Smith is the first PR jury president since Cannes Lions revamped the structure of its awards.
Edelman is providing strategic comms support for both the Cannes Lions and its parent company, Ascential.
Terry Savage, Cannes Lions' longtime leader, chief spokesman, and a figure many viewed as the heart and soul of the global creativity festival, will be moving on after the 2018 event ends.
Some decried the lack of full integration.
The PR Lions are here to stay, but as part of the festival's new "Reach" track.
Cannes Lions-owner Ascential has announced a host of changes to next year's festival, including plans to a reduce the length of the event and to "simplify" its awards structure.
Key findings from Ace Metrix's research into the emotional components of work that wins at Cannes.
A new study unmasks the growing disconnect between what juries view as a success and public reaction says Ace Metrix's CEO.
Cannes Lions has teamed up with the United Nations to launch a new category of 17 awards aimed at supporting and raising awareness of global sustainable development initiatives such as ending poverty and protecting the planet.
The most decorated initiatives at the annual Cannes International Festival of Creativity highlighted issues such as diversity and the environment, which drew attention and drove conversations around the globe
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