PRWeek UK Awards 2016

Campaigns

Which retailers' Christmas campaigns are crackers and which have proved turkeys?

Which retailers' Christmas campaigns are crackers and which have proved turkeys?

PRWeek UK's Robert Smith and his panel of consumer PR experts are keeping a close eye on the big retailers' Christmas campaigns.

Five Campaigns We Liked in September: your winner revealed

Five Campaigns We Liked in September: your winner revealed

PRWeek UK picked its top PR and comms campaigns from September and nearly 500 people voted for their favourite. Find out the winner below...

O2 runs 'broken' billboards to show off screen replacement offer

O2 runs 'broken' billboards to show off screen replacement offer

Mobile brand O2 dialled in plenty of attention last week when it placed five apparently broken billboards across the country to create buzz around its offer of free screen replacement on new phones.

Five Campaigns We Liked in August: your winner revealed

Five Campaigns We Liked in August: your winner revealed

PRWeek UK picked its top PR and comms campaigns from August and nearly 1,500 people voted for their favourite. Find out the winner below...

Nespresso goes big on sustainability credentials in global campaign

Nespresso goes big on sustainability credentials in global campaign

After years of being "shy" about how it sources its coffee, Nespresso is putting its partnership with farmers at the center of a new campaign, the brand's CMO tells Campaign.

PHE updates annual 'Stoptober' campaign with foray into immersive Facebook Canvas

PHE updates annual 'Stoptober' campaign with foray into immersive Facebook Canvas

Public Health England is launching its Stoptober campaign to urge smokers to quit for good in October, with a debut on Facebook Canvas.

Five Campaigns We Liked in July: your winner revealed

Five Campaigns We Liked in July: your winner revealed

PRWeek UK picked its top PR and comms campaigns from July and nearly 400 people voted for their favourite. Find out the winner below...

Five campaigns We Liked in May: your winner revealed

Five campaigns We Liked in May: your winner revealed

The polls are closed in the only vote that matters this month. PRWeek UK picked its top PR and comms campaigns from May. Find out the winner below...

Five campaigns we liked in June: your winner revealed

Five campaigns we liked in June: your winner revealed

The UK is clearly not entirely tired of voting for stuff - PRWeek UK picked its top PR and comms campaigns from June and hundreds voted for their favourite. Find out the winner below...

Coastguard launches hard-hitting 'Every Second Counts' campaign

Coastguard launches hard-hitting 'Every Second Counts' campaign

New research revealing widespread ignorance among the public about who they should call for help if someone is drowning at sea has prompted the government to make a hard-hitting film available to broadcasters for the first time.

#WalkersWave campaign goes awry as Lineker is snapped with Harold Shipman and Rolf Harris

#WalkersWave campaign goes awry as Lineker is snapped with Harold Shipman and Rolf Harris

A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador Gary Lineker has gone awry, with several Twitter users sending in photos of notorious criminals.

Five campaigns we liked in April: your winner revealed

Five campaigns we liked in April: your winner revealed

PRWeek UK picked its top PR and comms campaigns from April and more than 1,100 people voted for their favourite. Find out the winner below...

Hive launches new brand position with first North American campaign

Hive launches new brand position with first North American campaign

Smart home brand Hive has premiered its new brand identity, along with announcing its presence in North America with its first campaign to run in the U.S., U.K., and Canada.

Virgin Media passes football shirt sponsorship to Scope for disability awareness campaign

Virgin Media passes football shirt sponsorship to Scope for disability awareness campaign

Virgin Media will donate its shirt sponsorship of Southampton FC to disability charity Scope on Wednesday (17 May) as part of a campaign to raise awareness of the abuse suffered by some disabled fans at games.

Five campaigns we liked in March: your winner revealed

Five campaigns we liked in March: your winner revealed

PRWeek UK picked its top PR and comms campaigns from March and nearly 1,000 people voted for their favourite. Find out the winner below...

