After launching a new public sector bulletin at the start of the year, PRWeek UK is well-placed to select its top public sector campaigns of 2017.
Mass-casualty terrorist attacks on high-profile targets, as well as one of Britain's biggest peace-time disasters, meant the emergency services and their comms operations were tested to an unprecedented degree in 2017. They passed with flying colours.
In years to come, Theresa May's 2017 may come to adorn comms and campaigning textbooks as an example of exactly how not to do it.
Supporting Scotland's public services, promoting it as a place to live and work and protecting the interests of its communities during Brexit negotiations are among the priorities set out in the Scottish Government's new comms plan.
The Met has appointed a former government comms chief and senior BBC journalist as its new director of media and comms.
A five-day social media campaign by the UK's medicines regulator garnered more than 200,000 impressions and widespread coverage in specialist pharma media.
The Department for Transport has teamed up with Kiss FM breakfast presenters Rickie Haywood Williams and Melvin Odoom for its Christmas anti-drink driving campaign.
A seven-strong NHS comms team could be taken over by an external agency as the East London NHS Foundation Trust aims to make savings across its services next year.
Network Rail has joined forces with British Transport Police to launch a campaign aimed at reversing an upward trend in alcohol-related incidents on and around the railway.
The Cabinet Office has named a Home Office veteran who has led on award-winning campaigns as its director of comms.
Public sector comms in Northern Ireland will need to adopt a collaborative approach to campaigns, working with organisations with similar objectives as teams learn to be more effective with fewer resources, according to a new report.
A campaign in Scotland aims to tackle drink driving after a marked increase in the number of motorists caught over the limit last year.
Jamie O'Hara has joined London Ambulance Service as its director of strategy and comms, with a focus on becoming a "world-class service".
A hard-hitting message about motorcycle safety has been delivered in the language of fashion, in a campaign using live PR and social media to connect with young men.
For decades, the art of pitching stories to journalists to secure positive media coverage has been at the core of what most PR agencies do and although it may be 'fake news' to say this 'media relations' avenue is dead, it's certainly dying quickly.
Waiting in Hull with bated breath for BBC's One Show live winner's announcement, the disappointment was overwhelming when we didn't win - but, a week on, it's been therapeutic to consider the lessons learned for comms and marketing
PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Charlotte Lowe's job as digital comms officer for Avon and Somerset Police
Marketing has a major role to play in solving some of the biggest problems of our time, writes Public Health England's marketing director.
Media lawyers and judges have, since the Human Rights Act came into force in 2000, grappled with numerous circumstances where the right to privacy competes with other rights, perhaps most notably the rights of the media to freedom of expression.
In the PR world we often use the phrase "we're a people business", yet, in parallel, we hear about PR companies exploiting young people with unpaid work experience and internships designed to "open doors" to a career in communications.
PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Adam Gretton's job as comms officer for the East of England Ambulance Service?
Look around any PR agency and the chances are you'll see more women than men because PR is an industry that is inclusive of women at every level - except the very top.
In a recent client meeting, it was said, "well, then we are into mid-November, and then it's Christmas, so dead time".
Everyone talks about how fast communication is moving, and it is so true; back in 2013 we weren't dealing with terror attacks on our doorstep and communication teams in the public sector were just starting to feel the bite of austerity.
PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Rachel Anstee's job as media and comms manager at the National Ballistics Intelligence Service?
Director of Communications and Marketing University of Manchester Manchester, Greater Manchester
Account Executive, The Foundry - Original London (Central), London (Greater)
Corporate Junior Consultant The Foundry - Original London (Central)
Account Executive/Senior Account Executive The Foundry - Original London (Central), London (Greater)
Head of Corporate Marketing/Communications EMR London
Alternative press regulator Impress has appointed Jonathan Collett, a former spokesman for ex-Conservative Party leader Michael Howard, to its code committee.
The Church of England's communications department will be headed up by new director Tashi Lassalle.
It's a new role at the Omnicom Group agency.
Former BBC newsman Andy Tighe has been appointed director of comms for the Home Office after a short period as interim director, PRWeek can reveal.
Joachim Koschnicke has been hired by Hering Schuppener, the European sister firm of Finsbury and Glover Park, following a short stint as head of strategic planning and strategic comms to German chancellor Angela Merkel.
Iain Bundred, a top Ogilvy PR executive and former political spokesman to ex-Prime Minister Gordon Brown, has been appointed executive director of WPP's Government and Public Sector Practice.
Simon Wren has left his position as director of comms at the Home Office, PRWeek has learned, following a career spanning 20 years as a senior-level comms chief across government.