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Maaco, Meineke parent picks Olson Engage for corporate comms
Driven Brands' portfolio also includes Carstar and Take 5 Oil change.
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'I would prefer an iPad to a dog': Generation Alpha talks technology in Hotwire video
And 5 top tips for how marketers and PR pros can reach young children and their parents.
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Electric vehicle company Rivian hires Ken Shuman as first comms head
Rivian is set to reveal its pickup truck and seven-passenger SUV in November at the Los Angeles Auto Show.
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Next Fifteen merges Text100, Bite under Helena Maus
Bite's global chief executive will lead the combined agency as Text100 CEO Aedhmar Hynes exits.
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Sesame Street's big missed opportunity
Three ways Sesame Workshop could have better handled the debate about the relationship between Bert and Ernie.
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Burson Cohn & Wolfe promotes Jillian Janaczek to New York head
The firm has also upped Rachi Govil to New York healthcare practice leader.
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Carvel scoops up Lauren Bernath to lead comms, social
The brand previously separated the role of PR manager and social media manager.
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CMO Emily Culp exits Keds
She had worked at the iconic footwear company for three years.
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Weight Watchers turns to Edelman to handle global consumer PR
M Booth was the incumbent on the account.
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Why other brands will follow Nike into social justice
But like ads showing Michael Jordan dunking, it's not as easy as it looks.
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SoulCycle hires Carolyn Chiang Rosebrough as comms head
She was most recently consumer marketing lead and SVP at FleishmanHillard.
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WE study: Three in four global consumers want brands to take stands
WE Communications partnered with YouGov to field the second iteration of its Brands in Motion survey.
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Oscar Health's former comms head Khan Shoieb launches Cycle
The communications firm is aimed at founders of early stage healthcare startups.
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Moe's picks Verchele Wiggins Roberts to lead marketing
Wiggins Roberts was most recently marketing VP for the United Services Automobile Association.
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Kind Healthy Snacks brings on Panera vet Jonathan Yohannan as comms SVP
Yohannan had worked at Panera since 2013.
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ICF Olson selects IBM's John Armstrong as EVP, group lead
Armstrong was most recently GM and North American leader at IBM iX.
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'This is what a brand with powerful purpose looks like': PR pros on Nike's Kaepernick gamble
Industry pros on social media are mostly applauding Nike's embrace of the polarizing quarterback.
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Taking a knee: Did Nike do the right thing with its Colin Kaepernick ad?
Was it smart for Nike to partner with the polarizing quarterback?
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Breakfast Briefing: WPP ends search for Martin Sorrell's successor
Next week, WPP names its new CEO; Former NBC news producer claims NBC tried to shut down Farrow's Weinstein reporting; and other stories to know Friday morning.
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Carl's Jr., Hardee's parent CKE orders up LaForce as PR AOR
The firm is working to give each fast-food brand its own storyline.
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Recent Articles by Diana Bradley