NHS comms campaign aims to woo female doctors back to general practice

NHS comms campaign aims to woo female doctors back to general practice

NHS comms chiefs are promoting the perks being offered to woo GPs back to the health service, particularly female doctors who quit to have children.

Five campaigns we liked in February: your winner revealed

Five campaigns we liked in February: your winner revealed

PRWeek UK picked its top PR and comms campaigns from February and more than 550 people voted for their favourite. Find out the winner below...

Showcase: Liverpool FC and The Playbook drum up support for Standard Chartered's charitable initiative

Showcase: Liverpool FC and The Playbook drum up support for Standard Chartered's charitable initiative

Standard Chartered, the longstanding shirt sponsor of Liverpool FC, brought in The Playbook to help achieve international cut-through for Seeing is Believing, the bank's charitable collaboration with the International Agency for the Prevention of Blindness.

Showcase: Aduro Communications teams up with Sanrio to celebrate Mr Men's 45th birthday

Showcase: Aduro Communications teams up with Sanrio to celebrate Mr Men's 45th birthday

Family-friendly elements and a virtual archive were combined with a pop-up Mr Men and Little Miss museum at London's OXO Gallery to mark the 45th birthday of the children's characters.

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Watch: Argos seeks to sooth Black Friday shoppers with kitten video channel

Watch: Argos seeks to sooth Black Friday shoppers with kitten video channel

Argos has launched a video channel showing kittens on YouTube that is designed to de-stress shoppers this Black Friday (24 November).

Watch: Black cab app mytaxi and St John Ambulance team up to give first-aid training to cabbies

Watch: Black cab app mytaxi and St John Ambulance team up to give first-aid training to cabbies

The cab-hailing app mytaxi has teamed up with St John Ambulance and agency Taylor Herring to launch the Knowledge+, which it says will mean black cabbies can "become London's new emergency responders".

Watch: Rousing #ThisIsRugby integrated campaign celebrates 'The Game of Our Lives'

Watch: Rousing #ThisIsRugby integrated campaign celebrates 'The Game of Our Lives'

England Rugby has launched The Game of Our Lives, a new strategic brand campaign showcasing what makes rugby special and celebrating the people and stories behind the professional and grassroots game.

Watch: Rankin and Photobox ask public to snap UK life for Children in Need project

Watch: Rankin and Photobox ask public to snap UK life for Children in Need project

Photographer Rankin and online printing business Photobox are calling on members of the public to capture shots that sum up what a day in the life in Britain is like.

Watch: Meantime campaign with Hope&Glory unites beer and coffee

Watch: Meantime campaign with Hope&Glory unites beer and coffee

London brewer Meantime has created a series of "Latt-ales" - coffee mixed with beer - for a new campaign.

Watch: PlayStation and The Romans improve Police driving with Gran Turismo

Watch: PlayStation and The Romans improve Police driving with Gran Turismo

PlayStation has partnered with Lincolnshire Police to improve the skill and road safety of four specialist officers through the video game Gran Turismo Sport.

Watch: Virgin Media and Scope tackle 'scandalous waste of talent' in disability jobs campaign

Watch: Virgin Media and Scope tackle 'scandalous waste of talent' in disability jobs campaign

Virgin Media and disability charity Scope have launched the Work With Me campaign designed to get one million disabled people into work by 2020.

Watch: Abbey Road Studios and Hennessy sync up for live-to-vinyl campaign

Watch: Abbey Road Studios and Hennessy sync up for live-to-vinyl campaign

Abbey Road Studios and alcohol brand Hennessy Very Special have launched a campaign to create live-to-vinyl collaborations with musicians from across different genres.

Watch: Virgin highlights LGBT+ holidays discrimination in straight couple spoof

Watch: Virgin highlights LGBT+ holidays discrimination in straight couple spoof

Virgin Holidays has created a film with its PR agency One Green Bean and media company ATTN highlighting the discrimination faced by LGBT+ couples on holiday.

