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Latest news and news analysis

Former D&AD director joins Common Industry as MD

Former D&AD director joins Common Industry as MD

Purpose-focussed comms agency Common Industry has appointed Amanda Moorby as its managing director to help strengthen the its brand strategy and business-planning services.

McDonald's blends streetwear and spice with spoof brand 'Schnuggs'

McDonald's blends streetwear and spice with spoof brand 'Schnuggs'

McDonald's has created its own fashion line to promote its Spicy Chicken McNuggets.

BAFTA puts TV awards brief out to pitch

BAFTA puts TV awards brief out to pitch

The British Academy of Film and Television Arts (BAFTA) is re-pitching the account for the Virgin Media British Academy Television Awards, PRWeek has learned.

In brief: Prova appoints b2b director, wins for Frank, Lewis and Hotwire

In brief: Prova appoints b2b director, wins for Frank, Lewis and Hotwire

Data company awareness brief for TaylorMade, sofa retailer appoints Synergy Creative for transformation support, Prova hires b2b director, and more from PRWeek UK.

Way To Blue hires Starworks London duo for new fashion PR agency

Way To Blue hires Starworks London duo for new fashion PR agency

Global communications shop Way To Blue has set its sights on the worlds of fashion and beauty with a new agency offering.

Ogilvy announces global partnership to help tackle fake followers

Ogilvy announces global partnership to help tackle fake followers

PR agency Ogilvy UK and influencer marketing company Takumi have partnered to harness the power of influence globally while mitigating the risk of fake followers.

Total Fitness appoints Manchester PR agency to grow brand positioning

Total Fitness appoints Manchester PR agency to grow brand positioning

Manchester-based PR Agency One has been appointed by Total Fitness to help the brand strengthen its position in the mid-market health club sector.

Mytaxi reincarnation Free Now appoints consumer and corporate relations agency

Mytaxi reincarnation Free Now appoints consumer and corporate relations agency

Free Now, formerly mytaxi, has hired Brands2Life as its retained consumer and corporate relations agency, following a four-way competitive pitch.

Relevance International hires new MD at London office

Relevance International hires new MD at London office

PR and brand strategy agency Relevance International has announced former head of VIP relations at Selfridges, Fiona Harris, will join the firm as managing director.

Businesses being advised to adjust comms for a 'no deal' Brexit

Businesses being advised to adjust comms for a 'no deal' Brexit

British businesses are quickly adapting their communications plans to the realisation that the Boris Johnson government is likely to force the nation out of the European Union without a deal, according to public affairs chiefs.

Mondelez and Volkswagen fall foul of ASA's gender stereotyping ban

Mondelez and Volkswagen fall foul of ASA's gender stereotyping ban

Clearcast said the ASA's interpretation of the new rules goes 'further than we had anticipated and has implications for a wide range of ads'.

The Epicurean Club chooses UK agency for dual comms brief

The Epicurean Club chooses UK agency for dual comms brief

The Epicurean Club, a collection of inns and pubs in Britain, has appointed Mallory Group to a dual comms brief.

LDR Creative expands drinks portfolio with five-figure wins

LDR Creative expands drinks portfolio with five-figure wins

Specialist drinks brand comms agency LDR Creative has announced more than £200,000 worth of client wins, including a global brief for a drinks fair, and a drinks manufacturer's rebrand.

Edinburgh Fringe denies it banned women's health brand from campaigning at Festival

Edinburgh Fringe denies it banned women's health brand from campaigning at Festival

A row has broken out between Edinburgh Fringe Festival and women's health brand Elvie after the latter accused the Festival of banning its awareness campaign that includes a 19-ft, vagina-shaped blimp.

'Story sellers to storytellers' - UK book retailer opens new chapter with Frank

'Story sellers to storytellers' - UK book retailer opens new chapter with Frank

UK retailer The Book People has appointed Frank as its retained social, influencer and PR agency.

