Information Links
The latest consumer PR news, opinion and features.
Got a story? Contact Rebecca Smith on 020 8267 5473 or rebecca.smith@haymarket.com.
Latest news and news analysis
Read and Scott: 'We don't believe break-up of WPP makes sense'
WPP's joint COOs Mark Read and Andrew Scott have said they do not believe a break-up of the ad group makes sense.
Kopparberg toasts new UK PR agency ahead of fresh brand launch
Kopparberg has taken on a new UK PR agency after a four-way pitch that included incumbent of four years W Communications.
Which Commonwealth Games sponsors made the biggest impression?
The Commonwealth Games in Australia are now over, but there's still one more set of medals to hand out - for the event sponsors.
Scottish Government unites with public sector bodies for £6m global 'Scotland is now' campaign
The Scottish Government is extolling to the world the virtues of living, working, studying, investing in and visiting Scotland with a £6m global ad and comms campaign using the banner 'Scotland is now'.
'All talk': Pret cannot claim food is 'natural' after charity complaint to ASA
Pret A Manger has been ordered by the Advertising Standards Authority not to repeat marketing claims about its food being "natural".
In brief: Chapel Down hires Well Hello, senior hires for Fourtold and Social Comms, Lib Dem aide joins Blackstock
Chapel Down hires agency, Social Comms brings in Luke, FTI veteran joins Fourtold, Lib Dem aide joins Blackstock, and more from PRWeek UK.
Volkswagen begins global agency overhaul as it seeks greater brand 'consistency'
Volkswagen is seeking to create a series of regional agency "powerhouses" as part of a new long-term marketing strategy announced yesterday by chief marketing officer Jochen Sengpiehl.
How Strongbow hopes to crack new markets with global campaign
It's a big brand in the U.K., but in its new global campaign, Strongbow is facing the challenge of talking to people in countries where cider barely exists.
In brief: Red hires Huawei lead, Cricket World Cup selects comms lead, Mudhar's Commonwealth appointment
Red hires Huawei lead, Cricket World Cup selects comms lead, Mudhar's Commonwealth appointment and more from PRWeek UK.
Three takes on new UK consumer agency after bell rings for Cow
Three UK has taken on W as it plans the roll-out of a new marketing strategy aimed at driving "wider emotional brand engagement" and supporting growth of the mobile network.
Puma sorry for 'drug culture' terms used in London event
Puma has apologised for using terms associated with drug culture following backlash after an event that took place in London last week.
Matthew Freud joins board of $500m Islamic Development Bank fund amid agency engagement
Matthew Freud has joined the board of trustees for the Islamic Development Bank's new Transform Fund, with his agency providing ongoing support to the Saudi Arabia-based body.
Lords call for investigation of Google and Facebook's digital market dominance
A group of senior peers has called on the UK competition watchdog to investigate whether Facebook and Google's dominance means the digital advertising market is working fairly for businesses and consumers.
Holding companies put competition aside to launch brand safety bureau
Media agencies across IPG, Omnicom, WPP, Dentsu, MDC, and others are coming together.
In brief: AMEC boss Leggetter to depart, TMMG's PR division increases profit, Centrica leaver heads to Vattenfall
AMEC boss Leggetter to depart, TMMG's PR division increases profit, Centrica leaver heads to Vattenfall, wins for Hope&Glory and LMPR and more from PRWeek UK.
Opinion and features
Swift action halts brewing racism storm for Starbucks
This morning I met a colleague in a coffee shop. They were late, so I waited to order until they arrived. I asked to use the bathroom. No one lifted an eyebrow. But then I'm white.
Targeting women is not a comms strategy in its own right
With the current momentum around the #metoo movement, it feels like we're all talking, writing and pushing for gender equality like never before - however, despite the beginnings of a cultural shift, some communications strategies remain stuck in the mud.
Should more brands follow Wetherspoons' lead and delete social media?
In two words: it depends.
As the big beast leaves the stage - is it time for a new holding company model?
I was almost done with this article when news broke on Saturday evening that Sir Martin Sorrell (aka SMS, aka June 21st - work it out, etc) had resigned.
Let's get flexible in the PR industry
Flexible working is crucial not only for working mums and dads, but the PR industry as a whole.
The joys and challenges of working with your siblings
Working with family can be challenging, as well as highly beneficial. To celebrate National Siblings Day today, these are my five top tips to successfully work with siblings.
The Brexit Diaries, revisited: No one feels like they are winning
PRWeek continues its partnership with insight and strategy consultancy BritainThinks in a unique project to take the temperature of both leave and remain voters.
In an integrated world, PR must trade on its 'secret sauce': storytelling
All marketing is meeting in the middle: PR agencies are increasingly focusing on paid tactics; digital and media agencies are looking at earned media; and every man and his dog is peddling owned content.
How do you get the best out of your new creative director?
Agencies are hiring creative directors in increasing numbers, but how should they go about getting the best out of them?
World Cup sponsors face tricky road to Russia - but can brands really justify being involved?
UK Foreign Secretary Boris Johnson may be a man given to theatrical claims, but his comparison between Putin's interest in the FIFA World Cup and Hitler's use of the 1936 Olympics illustrates that tournament sponsors face a difficult few months.
Latest Jobs
-
Senior Account Executive, Corp-sumer Prospect Resourcing Ltd London (Central), London (Greater)
-
ACCOUNT MANAGER | temp to perm or perm Carter Ferris London (Central), London (Greater)
-
Account Executive – consumer brands - broadcast PR + UK press office Premier Resourcing UK London (Central), London (Greater)
-
PR & Content Marketing Senior Account Executive - Account Manag Black Cherry Recruitment Preston
-
Account Director, Consumer Brands Prospect Resourcing Ltd London (Central), London (Greater)
Recent consumer PR people moves
University of Sussex appoints first director of external relations
The University of Sussex has created its first director of external relations role, promoting Michelle Gordon to the position.
London's Air Ambulance comms chief departs for freelance role
London's Air Ambulance head of PR and comms Siobhra Murphy has left the organisation after seven years, embarking on a career as a consultant while she looks for her next big comms role.
In brief: Weber hires McDonald from Isobar, Burson EMEA COO leaves, Hotwire checks in with Hostelworld
Weber gets Isobar's McDonald, Hotwire checks in with Hostelworld, Burson COO leaves to reunite with Galbraith and more from PRWeek UK.
'Slam' dumped: DeVries Global rebrands London operation
IPG's London agency DeVries Slam has completed its integration into DeVries Global, the agency said today.
In brief: Condé Nast hires Hallie, Hanover appoints content head, public affairs lead joins Lansons, Babel brief is out of this world
Condé Nast brings in Hallie, hires for Campaign Collective, PMK-BNC and Lansons, Babel brief is out of this world, and more from PRWeek UK.
In brief: FTI takes on FT vet, Dacia hires Eulogy, consolidation at Hoover, CIPR allies with CBI
FTI takes on FT vet, Dacia hires Eulogy, Hoover sucks up agencies in UK consolidation, and more from PRWeek UK.