Watch: Edelman gets special Land Rover cooking with gas (and Jamie Oliver)

Watch: Edelman gets special Land Rover cooking with gas (and Jamie Oliver)

A new three-part YouTube series following Jamie Oliver using a bespoke 'kitchen-in-a-car' created by Land Rover launched on YouTube yesterday, with Edelman supporting PR for the star chef.

Watch: 'Give the influencer wriggle room' - social stars talk brand tie-ins

Watch: 'Give the influencer wriggle room' - social stars talk brand tie-ins

PRWeek talks to two top influencers - Zanna Van Dijk and Jane Cunningham (AKA British Beauty Blogger) - about what makes good brand collaborations and which activities work less well.

Watch: Off-duty Man United players go bowling in campaign for banking sponsor

Watch: Off-duty Man United players go bowling in campaign for banking sponsor

Four Manchester United players met up after training to tackle a series of bowling challenges arranged by the club's partner, the online banking group Swissquote.

Watch: Conor McGregor launches 'Notorious Airways' to jet fans off to Las Vegas

Watch: Conor McGregor launches 'Notorious Airways' to jet fans off to Las Vegas

Conor McGregor and gambling site Betsafe have created 'Notorious Airways' - a private jet that has flown a group of competition winners to Las Vegas, ahead of the UFC champion's fight with Floyd Mayweather on Saturday.

Watch: Psychiatry body kicks off first recruitment campaign with emotive film

Watch: Psychiatry body kicks off first recruitment campaign with emotive film

The Royal College of Psychiatrists and its new comms team have kicked off a six-week student recruitment campaign, a first for the body, with a national media push and an emotive film voiced by patient testimony.

Watch: Bridgestone encourages people to conquer their fears and chase their dreams

Watch: Bridgestone encourages people to conquer their fears and chase their dreams

A British Olympic diver who was once so badly injured he was given just a five per cent chance of survival by doctors is the front man in the latest installment of a Bridgestone campaign encouraging people to overcome life's hurdles.

Watch: Joe Wilkinson embarks on egg hunt 'debacle' in new Garmin partnership

Watch: Joe Wilkinson embarks on egg hunt 'debacle' in new Garmin partnership

Sat nav business Garmin has appointed comedian Joe Wilkinson as a brand ambassador - with the comedian himself writing the script for an off-beat social video campaign launched today.

Watch: WPP CEO Sir Martin Sorrell at Cannes Lions

Watch: WPP CEO Sir Martin Sorrell at Cannes Lions

Steve Barrett catches up with WPP CEO Martin Sorrell at the Cannes Lions International Festival of Creativity.

Watch: State Street PR chief on Fearless Girl's conception, earned media explosion and huge Cannes winning streak

Watch: State Street PR chief on Fearless Girl's conception, earned media explosion and huge Cannes winning streak

John Brockelman of State Street Global Advisors, whose Fearless Girl campaign won four Grands Prix in Cannes, having already taken New York by storm, tells PRWeek UK's editor-in-chief how it was done.

Watch: Antoine Griezmann performs 'miracle' for Huawei blurry man campaign

Watch: Antoine Griezmann performs 'miracle' for Huawei blurry man campaign

Smartphone brand Huawei has called in footballer Antoine Griezmann to promote the picture focus function on its P10 handset as part of its blurred story campaign.

Watch: Malaria No More releases chilling 'secret CEO' film on World Malaria Day

Watch: Malaria No More releases chilling 'secret CEO' film on World Malaria Day

The charity Malaria No More UK and the creative agency Publicis LifeBrands have released a chilling campaign video entitled 'Who is the Secret CEO?' to mark World Malaria Day today (25 April).

Watch: BBC's W1A holds 'fundraising ideation generation session' in Red Nose Day special

Watch: BBC's W1A holds 'fundraising ideation generation session' in Red Nose Day special

The BBC's in-house creative team has collaborated with the creators of sitcom W1A to produce a special for Red Nose Day, promising "ground-breaking fundraising ideas, immediately delivered from a blue sky thinking session".