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Brand Russia wins the World Cup
Fears about holding the biggest global sporting event in a country seen as cold, unfriendly, and austere were ultimately proved unfounded and a festival of football and friendship emerged from the brand misconceptions.
Were agencies right to resign the Papa John's account?
Is it better for a PR firm to cut ties with a very problematic client? Or stay and counsel a brand through a reputational crisis?
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2018 Power List shows shift toward female leadership in PR
It is a year in which women's empowerment is top of mind in marcomms.
Security-guarded mural for verified influencers only: Smart stunt?
The stunt, meant to promote the show Like and Subscribe, got a lot of attention this week.
The strongest statement for diversity and inclusion: the 2018 ColorComm Conference
Proof of the power of diversity and inclusion was evident everywhere during the fifth annual event
2018 Cannes Lions: In pictures
A taste of the South of France.
Why didn't more PR firms win at Cannes?
Is the disappointing performance of PR becoming a deterrent to submitting to the festival at this point?
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Earned media dominates Cannes, but PR firms don't have a monopoly on it
The winners of the 2018 PR Lions exhibited very similar characteristics to previous years, with creative agencies dominating PR firms' home turf once again - but there was encouragement in other Cannes categories.
Cannes, soccer, more stunts, and Edelman
A very short missive this week as I'm hitting the deadline buffers before I head off to Cannes for the annual Festival of Creativity and then the World Cup in Russia.
IHOP's name change to IHOb: Confusing or flipping brilliant?
What did you think the "b" would stand for?
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