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The latest corporate and financial PR news, opinion and features.
Got a story? Contact John Harrington on 020 8267 4901 or john.harrington@haymarket.com.
News and news analysis
'PR is having its moment in the sun, despite confidence crisis' - senior adland exec
Public relations is suffering from a crisis of confidence despite others in the marcoms mix regarding the discipline as having its "moment in the sun".
Bic Group restructures global comms team
The pen maker is seeking a global director of comms as part of its changes
New breed of conscientious shopper places products and ethics on equal footing
Millions of Britons believe that the reputation of a company is as important as its products and will make spending decisions accordingly, suggests new research into 'corpsumers'.
Flybe targets gender imbalance in aviation with launch of 'FlyShe' programme
The UK's only female airline chief is spearheading a series of initiatives aimed at filling a significant numerical gender gap in the aviation industry.
Sesame Street's big missed opportunity
Three ways Sesame Workshop could have better handled the debate about the relationship between Bert and Ernie.
Watch: Heathrow Airport CEO talks about the value of PR and comms
The CIPR has kicked off a series of interviews with business leaders about the role of PR in their organisations with an interview featuring the chief executive of Heathrow Airport, John Holland-Kaye.
BCW appoints veteran foreign affairs PR
International comms specialist Nicholas Lunt has joined Burson Cohn & Wolfe (BCW) as managing director for comms in Brussels, reporting to CEO Karen Massin.
Brands in motion: Brexit Britain responds better to 'rational' comms
Almost all consumers expect brands to act ethically, but when it comes to what drives a purchase decision or brand support in these uncertain times, rational considerations trump emotional - and increasingly so, a study by WE Communications has found.
Sports communications supremo Mike Lee dies aged 61
Tributes have flooded in for Vero Communications founder and legendary sports PR strategist Mike Lee, OBE, who has suddenly died from a heart attack aged 61.
Will Mark Read's appointment bring stability to WPP after the post-Sorrell turmoil?
The news this week that Mark Read had been appointed CEO of WPP came after a painful interregnum following the abrupt departure of the charismatic Martin Sorrell after more than 30 years at the helm. But is Read a thoughtful and safe pair of hands or a dull accountant with little in the way of leadership skills?
Manchester United confirms Nike's Charlie Brooks as comms director
Premier League club Manchester United has confirmed senior Nike comms executive Charlie Brooks will be its new director of communications.
Agencies vie for new Sky comms brief as Finsbury relationship is set to end
Sky is holding a pitch for a new corporate comms account, with three agencies in the running, PRWeek has learned.
Lloyds hires FTI financial services chief and adds agency to roster
Lloyds Banking Group has appointed FTI Consulting global head of financial services Andrew Walton as its new corporate affairs director - with FTI simultaneously added to Lloyds' agency roster.
Elon Musk's troublesome tweets shouldn't stop other CEOs from using social
PR pros and clients still want CEOs on social, despite other execs' pitfalls.
In brief: Beattie adds five staff, Jam chosen by Wakelet, Mc&T wins Zopa, Avant PR gets Broke & Beautiful
Beattie backs new business with more hires, Jam wins Wakelet content platform brief, Zopa appoints Mc&T after three-way pitch, Avant PR awarded Broke & Beautiful, Label wins Pro Blo, and more from PRWeek UK.
Capita recruits former HSBC comms chief Katja Hall to new role
Capita has recruited former HSBC comms head Katja Hall, appointing her to the newly created position of corporate affairs director.
Opinion and features
The key measure of reputation risk is the gap between stakeholders' expectations and reality
For a skill we are taught from pretty much the moment we can talk, the ability to apologise continues to trouble companies as much as a four-year-old who doesn't really regret pulling their sibling's hair.
The pitch process is broken: this is how to fix it
It's September, and prime pitching season is upon is. We all know the drill: chemistry meeting, RFI, Q&A session, pitch, anxious wait for a decision. But one size doesn't fit all when it comes to the pitch process.
Drop the heavily branded press releases and approach journalists with tailored content
Talkability and shareability should be the prime drivers of how content is shaped and the traditional "PR release" should be consigned to the media relations history book.
Elon Musk demonstrates why Twitter users need to beware of 'Twibel'
The perilous waters of Twitter libel have ensnared many a high-profile victim and it appears that the Tesla tech titan, Elon Musk, may be its latest.
Will GDPR sound the death knell for the old-fashioned sell-in?
The PR industry has long been aware of the cries of exasperated journalists receiving hundreds of daily pitch emails.
City and Corporate: Issues come first, influencers second
The future of issues management: preparing for the next generation of influencers who will shape your business.
Al-Shabaab's war on single-use plastics is a lesson in corporate reputation management
The war on plastic gained a new player this summer: Somali militant Islamist group, al-Shabaab.
Nike vs Trump: The marcomms industry is swooning with envy
On one side we have the most famous brand in the world, with a carefully curated image of the disruptor speaking directly to a generation of super fans who lap up every new marketing message. And in the other corner, there's Nike.
'Half the holding companies are in turmoil - I like our chances': PRWeek meets Richard Edelman
Danny Rogers asks the world's most powerful PR boss Richard Edelman whether his 'communications marketing' strategy is still on track to hit $1bn in annual revenues.
What PR pros can learn from the Great British Bake Off
As PR professionals, we pride ourselves on having our finger constantly on the pulse - being up-to-date with the most important events is crucial - and what's more important than the return of the Great British Bake Off?
22 November 2016 | RIBA, London
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Recent City & corporate people moves
In brief: Wall Street English hires Another Word, Approach adds trio, Havas launches climate initiative
Approach grows team, Volpa opens second office in Scotland, Another Word wins Wall Street English, and more from PRWeek UK.
Downing Street events adviser joins Portland
Portland has appointed former Downing Street senior staffer and Conservative Party operations and events manager Jonathan Stock as its head of events and marketing.
Engine lures R/GA veteran Jim Moffatt to lead Europe and Asia
Jim Moffatt, the leader of R/GA's business in Asia Pacific and its former London chief, has been appointed as CEO of Engine Group in Europe and Asia Pacific.
Finn Partners hires Ryan Barr to lead financial services
Barr previously led U.S. operations for Cognito.
Philip Morris International hires Aaron Sherinian
Sherinian previously worked at the U.N. Foundation and Aga Khan Development Network.
In brief: Houston hires director, SLB opens in London, hotel group picks Oliver Relations
Houston PR appoints Alexander Clelland as a director, V Formation sets up a specialist PR team, SLB PR rebrands and launches London office, new role for Hudson Sandler partner, and more from PRWeek UK.
Weber Shandwick hires C&W veteran Jill Tannenbaum as chief marcomms officer
She will lead external and internal strategic comms at the Interpublic Group firm.