Imagine reading a thriller set in the PR industry: crisis comms would be the most intriguing backdrop for the plot, as this is the closest PR gets to real human drama.
Plenty of brands tried to jump on the royal bandwagon ahead of the wedding of Harry and Meghan. Joe Mackay-Sinclair, co-founder of The Romans, gives his blessing to two that worked - and two that didn't.
Though no longer employed by UKIP as their head of communications, I still provide consultancy to the party.
It's all too easy, when working agency-side or as a part of an in-house communications team, to forget the real drivers that compel a company to engage with PR.
More often than not, 'sector experience' is listed as a key requirement when a company is shortlisting agencies to handle its PR.
The chairman of Cathcart Consulting gives her verdict on this and other professional conundrums.
Media days can become a waking nightmare for public relations practitioners if not planned correctly, but there are ways to avoid the pitfalls and ensure a successful event.
Rob Brown, managing partner at Rule 5, reveals a toe-curling moment that may be the most 90s PR nightmare ever told.
It may be 665 miles away, but the communication challenges and issues of the day discussed in Oslo were very close to home.
Once upon a time, the sun didn't set over the British Empire, the Queen was more than a symbolic figure, and "Rule Britannia" had meaning beyond nostalgia.
Private jubilation and public leadership challenges: Two public affairs takes on the local election results
The local election campaigns produced mixed results for Labour and the Conservatives, with both failing to make significant gains into the other's territory.
Trust in local newspapers is rising, according to a recent study, while Facebook and Twitter are said to be increasingly eyed with suspicion as news sources.
Look what happens when you let your guard down just for a moment. You sing a song when you think no one is listening, and it threatens to become a bigger story than the one you were there to talk about in the first place.
This year, I celebrate five years leading the Government Communication Service (GCS) and find myself reflecting on how far we as a profession have come.
Increasingly, we're living in a world of purpose-led brands and yet; when it comes to the sustainability sector, we still struggle to apply basic communications principles.
Protestors staging a sit-in in your store are calling your company racist, while your customers nationwide are blaming it for the arrest of two black men who did nothing wrong.
Engawa is the place to take a client who will appreciate high-quality Japanese cuisine, with genuine Kobe beef and the perfect sashimi box.
Influencers: are they blaggers, or are they professionals, worthy of a dedicated budget?
When a national newspaper runs a live blog about a failed IT upgrade at your company - affecting millions of customers - you know you have problems.
As we move into the final couple of weeks before this year's local elections, it is perhaps timely to reflect on what purdah has meant for communicators.
This morning I met a colleague in a coffee shop. They were late, so I waited to order until they arrived. I asked to use the bathroom. No one lifted an eyebrow. But then I'm white.
I find it extraordinary that public relations is an industry many struggle to understand and define, especially when it comes to our role with sales.
Charities need to face up to criticism and communicate more effectively, says Russell Hargrave, media manager at NPC
Only well-run pitch processes give agencies the chance to present their best work - to the ultimate benefit of the client.
Anyone can string a sentence together, but don't make the mistake of thinking anyone can do it well, says Wyn Matthews, editorial manager at Word Association.
Confectionery brand Skittles showed less can be more when responding to a tricky comms situation.
Team GB and the wider British Olympic Association played a blinder in August. Aside from the athletes' medals haul, the reputation management and comms were gold standard.
There is, famously, no 'I' in 'team', but the extraordinary way in which the Pokémon Go phenomenon has played out this month leads to the question: how much 'PR' is there in 'viral'?
Sometimes, PRWeek's UK team has a tough time selecting its Flop of the Month.
Sir Philip Green's summer has gone from bad to worse. First he was grilled by select committees on the demise of BHS, with his prickly demeanour not going down well.
Although there may be legitimate reasons for doing so, trying to muzzle the press with court orders has a nasty habit of backfiring on celebrities who take this course.