PR agencies win just five PR Lions as Swedish creative shop Forsman & Bodenfors bags Grand Prix

PR agencies win just five PR Lions as Swedish creative shop Forsman & Bodenfors bags Grand Prix

An organic food campaign by Swedish creative agency Forsman & Bodenfors for retailer Coop has won the Grand Prix at the Cannes PR Lions - as PR agencies took home just five of the 84 Lions awarded.

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Podcasts from Cannes and PRWeek.


'Half the holding companies are in turmoil - I like our chances': PRWeek meets Richard Edelman

'Half the holding companies are in turmoil - I like our chances': PRWeek meets Richard Edelman

Danny Rogers asks the world's most powerful PR boss Richard Edelman whether his 'communications marketing' strategy is still on track to hit $1bn in annual revenues.

MDC revenue, net income down in Q2

MDC revenue, net income down in Q2

The holding company reported a drop in organic revenue of 1.7% in Q2.

Cannes Lions revenue down 9% but marketers spending more

Cannes Lions revenue down 9% but marketers spending more

This year's Cannes Lions festival made 9% less revenue than in 2017 owing to falls in both delegate numbers and awards entries resulting from Publicis Groupe sitting out the event and the organisers truncating the schedule.

Cannes Lions owner makes MD Jose Papa redundant

Cannes Lions owner makes MD Jose Papa redundant

Jose Papa, who had the job of running the Cannes Lions ad festival for the past two years, is being made redundant by the festival's owner Ascential.

If your answer to any youth or BME brief is 'Stormzy' then you know you've got a problem...

If your answer to any youth or BME brief is 'Stormzy' then you know you've got a problem...

If the PR industry wants to be more creative and win bigger briefs, it needs to attract talent from more diverse backgrounds and make brainstorms less 'shouty', agreed bosses at the PR Cannes Fringe.

PR Cannes Fringe: the group's favourite campaigns (and the ones they don't like)

PR Cannes Fringe: the group's favourite campaigns (and the ones they don't like)

Truly brave brand campaigns, often involving disruption of logos and corporate identity, have impressed the PR Cannes Fringe group this year, although Angie Moxham has been openly critical of the stunt-driven Paddy Power.

What I learned from taking my toddler to Cannes

What I learned from taking my toddler to Cannes

It's funny how closely a week at the Cannes International Festival of Creativity with my toddler mirrored exactly what it's like being a mom in general. It was an amazing, exhilarating, difficult, wonderful, draining, stressful, life-changing experience.

How can UK agencies do better at Cannes? The PR Fringe has the answers...

How can UK agencies do better at Cannes? The PR Fringe has the answers...

British PR agencies are attracted to Cannes Lions because it represents the zenith of creativity, but are failing there because they operate on smaller budgets and tend to focus on effectiveness rather than presentation.

Five campaigns we liked from the Cannes Lions winners

Five campaigns we liked from the Cannes Lions winners

The PRWeek UK team picks out five campaigns that made a splash at Cannes.

Cannes Young PR Lions jurors stand by decision not to award Bronze

Cannes Young PR Lions jurors stand by decision not to award Bronze

The Young PR Lions jurors have defended their decision not to award Bronze in the category this year amid criticism.

Which PR agencies won the most Cannes Lions?

Which PR agencies won the most Cannes Lions?

Lions wrought from varying shades of metal will arrive in PR offices across the globe this week as their winners return from Cannes. But who bagged the most?

Trash Isles PR Lions victory a 'light bulb moment' showing impact of 'social publishers'

Trash Isles PR Lions victory a 'light bulb moment' showing impact of 'social publishers'

The success of Trash Isles - the PR Lions Grand Prix winner from AMV BBDO and LADbible - should be a "light bulb moment" demonstrating the impact of social publishers, according to LADbible's head of comms.

2018 Cannes Lions: In pictures

2018 Cannes Lions: In pictures

A taste of the South of France.

Why didn't more PR firms win at Cannes?

Why didn't more PR firms win at Cannes?

Is the disappointing performance of PR becoming a deterrent to submitting to the festival at this point?

Sorrell reveals WPP regrets in not moving faster with 'horizontality'

Sorrell reveals WPP regrets in not moving faster with 'horizontality'

Sir Martin Sorrell regrets not simplifying WPP faster in terms of client-focused work, more country management and making sure this it is underpinned by digital.

China BBDO duo win Young PR Lions amid controversy over lack of Bronze

China BBDO duo win Young PR Lions amid controversy over lack of Bronze

China's representatives at the Young PR Lions at Cannes - from ad agency BBDO - won Gold yesterday, although there has been criticism that no Bronze award was given.

Flack Cannes special: Moxham's Lion, Ingham's Uber, Kylie's charm

Flack Cannes special: Moxham's Lion, Ingham's Uber, Kylie's charm

Hijinks this week on the rose-drenched terraces of the Côte D'Azur, including Angie Moxham's lost Lion, Taylor Herring barred entry, and meeting Kylie, leaving which comms chief speechless?

Earned media dominates Cannes, but PR firms don't have a monopoly on it

Earned media dominates Cannes, but PR firms don't have a monopoly on it

The winners of the 2018 PR Lions exhibited very similar characteristics to previous years, with creative agencies dominating PR firms' home turf once again - but there was encouragement in other Cannes categories.

Edelman campaign for Adobe wins Social & Influencer Bronze Lion

Edelman campaign for Adobe wins Social & Influencer Bronze Lion

It's the second non-PR Lion for Edelman and the Make the Cut campaign.

PR agencies again fail at PR Lions in tenth year, but does it really matter?

PR agencies again fail at PR Lions in tenth year, but does it really matter?

British consultancies had a very strong year in the earned media element of Cannes Lions 2018. Unfortunately, they weren't PR agencies.


Interesting in attending? Contact Monique Ruff-Bell for more information

June 20 / 4:00PM - 4:45PM Unleashing the Power of Social Commerce

Social commerce is revolutionizing business and revolutionizing the way brands interact with their stakeholders on the road to the point of sale. PRWeek has teamed up with Chinese digital and PR hot shop BlueFocus to convene a discussion about the power of social commerce – and how to be creative in that context. Session Speakers: Joey Bian, Ching Law, Iris Xuan, Holly Zheng, Content Partner: Bluefocus


June 21 /11:00AM - 11:45AM Complete Control Meets Mass Disruption

Welcome to Dis-Integrated Marketing. Here’s the dirty little secret: Most brands’ marketing functions are woefully unprepared to integrate their PR, advertising and social channels - and avoid doing so at their peril. Speaker: Tim Ellis, CMO, Activision Lars Silbauer, global head of social media, Lego, Summer Anne Burton, executive creative producer, BuzzFeed, Aaron Kwittken, global chairman & CEO, Kwittken, Matt Jarvis, chief strategy officer, 72andSunny Partner: Kwittken


June 22 / 10:00AM - 10:45AM Earned Influence and The Power of Integration

Effective integrated communications is not a “bolt-on” to the conversation - it is at the core of the creative process in an age of convergence. Campaign & PRWeek team up with Ogilvy Public Relations to find out. Speaker: Jamshid Alamuti, Managing Director, Berlin School of Creative Leadership UG Content Partner: Ogilvy Public Relations