The latest healthcare & pharma PR news, opinion & features.
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News and news analysis

Britain’s biggest mental health trust appoints first board-level comms director

Britain’s biggest mental health trust appoints first board-level comms director

Ranjeet Kaile has been appointed the first ever board-level director of communications, stakeholder engagement and public affairs at South London and Maudsley NHS Foundation Trust, PRWeek can reveal.

PHE head of media and campaigns departs for NHSX role

PHE head of media and campaigns departs for NHSX role

Peter Morton has left Public Health England, where he has spent the past four years as head of media and campaigns, to join NHSX as deputy director, communications and engagement.

GCI Health names Kristin Cahill its next global CEO

GCI Health names Kristin Cahill its next global CEO

Wendy Lund will depart at year's end to serve as chief communications officer at Organon.

Resolute co-founder returns to PR with new healthcare agency

Resolute co-founder returns to PR with new healthcare agency

Paul Blackburn, who co-founded Resolute and Real Science, has set up a healthcare comms firm called Certain Health.

Weber Shandwick launches bold charity campaign for breast cancer awareness

Weber Shandwick launches bold charity campaign for breast cancer awareness

A thought-provoking animation depicting the love-hate relationship women have with their breasts is at the heart of a campaign devised by Weber Shandwick's consumer marketing team for charity Breast Cancer Now.

Public sector health and charity heavyweights boost Ovid Health’s ranks

Public sector health and charity heavyweights boost Ovid Health’s ranks

Healthcare comms agency Ovid Health has appointed Niall Dickson CBE, Professor David Salisbury and Athena Lamnisos as senior counsel, to boost its client offering.

ABPI anti-misinformation campaign makes the case for vaccines

ABPI anti-misinformation campaign makes the case for vaccines

The Association of the British Pharmaceutical Industry (ABPI) has launched a ‘Valuing vaccines’ campaign to counter misinformation over vaccinations.

Case study: Targeted approach to improving diabetes awareness among BME groups pays off

Case study: Targeted approach to improving diabetes awareness among BME groups pays off

A diabetes awareness campaign by NHS England and NHS Improvement, aimed at people from black and South Asian ethnic groups, reached in excess of six million people and drove a surge in the use of an online diagnostic tool.

Huntsworth buys 800-strong global medical comms group

Huntsworth buys 800-strong global medical comms group

Huntsworth has acquired Nucleus Global, one of the world’s biggest medical specialist comms groups, for an undisclosed sum.

GCI Health woos Berkovitch for senior London role

GCI Health woos Berkovitch for senior London role

Former 3Monkeys Zeno head of UK healthcare David Berkovitch has joined GCI Health as a senior director in its London team.

Hoile returns to the fold in senior public affairs role at MHP Health

Hoile returns to the fold in senior public affairs role at MHP Health

Nick Hoile has been appointed as a senior director in Engine's MHP Health team, returning to the agency after a two-year stint at Langland, PRWeek can reveal.

Convergence of health and public affairs as Lodestone announces health unit

Convergence of health and public affairs as Lodestone announces health unit

Political strategy and corporate comms specialist Lodestone has announced the formation of a health unit managed by co-founder David Wild, PRWeek can reveal.

TV top choice for COVID-19 information, ONS reveals

TV top choice for COVID-19 information, ONS reveals

TV news bulletins are the most common source of information that people use to find out what their local COVID-19 alert level is, above NHS apps and government websites, according to the Office for National Statistics.

Finn Partners wins brief for biotech firm’s rapid mass-testing kit for COVID-19

Finn Partners wins brief for biotech firm’s rapid mass-testing kit for COVID-19

Finn Partners has been appointed to provide PR, comms and strategic counsel for the UK distributor of Frankd SARS-CoV-2, and a related app.

Kate Cronin promoted to CEO of Ogilvy Health

Kate Cronin promoted to CEO of Ogilvy Health

Andrew Schirmer, who co-led Ogilvy Health alongside Cronin, is leaving the network.

Opinion and features

I’m not stupid, or lazy; I’m dyslexic, and we need more neurodiversity in PR

I’m not stupid, or lazy; I’m dyslexic, and we need more neurodiversity in PR

I’m the CEO and founder of Blurred. I’m also dyslexic and believe we need more neurodiversity in this industry.

We’re at a tipping point on breaking the ‘white ceiling’ once and for all

We’re at a tipping point on breaking the ‘white ceiling’ once and for all

While we’ve all heard about the ‘glass ceiling’ in relation to women in PR, the ‘white ceiling’ is exactly what it sounds like – it refers to the racial inequality that keeps the careers of BAME PR professionals from progressing beyond a certain point.

In defence of specialist PR for the UK Vaccine Taskforce

In defence of specialist PR for the UK Vaccine Taskforce

Much has been made in the media of the fact that Kate Bingham, head of the UK’s COVID-19 Vaccine Taskforce, allegedly spent £670,000 on hiring a team of ‘boutique PR consultants’ to oversee her media strategy.

Development of vaccine boosts pharma’s reputation – but curb your enthusiasm

Development of vaccine boosts pharma’s reputation – but curb your enthusiasm

Right now, there’s no better route to great PR than giving the world a tool to curb COVID-19.

Top & Flop of the Week: Pfizer and BioNTech lifts spirits, FA chairman scores own goal

Top & Flop of the Week: Pfizer and BioNTech lifts spirits, FA chairman scores own goal

PRWeek shines a light on major brand and corporate successes and failures of the past week.

The biggest lie in the industry: ‘Our people are our greatest strength’

The biggest lie in the industry: ‘Our people are our greatest strength’

This lie (sorry, line), or similar, is often found about five slides into an agency’s creds document – usually accompanied with a full-bleed image of smiling agency employees in wetsuits from that one summer surf trip in 2012.

Vaccine comms 'cronyism' row: where's the real ethical line for PR?

Vaccine comms 'cronyism' row: where's the real ethical line for PR?

Most people say government communication about the pandemic needs improving. Some of those people also say it is an ethical scandal spending taxpayers' money to bring in extra help and expertise to improve that communication. This attitude seems a little contradictory.

Why are our clients not demanding more diverse teams from agencies?

Why are our clients not demanding more diverse teams from agencies?

Over the past few months, diversity and inclusion (D&I) in the PR industry has taken centre stage.

Five ways you can support the mental health and happiness of your employees

Five ways you can support the mental health and happiness of your employees

With almost everyone working from home, it’s important that people continue to feel a part of their work family and – as a chief happiness officer – my objective is to ensure that everyone knows they are supported and cared for.

Recent healthcare people moves

Former Labour MEP takes charity public affairs role

Former Labour MEP takes charity public affairs role

Rory Palmer, former Labour Member of the European Parliament for the East Midlands, has joined the Guide Dogs for the Blind Association as senior public affairs and campaigns manager.

Man Bites Dog hires managing director

Man Bites Dog hires managing director

Man Bites Dog has appointed former finance and operations director Mary Maher as its managing director.

Movers & Shakers: Downing Street, MWWPR, Peel Group, Tyto, the Government and more

Movers & Shakers: Downing Street, MWWPR, Peel Group, Tyto, the Government and more

PRWeek's weekly round-up of industry hires, departures and promotions.

HSE media chief takes deputy comms director role in government department

HSE media chief takes deputy comms director role in government department

Jason Green, head of strategy, media and campaigns at the Health and Safety Executive, has been appointed interim deputy director of comms at the Ministry of Housing, Communities and Local Government (MHCLG) amid a restructure of the comms team, PRWeek has learned.