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The latest consumer PR news, opinion and features.
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Latest news and news analysis
BrewDog CEO: “I’m sorry for the pain… and PR mistakes that were detrimental to our culture”
James Watt, the BrewDog co-founder and chief executive, has apologised to staff and promised to overhaul the brewer's culture amid allegations of “lies, hypocrisy and deceit”, “inflated egos” and “misogyny and sexism” from former employees.
Movers & Shakers: Metropolitan Police, Hill+Knowlton Strategies, APCO Worldwide, Shelter, FleishmanHillard and more
PRWeek's round-up of industry hires, departures and promotions.
Edelman UK hires creative director and grows Deportivo
Edelman UK has made a number of earned creative hires within its Edelman Deportivo creative practice, including creative director Lex Di Benedetto.
Pitch Update: Expedia, Alstom, Hibana, Soho Housing and more
PRWeek's round-up of pitches and account moves.
UK pair win Cannes Young PR Lions competition
Hope&Glory PR creatives Gigi Rice and Elle Bellwood have become the first UK winners of the global Cannes Young PR Lions competition.
Industry reaction: Ronaldo’s outburst smacks of hypocrisy, but will Coca-Cola really take a hit?
PR professionals and sports marketing experts believe the Portuguese football star may be somewhat hypocritical, given his past endorsements, but his pulling power should not be ignored. Questions have also been raised about the value of product placements.
Hill+Knowlton appoints digital planning lead and creates Innovation + Creative Hub
Hill+Knowlton Strategies has hired a senior digital planning lead and restructured its specialists into an Innovation + Creative Hub.
Pitch Update: Post Office, LinkedIn, NordVPN, Moonpig, Gozney, BT Wholesale, Ourtime and more
PRWeek's round-up of pitches and account moves.
Post Office hires PR agency for integrated campaign brief
The Post Office has appointed Boldspace to launch a major campaign calling on the Government and industry to ‘Save Our Cash’.
LinkedIn replies to Southgate letter in new campaign
Mischief has been appointed to handle consumer PR for the business-focused networking platform.
Wimbledon launches campaign that 'goes beyond tennis'
The All England Lawn Tennis and Croquet Club, which runs the Wimbledon tournament, will today (Monday) serve up its 2021 campaign, by McCann London, aimed at further building global engagement and promoting the event, which was cancelled last year.
GB News: an opportunity for the PR industry or ‘Gammon TV’?
GB News, the hotly-anticipated new broadcast channel with a right-wing take, launched last night to muted fanfare due to an unfortunate scheduling clash with a first-round match in the European football championships.
Watch: Deliveroo updates football anthem Vindaloo for Euros
An updated version of the 1990s England football song Vindaloo is the focus of a new good-cause campaign for Deliveroo, timed for the start of Euro 2020.
No time to waste: environmental campaigns target G7 summit leaders
NGOs, Unicef and MusicMagpie target summit of world leaders.
Pitch Update: Buyagift, Warner Leisure Hotels, Jamaica Tourist Board, The Body Lab and more
PRWeek's round-up of pitches and account moves.
Opinion and features
Father’s Day: I’ve been bringing up two ‘babies’ and there have been plenty of tantrums
Last year, at 2.29am, I became a dad for the first time, but it was the second time that year I had created something new.
'The idea, well, is pants' - Creative Hits & Misses of the Week
Vijaya Varilly, strategy director at W Communications, takes a critical look at creative campaigns from the past seven days.
A link between contracts for agencies and their net zero plans has been made – and it’s here to stay
Any agency leaders who thought they didn’t need to worry about climate action will have had something of a shock last week.
'Even their agents were in on it' – Behind the Campaign, Heineken pranks ex-England football stars
Mark Perkins, creative director at Cow PR, reveals all about 'Finally together, to be rivals again’ – the agency's recent Heineken campaign for the Euros.
Ghosted, paid late, misrepresented: the client/agency relationship is at its lowest ebb
There isn’t an agency out there that hasn’t had a rough ride with a client at some point, but post-pandemic (if one can even call this 'post') the tide seems to have turned toward an even tougher stance with agencies.
'I definitely don’t want a slice of this' – Creative Hits & Misses of the Week
Jack Hutchinson, creative director at Engine Mischief, casts his critical eye over creative offerings from the past seven days.
BT's campaign against hate sees action taken against 'hundreds'
'Draw the Line' and 'Hope United' are having an impact, but it is too early to judge how effective the campaign has been at curtailing online abuse. BT's consumer division corporate affairs director, Mat Sears, wants other brands to take up the fight and continue to press social media platforms to do more.
A Pride campaign by a bunch of straight people? Sure, Jan
I don't want to be 'that guy' complaining about Pride campaigns – I'm in awe of brands that get it right and I don't want to shame anyone into wanting to show support, but…
'It shows the power of integration' - Behind the Campaign, LinkedIn #WeCanDoIt
Aarti Bulsara, head of activation at Good Relations, discusses the agency's recent International Women's Day campaign for LinkedIn.
Signs of promise: fish where the fishes are this summer
What consumer comms practitioners need to consider as we near the end of the pandemic roller-coaster ride.
Latest Jobs
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Account Manager / Senior Account Manager – Global technology brands Delenda Recruitment London (Central), London (Greater)
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Senior Account Executive/Account Manager/Senior Account Manager – Business Media Division Deliberate PR London (Central), London (Greater)
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PR Account Director / Senior PR Manager Smarts Agency Work from home at any location, with occasional travel
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Account / Senior Account Exec Smarts Agency London central
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Account Director / Senior PR Manager, Northern Ireland Smarts Agency Belfast, Northern Ireland either office based or remote working will be considered
Recent consumer PR people moves
Pagefield adds clients and senior hires from Edelman, Newgate and more
Pagefield has strengthened its senior team with a raft of hires and announced a fully flexible working model, PRWeek has learned.
Ogilvy PR appoints Lisa Bright, Charlotte Tansill to C-level roles
Charlotte Tansill will be the firm’s global chief strategy officer while Lisa Bright will serve as the WPP firm’s global chief creative officer for its PR function.
Shelter hires campaigns, policy and communications director
Former Amnesty International marcomms director Osama Bhutta has joined Shelter to lead campaigns, policy and comms.
Susan Howe promoted to president of Weber Shandwick
The 25-year agency veteran was chief growth officer and chief collaboration officer at the IPG firm.
Weber Shandwick Germany hires adland veteran as head of strategy
Weber Shandwick Germany has appointed Nigel Rahimpour, formerly chief strategy officer at TBWA Group's German operation, to the new role of head of strategy.
Former Unlimited Group Comms CEO Nick Clark joins Publitek
Nick Clark, former chief executive of Unlimited Group's Communications division, has joined Next 15 as CEO of Publitek, its b2b/tech comms and marketing agency.