Homegrown PR firm W7Worldwide was selected among a number of regional and international agencies.
The latest Hays 2020 GCC Salary & Employment Report also found that hiring activity within PR and marketing was steady year-on-year.
Shamal has joined ECCO and will provide support and counsel for brands entering the UAE and wider Gulf regional markets amidst US, China and EU trade tensions and Brexit.
H+K took home 19 gongs, including CEO Bashar AlKadhi collecting the 2019 Chairman's award for his outstanding contribution to the industry, while Four Communications won 17 awards.
Claire Micheletti, MD of an Abu Dhabi-based boutique communications consultancy, said an expectation of creative work upfront is also a habit that needs to be abolished.
White Water PR aims to collaborate with global agencies that are yet to establish a footprint in the MENA region, PRWeek Middle East has learned.
A PR campaign to determine a new logo that will represent the UAE for the next 50 years led to an international poll which attracted more than 10.6 million votes from 185 countries.
H+K took home 19 gongs, including CEO Bashar AlKadhi collecting the 2019 Chairman's award for his outstanding contribution to the industry, while Four Communications won 17 awards.
Schwarzer will oversee a global jury of top-level in-house and agency executives to identify transformative work that crosses global borders as well as the best activations in the regions.
ASDA'A BCW has increased its expertise with two strategic hires for its subsidiary companies digital and design specialist Proof Communications and research arm PSB.
Four Communications Group MENA will handle the integrated communications across the Middle East for the aviation group.
Fever co-founder Bruce McLachlan will join Amazon as its EMEA director of consumer communications in January, PRWeek can reveal.
Huntsworth has sold the Dubai arm of its business to Grayling's Middle East and Africa CEO Loretta Ahmed, creating a a new independent agency for the region.
Edelman has promoted the GM of its Amsterdam firm, Arent Jan Hesselink, to chief operating officer of EMEA under the leadership of new EMEA CEO and president Ed Williams.
Middle East retail franchise Majid Al Futtaim has hired lifestyle comms consultancy Catch Communications to help drive awareness for retail brands Lego and American Girl.
Embattled social media giant Facebook is looking for a new communications chief for its MENA projects, including managing its Turkish comms operation, just months after being fined by the country's data protection agency over a privacy lapse.
Edelman UK and Ireland CEO Ed Williams is to succeed EMEA chief Carol Potter, as the latter moves to the newly created role of global vice chair of brand.
The emblem for the 2022 Fifa World Cup in Qatar has been unveiled in Doha and 27 other major cities around the world - and it is all about the eight.
Edelman has appointed Seth Hand as corporate managing director, while Yahya Hamidaddin has been appointed as regional director.
Directors and CEOs from Edelman, Grayling Middle East and Abu Dhabi Media are among the line-up of appointed senior agency and in-house leaders.
Haitham Effat has been appointed as cluster director of sales and marketing at Saudi Arabian hotel chain Millennium & Copthorne Makkah Al Naseem.
PR agencies are "definitely" among the acquisition targets for the new owner of several former BlueFocus agencies including Citizen Relations and We Are Social, its CEO has told PRWeek.
The global PR agency network has appointed Uwe Schmidt as its regional vice president for PRGN Europe/Middle East/Africa (EMEA).
Regional CEO of Omnicom Media Group (OMG) EMEA, Elie Khouri, has been named as the group's new chairman, one of a raft of new promotions announced within head office.
Six-year employee Abdulla Seyadee has been named the new public relations manager of the Middle Eastern aluminium giant.
The Blank Edition, by Impact BBDO Dubai for An-Nahar newspaper, won the top prize in the Print and Publishing category at Cannes Lions this week.
PRCA Lebanon is the latest chapter of PRCA MENA, a professional membership association representing PR and communications consultancies across the region.
Wunderlich Kaplan Communications has opened an office in Dubai, and will also be opening a location in Saudi Arabia later this month.
Tariq Al Sharabi says the oil-rich KSA is going through a complete communications overhaul while Egypt is retaining its position as a major market driven by creative industries
The agency will develop an integrated re-launch communication strategy for the UAE-based public-private partnership company Bee'ah.
Seven Media and Gulf Craft have embarked on a partnership that will see the agency help propel the homegrown brand's unique journey and offerings to its target audience in the region.
The 2019 iteration celebrates the most creative and impactful campaigns in the Middle East communications industry.
New hire Katja Graf brings more than 15 years of experience to the role.
Barcelona's front man is the global ambassador of Expo 2020 Dubai and the face of a new PR-led campaign by UAE-based agency Face to Face.
Brad Staples, CEO of APCO Worldwide, said the new MENA base would strengthen the company's presence in "this critical region".
GCC communications agency TOH will run regional PR operations for one of the longest-serving jewellers in the world.
The partnership will include joint events, shared expertise and exclusive benefits tailored for PRCA MENA members.
Recruitment firm Hays says marketing and communications salaries remained steady in the past 12 months and the trend will continue throughout 2019.
The PRWeek Middle East Power Book has been welcomed by the region's most influential communications professionals.
Great Place to Work - which awards the best workplaces in over 50 countries worldwide - recognised the two communications firms as among the top ten workplaces across the Emirates.
