony Aunt answers your questions

Jackie Elliot, the chairman of Cathcart Consulting and a former PRCA chair, offers the benefit of her wisdom and PR industry experience

Defining ‘levelling up’ will be the biggest post-COVID-19 comms challenge for No. 10

Defining ‘levelling up’ will be the biggest post-COVID-19 comms challenge for No. 10

Whether it's been badged as "rebalancing the economy", or as Theresa May's short-lived "industrial strategy", the concept of 'levelling up' has been at the centre of political and economic thinking for years.

Naomi Osaka's comms weren't perfect but tennis authorities showed lack of empathy

Naomi Osaka's comms weren't perfect but tennis authorities showed lack of empathy

Japanese tennis star Naomi Osaka may have faulted with her candid initial comms about not wanting to take part in interviews at Roland Garros this week, but the return of serve by the sport's authorities lacked empathy over an issue that deserves greater attention.

Communicators have 'key role to play' as climate change and inclusion become urgent trends

Communicators have 'key role to play' as climate change and inclusion become urgent trends

COVID-19 remains a vivid threat worldwide, but with vaccination accelerating there are grounds for optimism.

This Pride Month, PR should live life through empathetic eyes

This Pride Month, PR should live life through empathetic eyes

Someone from the LGBT Switchboard told me recently that a big misconception about being queer is that you only come out once. You don’t – you come out constantly.

Signs of promise: fish where the fishes are this summer

Signs of promise: fish where the fishes are this summer

What consumer comms practitioners need to consider as we near the end of the pandemic roller-coaster ride.

From the editor-in-chief: PR agencies starting to master film, but still work to do

From the editor-in-chief: PR agencies starting to master film, but still work to do

The Knowledge

This article is part of The Knowledge, PRWeek's premium content offer.

Videoconferencing has been a lifeline, not a curse, for the industry – let’s keep it

Videoconferencing has been a lifeline, not a curse, for the industry – let’s keep it

Zoom fatigue has taken its toll over the past 12 months, with the hours spent at screens straining eyes and draining hearts, but, as the world begins to open up, evidence is rapidly amassing that business as usual will look very different in the future.

PRWeek's tops of the month

Top of the Month: Airbnb CEO gets 'human' tone right amid redundancies

Top of the Month: Airbnb CEO gets 'human' tone right amid redundancies

It's not often a chief executive receives positive feedback after announcing a 25 per cent cut in their company's workforce.

Top of the Month: Doncaster Council’s social media team

Top of the Month: Doncaster Council’s social media team

What do a vicar, a tapas bar in Swindon and fearsome political journalist Andrew Neil have in common?

Top of the Month: Sainsbury's and peers rise to COVID-19 challenge

Top of the Month: Sainsbury's and peers rise to COVID-19 challenge

The coronavirus has been a massive test of whether firms that talk the talk on 'purpose' can walk the walk. In general, UK supermarkets have passed with flying colours.

PRWeek's flops of the month

Flop of the Month: Dominic Cummings

Flop of the Month: Dominic Cummings

Dominic Cummings: the strategist who was the most successful in the 2016 campaign to leave the European Union; the person who tapped into a pulse of dissatisfaction with ‘metropolitan elites’ to help win the 2019 general election; and, of course, Boris Johnson’s chief adviser – the man the Prime Minister apparently could not afford to lose.

Flop of the Month: Hiscox 'reputation' hit by pandemic

Flop of the Month: Hiscox 'reputation' hit by pandemic

Insurance firm Hiscox has built an impressive brand over the past decade, which made it the insurer of choice for many small firms, including PR agencies.

Flop of the Month: Wetherspoons boss Tim Martin sends wrong messages

Flop of the Month: Wetherspoons boss Tim Martin sends wrong messages

In the battle of the UK corporate big beasts, one stood above all others as PRWeek's Flop of the Month.