The PRWeek Blog

Sector has seat at table as PRWeek U.S. turns 20

Sector has seat at table as PRWeek U.S. turns 20

After two decades of existence in the U.S., PRWeek is pleased to report that the communications profession has earned its share of influence with CEOs and C-suite executives.

Four brand films, four diverse stories and outcomes

Four brand films, four diverse stories and outcomes

Advertising Week proved a relevant opportunity to take the temperature of brand filmmaking and be inspired by great proponents of their craft.

What brand's 'presidential alert' got your attention?

What brand's 'presidential alert' got your attention?

What's that buzzing? Why it's topical brand content!

10 brands create their own Presidential Alerts

10 brands create their own Presidential Alerts

Following the #PresidentialAlert, brands followed up with their own "important" messages to the public.

The 5 top lessons from the Edelman Earned Brand study

The 5 top lessons from the Edelman Earned Brand study

Consumers are increasingly paying attention to where brands stand on issues.

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#LikeAGirl, Go Red for Women dominate PRWeek 20th anniversary 'best campaign' poll

#LikeAGirl, Go Red for Women dominate PRWeek 20th anniversary 'best campaign' poll

The two efforts ran neck-in-neck to the end of voting.

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Timeline of a crisis: Tesla and the most expensive tweet ever

Timeline of a crisis: Tesla and the most expensive tweet ever

Social media outbursts from Tesla CEO Elon Musk have cost the company in terms of fines, market value, and executive Twitter privileges.

Diverse teams produce better work

Diverse teams produce better work

Research shows diverse groups of workers come up with better ideas - and that adage is proved by the inspirational work and leaders honored at the eighth iteration of PRWeek's high-profile diversity initiative.

PRWeek U.S. picks 20th Anniversary Trivia Quiz winners

PRWeek U.S. picks 20th Anniversary Trivia Quiz winners

Three savvy PR gurus picked up $100, $75, and $25 gift cards.

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Was Weight Watchers' rebrand to WW a smart move?

Was Weight Watchers' rebrand to WW a smart move?

PRWeek wants you to weigh in (get it?)

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