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The latest technology PR news.
Got a story? Contact Sam Burne James on 020 8267 4940 or sam.burnejames@haymarket.com
GPS technology giant Garmin launches PR agency review
Consumer electronics business Garmin is seeking 'a modern approach' as it launches a PR pitch in the UK and Ireland, PRWeek can reveal.
In brief: Ogilvy France's new PR head, CommsCo expands, wins for Riot, Milk & Honey, Instinctif and Wild West
Sportsbeat launches sister brand, We Are Social grows management team, wins for Riot, Milk & Honey, Instinctif and Wild West, and more from PRWeek UK.
In brief: Onions joins WPR, FHF aces Tie Break Tens pitch, account wins for Dynamo, White Tiger, MacComms
WPR hires Grayling's Onions, FHF set tennis competition brief, wins for Dynamo and MacComms, and more from PRWeek UK.
HP Inc. upgrades minority representation on agency teams
People from underrepresented backgrounds now make up more than a third of account teams working for the company.
Ketchum study: Tech can't ignore young people's concerns
The research found widespread worry and fear among digital natives, who could demand change from Big Tech.
Brands in motion: Brexit Britain responds better to 'rational' comms
Almost all consumers expect brands to act ethically, but when it comes to what drives a purchase decision or brand support in these uncertain times, rational considerations trump emotional - and increasingly so, a study by WE Communications has found.
Netflix hires Rachel Whetstone as global comms chief
Whetstone joins the streaming giant after years of high-profile comms roles at tech giants Facebook, Uber, and Google.
Arcserve names Red Lorry Yellow Lorry AOR
The agency will represent the tech firm in the U.S. and U.K.
Spire Global hires James Pearson as comms head
Pearson has also worked at Shazam and Grooveshark.
Salesforce hires AT&T's Brad Burns as chief communications officer
Burns was most recently SVP of corporate comms for AT&T Communications.
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