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Facebook is once again failing at crisis response. Will it matter this time?
Experts say the company’s point-by-point rebuttal of a Wall Street Journal investigation is missing the point: empathy.
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Culture club: Findings from the 2021 Communications Bellwether Survey
The 4th annual survey from PRWeek and Boston University revealed PR pros played an outsize role in shaping their companies’ corporate cultures as they negotiated unprecedented new challenges.
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In memoriam, 20 years later
Remembering Cantor Fitzgerald’s Suria Clarke and Flight 93 hero Mark Bingham.
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No crisis plan for this: PR pros recall how 9/11 shaped their lives and careers
For many, the images of the day are still fresh and informing the work they do today.
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COVID on campus: A look into the pandemic’s effect on future PR pros
Comms educators discuss the impact on teaching plans, students and faculty members.
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Influencers want to be paid more than ever. Blame the pandemic
How much are influencers worth? COVID-19 is making the question even more complicated.
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A $1 billion market in two years: Brands move quickly after NIL ruling
College athletes are finally getting their due. And it’s not just competitors in major sports who are cashing in via endorsement deals with brands.
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Edelman’s Grand Prix victory highlights industry’s week at Cannes Lions
But judges see bright spots in agencies’ collaboration on award-winning campaigns and high interest in the PR category.
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‘I just booked my first business trip today’: Agency CEOs are once again hitting the road
But it may be months before other employees return to a hectic work travel schedule, if ever.
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Contingency plan on contingency plan: Brands ready for uncertainty-filled Olympics
What if no fans are allowed? Or if no Tokyo Games happen at all? Brands are preparing for every scenario two months out.
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Retailers risk alienating employees in rush to unmask
Many consumers were elated about the CDC relaxing mask guidelines; many frontline employees were not. Pleasing both groups is proving difficult for retail brands.
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Explaining a ‘surprisingly active year in PR M&A’
Buyers found PR shops not only surviving the pandemic, but their businesses thriving in it.
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How employers are looking to the CDC to shape internal comms
But experts say government recommendations are just the bare minimum of what companies should say to staffers.
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How cruise lines are talking up their return to the sea
Custom content and b-to-b comms are key in building buzz for a safe comeback.
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Public affairs trends: The perfect storm
Public affairs firms experienced a boon as the pandemic and U.S. presidential election collided to create new business opportunities.
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Employee engagement: Patterns of connection
With scattered staffers facing work-from-home challenges amid a pandemic year compounded by racial injustice, internal comms has never been a bigger priority for agency counselors.
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Healthcare trends: A sector in the spotlight
While some industry sectors faced turbulent times because of the pandemic, healthcare was leaned upon like never before and saw big gains in the COVID-19 era.
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Beyond just checking in: How PR teams are stepping up on wellness communications
From special Slack channels for parents to bedtime stories for employees’ kids, internal comms teams are helping staffers feel cared-for on a personal level.
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Clubhouse lessons for brands from Demi Lovato
And experts on whether to use the booming app, why Clubhouse measurement is a bummer and how rivals plan to respond.
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COVID-19 one year later: Agency CEOs and CCOs on what they were thinking and what’s changed forever
‘I never want to go back’ to pre-pandemic office life, says one major agency leader.
Recent Articles by Chris Daniels