Opinion and features

An 'over-zealous' ASA can expect gender stereotyping bans to be questioned

An 'over-zealous' ASA can expect gender stereotyping bans to be questioned

A baby left on a conveyor belt whilst two dads are distracted by... cream cheese. A woman waits by a pram, whilst men are depicted as astronauts and athletes... to sell electric cars.

From transfer speculation to fan unrest: Premier League comms chiefs discuss the season ahead

From transfer speculation to fan unrest: Premier League comms chiefs discuss the season ahead

With the start of the Premier League season upon us, PRWeek talks to comms chiefs at some of the biggest clubs about how they prepare for 2019/2020, and looks at some of their most pressing challenges.

Flack on Friday: Is Joe Media's Frosty Jack's campaign a Greggs re-heat?

Flack on Friday: Is Joe Media's Frosty Jack's campaign a Greggs re-heat?

In Flack this week: Seeing double with brand films, timings aren't easy, and Lib Dem PR man is the dogs...

Ten ways brands can avoid 'woke washing'

Ten ways brands can avoid 'woke washing'

The public's trust in brands is broken; nearly four fifths of consumers say they don't know any brand that keeps the best interests of society in mind.

Marketers and agencies should 'like' Instagram's plans to publicly hide metrics

Marketers and agencies should 'like' Instagram's plans to publicly hide metrics

Whatever the motivations are for Facebook to hide 'likes' on Instagram posts, marketers and agencies should welcome any moves that push the industry away from vanity metrics.

Three things a 97-year-old can teach us about influencers

Three things a 97-year-old can teach us about influencers

'What makes an influencer?' is a question that has been debated in our industry for some time, but what makes someone truly influential remains somewhat subjective.

Will the industry's London-bias thwart its future success?

Will the industry's London-bias thwart its future success?

London has long established itself as a global business, creative and media hub resulting in so many agencies and clients being based there.

NHSX & Alexa: A power couple, but with reputational pitfalls for both

NHSX & Alexa: A power couple, but with reputational pitfalls for both

NHSX announced its first big initiative late last week and they didn't go small - it's a partnership with Amazon's Alexa, the tech giant's AI-powered voice assistant.

If you want to run a campaign for good: be credible, be authentic and mean it

If you want to run a campaign for good: be credible, be authentic and mean it

This week we are celebrating the winners of the second Campaigns for Good Awards.

Am I dreaming big enough? Why are there so few female founders in the PRWeek Top150?

Am I dreaming big enough? Why are there so few female founders in the PRWeek Top150?

Whilst thrilled to be included in this year's PRWeek Top 150 list, a flippant insta post from Matthew Freud in which he joked about winning the annual tallest dwarf competition made me question the value of such an accolade.

Latest Jobs

Recent consumer PR people moves

Millennium Hotels and Resorts appoints regional senior director of marcomms

Millennium Hotels and Resorts appoints regional senior director of marcomms

Millennium Hotels & Resorts Middle East and Africa has appointed Haitham Assem as regional associate director of marketing and communications for the Middle East and Africa.

Former MHP creative director joins comms agency Launch

Former MHP creative director joins comms agency Launch

Creative comms agency Launch has appointed former MHP senior creative Robin Invest as an associate creative director.

Golin picks Paul Parton as group chief strategy officer

Golin picks Paul Parton as group chief strategy officer

Parton has been leading Brooklyn Brothers as president since Golin acquired it in 2016.

In brief: New fellows at CIPR and PRCA, Oracle expands, wins for Purple London, The Lifestyle Agency and KINC

In brief: New fellows at CIPR and PRCA, Oracle expands, wins for Purple London, The Lifestyle Agency and KINC

Medical tech company appoints ROAD, Oracle grows PR team, fashion briefs for Purple London and KINC, and more from PRWeek UK.

Jo Swinson appoints former Clegg press officer

Jo Swinson appoints former Clegg press officer

Ben Rathe will return to the Liberal Democrats in a few months to serve as press secretary for new leader Jo Swinson.

Freuds appoints Prince Harry's former secretary and adland creative

Freuds appoints Prince Harry's former secretary and adland creative

Freuds has grown its senior ranks by recruiting Prince Harry's former private secretary and an experienced adland creative.