Hanover Middle East's leadership team to remain following acquisition by Avenir Global, the Canadian owner of PR shops Madano, Axon and Cherry, says regional MD.
PR duo Teri O'Donnell and Robin Gordon-Farleigh have joined forces to launch the new UAE-headquartered Manara Global, which will focus on reputation management, purpose and communications across the MENA region.
Peugeot has appointed new agencies to handle PR, social and creative, with the aim of raising awareness of its range of high-end mainstream passenger cars and commercial vehicles.
The major communications conference in Abu Dhabi will explore how communication professionals can remain relevant during a time of industry turbulence.
W Dubai - The Palm has appointed specialist luxury travel PR agency Lemongrass Marketing to manage UK and Irish PR, following a competitive pitch process.
A dozen Middle Eastern agencies have been shortlisted for this year's PRWeek Global Awards.
The Middle East Public Relations Association (MEPRA) hosted its inaugural Student Pitch Challenge where PR and comms students and recent graduates competed for the chance to win a prize package.
PRCA MENA will soon announce the shortlist for the fourth annual Young PR Lions MENA competition to find the most creative young PR professionals in the region.
Communication architects balcony8 have been appointed as the new multi-disciplinary agency to represent Dubai's Waterfront Market - one of the emirate's leading shopping destinations and a premier fresh food marketplace.
Sony Middle East and Africa (Sony MEA) has hired consumer electronics specialist Tribeca to help drive awareness and growth of its range of audio and digital imaging products in South Africa.
Middle Eastern healthcare provider Integrated Diagnostics Holdings has appointed consultancy Hudson Sandler LLP as its retained financial and corporate comms adviser, working in conjunction with Hudson Sandler's Cairo-based strategic partner Inktank Communications.
PR professionals can now keep up to date with the latest news in Middle East PR by tuning into a brief podcast series to hear from the industry's biggest names as they address key issues, challenges and trends for comms experts in the region.
Dubai-based integrated marcomms agency, Insignia Worldwide, has launched a new division offering specialist celebrity endorsement services for brands and projects.
Sunil John, founder of ASDA'A BCW and president of BCW Middle East, pays tribute to Harold Burson, who passed away last week aged 98.
As a new year begins, PR professionals in the region predict what's in store for the year ahead - and reflect on the successes of 2019.
PR pros across the GCC offer their condolences on the death of PR giant Harold Burson.
'We will disrupt PR, marketing and advertising in the region' - former Groupon co-founder Stephen George
In an interview with PRWeek Middle East, George talks about his new endeavour, experiential marketing platform Surkus and why customer-centricity has to be at the heart of marketing and PR.
A new survey of consumers' found that four out of five had unfollowed social media influencers due to the promotional content they post.
PR's global growth is set to surge beyond 2020 but recruiting skilled staff is a constant hurdle, according to the annual report.
In a first editorial column, PRWeek Middle East addresses why women need to be at the forefront in the fight for gender equality.
The work coming out of Saudi Arabia and the investment they are pouring into major events is truly impressive.
Lucy D'abo, chair of GWPR MENA, says flexible working hours, equal opportunities, women in leadership, and sponsoring up-and-coming talent is at the top of the agenda for a new regional branch of Global Women in PR (GWPR).
A campaign to promote Saudi Arabia as a tourism destination using social media stars and content creators has a potential reach of more than 880 million, analysis by Talkwalker has found. Comments under some of the more popular posts highlight the challenge the Kingdom faces to shift perceptions.
Mazen Nahawi, the CEO of CARMA, says it is time for measurement to no longer be cheap and dirty in the Middle East
New research has found a 'lack of transparency' in the sector, with 84 per cent of UAE influencers not disclosing branded content or brand partners, while only 44 per cent reveal paid partnerships.
Iran's highly-publicised effort to allow women to watch live football has been slammed as a 'cynical publicity stunt' by Amnesty International.
Edelman's Justin Westcott told PRWeek Middle East that tech companies in the region are well placed to flight against the backlash to technology if they use communication to regain consumers' trust.
As war in Yemen rages on and controversy around Jamal Khashoggi's murder lingers, Saudi Arabia is turning to influencers to shed a positive light on the kingdom as it slowly opens up to tourism. The tactic is part of a broader PR offensive to improve perceptions in line with Mohammad bin Salman's 2030 Vision.
Edelman and Mubadala Investment Company also take home coveted trophies in the 2019 edition of the PRWeek Global Awards.
PRWeek launched its inaugural Middle East Power Book yesterday (30 April) to more than 100 senior PR professionals from the region at a glamorous gala event at Jumeriah Al Naseem in Dubai, UAE.
The chief creative officer at agency Liquid Retail says as the relationship between online and bricks-and-mortar grows increasingly symbiotic, the phenomenon known as 'OmniCommerce' will be an industry game-changer for PR professionals in the retail space.
Injeel Moti says changes within traditional print media, including redundancies and titles being axed, is affecting PR firms in the UAE
Not a Cliché founder Duha Shabib says, as the region looks to foster its image, PR is needed now more than ever - but the Middle East faces a unique set of challenges.
