Tailify exists to advance the science of influence.
We are built on the premise that data only tell you what people do. Psychology and behavioural science tell you why they do it. Our ability to codify the psychological principles behind influence is what enables our AI and our service team to deliver you better influencer selection, messaging and measurement than any other agency or human.
We’re a team of cutting edge data scientists, marketers and psychologists determined to re-invent marketing.
Tailify started in 2014 and moved HQ to London in mid 2016. Since moving to London, we’ve designed and managed over 400 influence growth programmes for brands like Uber, LG, IKEA and agencies like Group M and PHD. In 2019 we were awarded best influencer marketing company in Europe.
BCMA is a non-profit global organisation representing the branded content and influencer marketing industry. The BCMA sets industry standards for best practice, celebrates success, measures effectiveness and connects the whole branded content ecosystem
'Influence' is the global podcast that shines a spotlight on the Influencer Marketing industry. Hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who together with your host Gordon Glenister will share life experiences, insights and strategies to help you.