We are living in the greatest global crisis of recent times, with the COVID19 pandemic and resultant social restrictions drastically altering the way that consumers can interact with brands. In the midst of this new landscape, it is imperative that your crisis strategies are still able to communicate effectively to the right audiences and help you plan for every potential threat to your brand’s reputation. View agenda
Crisis Communications addressed the new challenges in delivering key messages to prevent and contain crises, drew on the experiences and insight of experts to help prepare brands for these unprecedented times. This event brang PR and comms professionals together to explore the comms stories behind the most talked-about crises of the past year, and gave delegates the unique ability to live through front-line experiences.
Our case study-led one day conference provided delegates with the tools and know how to spot and tackle every element of a crisis whilst safeguarding reputation and building brand equity. From planning to contingency to response to recovery – delegates had the opportunity to hear a frank account of what worked, what didn’t and how our speakers have adapted their strategies as a result.