PR Week
November 19th 2019
PRWeek Creative Inspiration

Originality is a big theme this week. I argue PR should abandon common tropes to be taken seriously as a creative force - while Mark Borkowski says it's important to stand up to clients and stop recycling ideas. Meanwhile, Fever's Jo Chappel alludes to a lack of originality in the scaly star of John Lewis' Christmas campaign.

As a recipient of Spun on Sunday, you will automatically receive the weekly Creative Inspiration Bulletin. As with all our bulletins, you can opt out from receiving them by clicking 'Manage Bulletins' in the footer. For queries, contact

John Harrington, editor,
Insight and inspiration...
'There's only one clumsy dragon to me' - Creative Hits & Misses of the Week
Tropes can only get you so far - is lack of original thinking hampering campaigns?
Ditch the synthetic danger and recycled campaigns - and stand up to clients
'Bootiques', M&S, Lidl, Mariah, Selfridges rave, and flat-packed brilliance - PRWeek panel on latest Christmas campaigns
Creating top campaigns on zero budget, part three - data and design
Peter Cook, Stanley Kubrick, Real Mad Men... What Inspires Me, with Mark Perkins
'Festive fun didn't feel tonally right' - Behind the Campaign with #SleepWalkForShelter by The Academy
Grayling rolls out creative services division, hires former M&C Saatchi PR creative director
New campaigns...
Watch: John Lewis and Waitrose ad lights up Christmas with Edgar the excitable dragon
Watch: Selfridges imagines an alternative 'Christmas for modern times'
Watch: Card Factory offers families 'celebrity inspired' Christmas card photoshoot

Senior Account Executive , Spotlight Communications
£22,000 - £28,000 depending on experience, Hammersmith and Fulham, London (Greater)
PR Senior Executive , Viking Cruises
Competitive, Wimbledon/Putney
PR Professional (Consumer and Professional Imaging) , Canon
Competitive, Uxbridge, London (Greater)
PR Professional, B2B Solutions , Canon
Competitive, Uxbridge, Middlesex
Digital Communications Lead , Nuclear Decommissioning
Competitive salary + bonus + benefits, This role can be based in any of our Cumbria, Cheshire, Oxfordshire or London locations
View in web browser  |  Add to safe senders list  |  Manage Bulletins  |  Unsubscribe  |  Privacy Notice

© 2016 Haymarket Media Group
Bridge House
69 London Road
Phone: +44 (20)8267 5000