PR is among the top three most appealing jobs for fresh graduates across the Middle East, according to a study by regional career site bayt.com.
'Increased productivity, enhanced quality of work' - Middle East comms agency lauds four-day working week
Communications, branding and digital agency WonderEight is benefitting from the positive consequences of a healthy work-life balance, says its co-founding creative director.
The death knell has been sounded for the use of 'advertising value equivalent', a 'vanity metric' for PR professionals, says Lama Abdelbarr, digital communications lead (Middle East & Africa) at Talkwalker.
Campaigns should also tap into social issues, says Sarah Longbottom, the PR group's director of strategy and planning.
The PR firm Edelman is marking ten years in the region and its Middle East CEO Omar Qirem has big ambitions for the business.
PR expert Omar Darwish asks, while influencers can instantly create a social media hype - how long will the trend continue?
Purpose is no longer an optional extra - it is a must have, must do, for any future-focused organisation that wants success with longevity, says Teri O'Donnell, CEO of UAE-headquartered Manara Global.
Zainab Imichi Alhassan and Sarah Curtis - co-founders of POP Communications - say while budgets are shrinking, the UAE offers plenty of opportunities for established brands and start-ups.
While the profession is becoming more respected, fake news is still a chink in the armour for Middle East communications expert, Brian Lott, the chief communications officer of Mubadala Investment Company.
Mamoon Sbeih, president of MENA for APCO Worldwide says communications professionals have two choices today: We either go digital... or, we go digital.
Four Communications group director, Ray Eglington, reveals plans to spill over into the Saudi market as he discusses emerging challenges and opportunities facing PR shops in the region.
'Religion plays too big a role in the region' - ASDA'A BCW unveils findings of 11th Arab Youth Survey
ASDA'A BCW's Arab Youth Survey has been unveiled - showing the region's young people believe the UAE is the top country to live in, but think religion plays too big a role and that religious institutions should be reformed.
This week I had the pleasure of attending a PRCA roundtable with the UK's executive director for government communications Alex Aiken.
See the best photos from this week's glamorous launch party for PRWeek's first Middle East Power Book, which took place at Jumeriah Al Naseem in Dubai, UAE.
Young Arabic PR professionals will be mentored by industry professionals on how to navigate the changing industry landscape.
Robin Gordon-Farleigh, founding partner of new UAE start-up Manara Global, says without a strong communication infrastructure in place, PR shops struggle to function.
Craig Mullaney - a Brunswick partner who until recently was Facebook's head of strategic partnerships - says CEOs in corporate communication firms across the GCC need to strengthen their digital presence and capture an untapped and potentially lucrative online audience.
Communication experts have called for educational evolution, and prompt and positive communication by governments, highlighting the importance of crisis comms. New Zealand prime minister Jacinda Ardern has been held up as an example of a great communicator.
'Communications and social purpose is mission-critical for organisations' - Edelman's Michelle Hutton
Edelman's Michelle Hutton says it is now integral for Middle Eastern brands to effectively engage consumers and for the agencies to take back the craft of PR.
Hanover Middle East formally turned two years old this week. Momentum is your ruler as a start-up so, while I'm not entirely sure how time has moved so fast, it's certainly been a ride.
UAE-carrier Emirates has launched a pan-African brand campaign that celebrates the talent and achievements of young Africans, taking the message of 'New Africa' to the world.
The evolving PR landscape in means communication firms need to be transparent, trustworthy and take a firm stance on an issue while being tech-savvy is no longer just an option, according to the managing director of a Dubai PR agency.
International Women's Day is a reminder that female empowerment is a journey for everyone; it doesn't discriminate.
The quality and breadth of PR and comms in the Middle East is impressive, but this year we will challenge the industry to go further.
As International Women's Day (IWD) is celebrated this week, women across the Middle East have said now is a time to recognise significant progress in gender equality - but believe more can be done to make the region's marketing and comms market a balanced workforce.
Health PR expert Farah Al Alami, chief communications officer at United Eastern Medical Services (UEMedical), outlines internal comms and challenges facing the health PR market in the Middle East.
A forecast of the Middle Eastern PR market has revealed optimistic industry growth and an expectation of increased profit margins in 2019, but agency heads have concerns over access to talent in the regional market.
PR in the Middle East has seen a "U-turn" in recent years whereby agencies now tailor their strategy for the everyday social media consumer - rather than pitch to traditional newsmakers, says the director of one of the region's biggest homegrown communications firms.
Boutique benefits, regional idiosyncrasies and the battle for buy-in: Performance Comms on writing 'a new chapter for the business'
The Middle East market can be a congested space for PR but small agencies can compete with global heavyweights when it comes to landing new business, according to the comms director of boutique firm Performance Comms.
'Finding unicorns' - H+K Strategies MENA chief cites talent as biggest issue facing PR in the region
Hiring and retaining top professionals is one of the biggest obstacles facing Middle East comms firms but the region offers untapped growth potential for PR shops, according to one of MENA's most prominent CEOs.
As part of PRWeek's annual Global Agency Business Report 2018, we reveal the top Middle East consultancies, ranked by revenue generated in the region.