The latest healthcare PR news, opinion and features.
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News and news analysis

Ogilvy Healthworld UK chief de Gruchy joins Reynolds Mackenzie as CEO

Ogilvy Healthworld UK chief de Gruchy joins Reynolds Mackenzie as CEO

Reynolds Mackenzie, the OPEN Health group's specialist PR agency, has appointed former Ogilvy Healthworld UK group chief Matt de Gruchy to the newly created role of CEO.

Freuds and Abbvie launch digital quiz in 'Fear of Finding Out' health project

Freuds and Abbvie launch digital quiz in 'Fear of Finding Out' health project

Pharma company AbbVie, in association with Freuds and charity The Patients Association, is launching the next stage of its preventative health campaign to help the UK overcome FOFO - the 'Fear of Finding Out'.

Watch: Moonpig and NHS Blood & Transplant focus on organ donation for Valentine's

Watch: Moonpig and NHS Blood & Transplant focus on organ donation for Valentine's

Online card and gift retailer Moonpig has worked with NHS Blood & Transplant for its Valentine's Day campaign this year - focused on encouraging couples to think about organic donations if their partner falls ill.

Golin loses batch of senior London staff but wins extension with energy client

Golin loses batch of senior London staff but wins extension with energy client

Marketing and talent lead Jane Fordham and head of digital Alex Brittain (pictured) are among a spate of senior figures leaving Golin's London office, although the business has recently been boosted after successfully re-pitching for npower.

W2O hires Edelman's Rita Glaze to lead value, pricing, market access practice

W2O hires Edelman's Rita Glaze to lead value, pricing, market access practice

Glaze worked in Edelman's market access practice for more than seven years.

Burson-Marsteller UK poaches MSLGroup's Avril Lee to lead healthcare

Burson-Marsteller UK poaches MSLGroup's Avril Lee to lead healthcare

Burson-Marsteller has appointed MSLGroup's EMEA head of healthcare to lead its own health practice in the UK, PRWeek has learned.

Pfizer UK public affairs lead joins Edelman

Pfizer UK public affairs lead joins Edelman

Alan Maine has joined Edelman as a senior director in its London health team.

Golin appointed to develop global corporate narrative of Merck (the German one)

Golin appointed to develop global corporate narrative of Merck (the German one)

Golin's London office has been appointed to a project to develop a corporate narrative for German drugs giant Merck KGaA, which in recent years has stepped up efforts to differentiate itself from the US pharma firm of the same name.

Philips uses Davos partnership to ask: what are your kids' #futurehealth questions?

Philips uses Davos partnership to ask: what are your kids' #futurehealth questions?

Philips is reviving #YoungWEF, using its partnership with the World Economic Forum to give traction to its campaign on the future of healthcare.

Jennifer Gottlieb named W2O Group president

Jennifer Gottlieb named W2O Group president

She is overseeing three of the network's agencies in the newly created role.

Watch: The Academy creates its first TV ad for Pharmacy2U

Watch: The Academy creates its first TV ad for Pharmacy2U

The Academy has made its first TV advert, for its client Pharmacy2U, an online pharmacy business.

Roche UK merges comms and market access, eliminating director-level post

Roche UK merges comms and market access, eliminating director-level post

Roche UK comms director James Woodhouse has left the business after his role was made redundant in a business review resulting in the firm's market access and PR teams merging.

Catherine Devaney to lead health at WE UK after 16 years at Red Door

Catherine Devaney to lead health at WE UK after 16 years at Red Door

Catherine Devaney has been appointed vice president and head of healthcare UK at WE Communications.

MHP shifts senior health team as Rachel Rowson takes new health tech role

MHP shifts senior health team as Rachel Rowson takes new health tech role

MHP has announced changes to its health division, with practice head Rachel Rowson moving into a new role focused on health tech and her former position being taken by Kate Pogson.

