PR gaffes, blunders and mistakes are nothing new, and neither are the resultant apologies - or lack of them. PRWeek looks back upon a 'sorry' 2017...
Influencer relations has become of higher priority to the luxury sector than traditional media relations according to a survey of members of the Luxury Communications Council (LCC), the community of comms and marketing experts from the luxury industry.
As 2017 prepares to be succeeded by 2018, here are 13 lucky (or unlucky, in some cases) PR and comms leaders who moved on during the year.
Weber Shandwick has handed more senior roles to Jonas Palmqvist and Rachel Friend (pictured) as EMEA control of the agency prepares to pass from Colin Byrne to Tim Sutton on 1 January.
Grayling, Red and Citigate parent company Huntsworth said it "continues to trade well" in a short, upbeat trading update this morning.
Each month PRWeek UK picks its top five PR and comms campaigns and asks you, our beloved readers, to vote for your favourite. Below is a look back at each one of the champions from 2017...
Everyone in PR has been hired and fired probably more times than they care to remember. Here are 16 big moves that tell the story of PR-land in 2017.
PRWeek UK picked its top festive PR and comms campaigns from 2017, and nearly 800 people voted for their favourite. Find out the winner below...
An online gambling company has been reprimanded by the Advertising Standards Authority after one of its brands posted a tweet featuring a derogatory comment alongside a photo of the star of ITV's Loose Women in swimwear.
Great Ormond Street Hospital has launched a virtual reality (VR) Christmas campaign that explores life on the ward for children, narrated by The Hobbit actor Martin Freeman.
A coincidence of release dates made the wireless sound system brand and virtual band the ideal match for an immersive audiovisual experience.
In brief: Sard recruits from Edelman, Brands2Life hires deputy MD, PRCA elects Council vice-chairman, wins for Fusion and Third City
Sard hires Edelman's Young, Brands2Life hires Katy Stolliday as deputy MD, Third City takes off with Delta, police comms chief named PRCA Council vice-chairman and more from PRWeek UK.
Noughties boyband Blue has renamed itself Green in a mockumentary designed to help raise awareness of energy provider npower's 'Go Green' tariff.
EDF Energy is searching for agency support for Hoppy, its new digital home services platform.
Feargal Purcell joins Edelman Ireland, Hotwire hires corporate strategy director, Premier launches German campaign and more from PRWeek UK.
For decades, the art of pitching stories to journalists to secure positive media coverage has been at the core of what most PR agencies do and although it may be 'fake news' to say this 'media relations' avenue is dead, it's certainly dying quickly.
Media lawyers and judges have, since the Human Rights Act came into force in 2000, grappled with numerous circumstances where the right to privacy competes with other rights, perhaps most notably the rights of the media to freedom of expression.
In the PR world we often use the phrase "we're a people business", yet, in parallel, we hear about PR companies exploiting young people with unpaid work experience and internships designed to "open doors" to a career in communications.
As the media buyers and planners obfuscate their ignorance on where their online ads are going, who they are reaching, and at times why they are sending them, creative PR's are staging a comeback catalysed by something we retained all along; a clear and actionable purpose.
New agile business models are bringing the era of wasteful practices in PR to a close, but what does the lean principle mean for our industry?
Look around any PR agency and the chances are you'll see more women than men because PR is an industry that is inclusive of women at every level - except the very top.
In Flack this week: PRWeek launches running club, viagra PR woes, Vuelio awards on fire, and a festive comms treat.
Zoella's £50 advent calendar drew much criticism this month; damaging her own brand and possibly signalling a sea change in how British consumers view the 'uber influencer' community.
In a recent client meeting, it was said, "well, then we are into mid-November, and then it's Christmas, so dead time".
Uber's new chief executive this month skilfully distanced himself from his predecessor and the brand's past modus operandi; a smart move for a company looking to convert innovation and huge popularity into a viable business.
PR Associate Director Black Cherry Recruitment Leeds
Personal Finance PR specialist Four Communications London (Central), London (Greater)
Social Media SAM/AD - Award-Winning Agency Fresh Connect London
Senior Account Executive / Account Manager – BIG food + retail brands @ top tier consumer agency Premier Resourcing UK London (Central), London (Greater)
Senior Account Executive – Highly Quaffable Wine Brands – Entrepreneurial Agency Premier Resourcing UK London (Greater)
In brief: Redleaf briefed by reality start-up, PC Agency to PR Air Partner, hires at Higginson, Makara and Substance
Redleaf briefed by reality start-up, The PC Agency to support Air Partner, hires at Higginson, Makara and Substance.
In brief: Remarkable rebrands after acquisition, Lotus heads back to Spain, Fleishman begins Western Union campaign
Remarkable rebrands after acquisition, Lotus heads back to Spain, Fleishman begins Western Union campaign and more from PRWeek UK
Current global CEO and chairman, Rob Flaherty, will continue as chairman.
Jo Vyvyan-Robinson (pictured) has joined Stir Public Relations as MD, with founder Alicia Mellish leaving after seven years to retrain.
Freuds has hired Joe Faul (pictured) from WPP digital agency Wunderman to the new role of head of data and analytics, and brought in Contagious and PepsiCo veteran Arif Haq as a director.
Bentwood said the Interpublic Group firm wants "serious rocket science" in its analytics approach.