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Fruit Roll-Ups takes to TikTok to warn consumers: Do not eat plastic
The comms head for General Mills, the manufacturer of Fruit Roll-Ups, shares why the brand quickly responded to a confusing trend on social media.
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Breakfast Briefing: 5 things for PR pros to know on Friday morning
American Express names Giovanna Falbo SVP of corporate comms; TikTok’s comms team comments on congressional hearing; Fruit Roll-Ups to consumers: Don’t eat plastic.
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TikTok’s comms team tweets through it as CEO testifies before Congress
TikTok’s head of policy comms for the Americas clarified points made by CEO Shou Zi Chew during Thursday’s hearing.
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Breakfast Briefing: 5 things for PR pros to know on Thursday morning
Fidelity Investments restructures communications function; TikTok CEO testifies before Congress.
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Cecilio Madero, Rachel Brandenburger join APCO M&A, antitrust and competition offering
The two will work with experts in Beijing, Berlin, Brussels, London, New York, Rome, Tokyo and Washington.
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M Booth Health hires Michelle Webb as EVP of marketing communications
Webb was previously Allison+Partners’ North America health practice lead.
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IHOP promotes Candice Jacobson
Jacobson’s new responsibilities include social and influencer strategy and engagement.
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Breakfast Briefing: 5 things for PR pros to know on Monday morning
Twitter responds to press emails with poop emoji; Bidens to meet with Ted Lasso cast; Trump calls for protests.
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Silicon Valley Bank deletes Twitter page
The move comes after the bank’s collapse.
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Bic names M Booth North America consumer PR AOR
MikeWorldWide was the incumbent on the account.
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Breakfast Briefing: 5 things for PR pros to know on Tuesday morning
SVB’s new CEO pens letter to clients; Method Communications hires John Foley; Buffalo Wild Wings tweets sarcastic response to lawsuit.
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BAE Systems hires Intel alum Lisa Malloy
Malloy was previously head of global government and manufacturing comms at Intel.
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Breakfast Briefing: 5 things for PR pros to know on Monday morning
Matthew Freud wins Oscar for best animated short film and other highlights from the 95th Academy Awards.
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Breakfast Briefing: 5 things for PR pros to know on Friday morning
TikTok hires SKDK; Meta plans to launch Twitter competitor.
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Breakfast Briefing: 5 things for PR pros to know on Thursday morning
Planters fans go nuts to drive peanut on wheels; Norfolk Southern CEO to testify.
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Ulta Beauty's Eileen Ziesemer sees beauty as a force for good
Ulta's first VP of PR explains how the salon retailer’s business remains buoyant during economic downturns while embracing inclusivity, wellness and resilience.
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Breakfast Briefing: 5 things for PR pros to know on Monday morning
Inside Liquid Death’s zany partnerships; Social media managers on forgetting to log out of brand accounts.
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'It’s weird Lyft liked a video about a dog wedding:’ Social media managers on forgetting to log out of brand accounts
McDonald’s acknowledged the relatable gaffe in a comedic social media post.
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Joe Hamrahi leaves M Booth, Next 15
He was COO and U.S. commercial director, respectively, at the firms.
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Lyft, Whole Foods alum Brian McGuigan joins Bully Pulpit Interactive
McGuigan was most recently head of communications at Pacaso.
Recent Articles by Diana Bradley