Public Health England launches £1m smoking cessation campaign

Public Health England launches £1m smoking cessation campaign

Public Health England is again launching a major integrated smoking cessation campaign ahead of the New Year, led by a hard-hitting film showing the harm smoking does to the body.

Opinion and features

The Taylor Review says it's game over for unpaid internships, but is it?

The Taylor Review says it's game over for unpaid internships, but is it?

Interns' rights hinge on two essential premises: that there are clear legal, moral, and business justifications for paying people gaining experience, and that the distinction between output and outcomes from 'interns' and 'everyone else' is wholly artificial.

Post-Brexit, European comms agencies are coming to steal your lunch

Post-Brexit, European comms agencies are coming to steal your lunch

While Trump and Brexiters raise barriers and walls, independent comms agencies in Europe are tearing them down.

What does the UK need to adopt from Australia's PR industry? Standout spokespeople

What does the UK need to adopt from Australia's PR industry? Standout spokespeople

Call me controversial, but I count a solid spokesperson as 80 (if not 90) per cent of the battle to get good media coverage - wherever you are in the world, whatever your story.

The PR industry needs to fix the causes of the gender pay gap earlier in women's careers

The PR industry needs to fix the causes of the gender pay gap earlier in women's careers

We're (for the most part) very conscious now of the "motherhood penalty" women pay in our industry due to maternity leave and that this is a key cause of the gender pay gap.

Bitcoin is yesterday's news - agencies need to wise up to cryptocurrencies and ICO PR

Bitcoin is yesterday's news - agencies need to wise up to cryptocurrencies and ICO PR

As Bitcoin jumped to record highs in December, increasing 1,300 per cent from its price a year ago, PR firms were fighting to claim they were the first to take cryptocurrency as payment, as reported by Flack.

We need a different 'PR' to help find the holy grail of genuine engagement

We need a different 'PR' to help find the holy grail of genuine engagement

Setting aside the few bad apples hurting the perception of the multi-billion-pound PR industry with their unscrupulous behaviour and scandals, there are in fact bigger challenges for us to overcome.

Millennials: Generation snowflake or agents of change?

Millennials: Generation snowflake or agents of change?

"Entitled", "narcissistic" and "lazy" - millennials get a bad rap, but if we don't do something to keep this talent in our business, another industry will.

Three ways to make your meetings more inclusive for the deaf

Three ways to make your meetings more inclusive for the deaf

It was the all-agency meeting on a Monday morning that finally made me snap.

Rising prices and bad behaviour are healthcare's watchwords for 2018

Rising prices and bad behaviour are healthcare's watchwords for 2018

Healthcare is facing several comms challenges in the year to come, from getting pricing models right to the implications of Brexit.

Recent healthcare people moves

In brief: Nokia Technologies picks Brands2Life, FTI's senior digital hire, new office and hire at Muckle Media

In brief: Nokia Technologies picks Brands2Life, FTI's senior digital hire, new office and hire at Muckle Media

Nokia Technologies appoints Brands2Life for integrated programme, FTI Consulting hires Janey Spratt of Battenhall as senior director, Glasgow next for Muckle Media and more from PRWeek UK.

Defra appoints permanent director of comms to oversee delivery of 25-year plan

Defra appoints permanent director of comms to oversee delivery of 25-year plan

The Department for Environment, Food and Rural Affairs (Defra) has appointed senior government communicator Toby Nation as its director of comms, PRWeek has learned.

Flack on Friday: PRWeek runners catch up at Ketchum, May's healthy hire, Space: the final frontier, a beefy bouquet

Flack on Friday: PRWeek runners catch up at Ketchum, May's healthy hire, Space: the final frontier, a beefy bouquet

In Flack this week: PRWeek Running Club catches up at Ketchum, May's healthy hire, Space: the final frontier (in billable hours), a beefy bouquet and more.

MHP hires Porter Novelli's Ruby Quince as creative director

MHP hires Porter Novelli's Ruby Quince as creative director

MHP has appointed Ruby Quince from Porter Novelli as its new creative director.