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Watch: Mariah Carey is the queen of hostel life in Hostelworld's new campaign
Mariah Carey has joined the rank of unexpected celebrities who stay in hostels in Hostelworld's latest spoof campaign by Lucky Generals.
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KFC says 'We're sorry' for chicken shortage in blunt newspaper campaign
KFC has launched a print ad that apologises to customers for a chicken supply shortage that shut down stores across the UK this week.
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Animator pays back refugee charity with haunting film
An animator who fled Iran has made a two-and-a-half-minute film for a refugee charity that helped him start forging a life in the UK.
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Gondry directs John Lewis Christmas ad
Michel Gondry, the Oscar-winning French director known for feature films such as Eternal Sunshine of the Spotless Mind and The Science of Sleep, has directed this year's John Lewis Christmas ad through Partizan.
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Marmite gene testing could prove whether you're born to 'love it or hate it'
A scientific study has shown that people's taste preference for Marmite is in their genes.
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'This girl can' goes international with campaign for Australian women
Australia is adopting Sport England's "This girl can" campaign to inspire more women Down Under to get active.
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Freelance creative tries to shake up the gig economy with 'rate your role' website
Casey Bird, the president of women's mentorship organisation SheSays, is trying to improve the relationship between agencies and freelancers with a new reviews platform.
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Amnesty social campaign lets refugees respond in real time to tweeters
Amnesty International is raising support for the refugee crisis with a social media campaign enabling refugees to respond in real time to tweets.
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MDC hires Cheil's Lotta Malm Hallqvist as first Europe MD and CMO
MDC Partners has appointed Lotta Malm Hallqvist as its first managing director and chief marketing officer for Europe.
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Multinational companies give rise to mature PR industry in Bogotá
Miguel Herrera, market leader at Burson-Marsteller Colombia, says the arrival of multinational companies has given rise to a mature PR industry
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Social prompts culture change in Saudi Arabia
The conversation in the country is changing, and it is all happening online as Saudis leverage social to speak freely.
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Social media, not a quick wit, to rule post-Letterman late-night world
The rules have changed for late-night TV. Segments must have a lifespan that goes well beyond the 11:35pm time slot. The pressure's on PR pros to respond.
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Five things PR pros need to know on Monday morning, 5.4.2015
GOP race heats up; McDonald's tries to revive business; The holiday you didn't know about
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Six things PR pros need to know on Thursday morning, 4.30.2015
Bernie Sanders is running for president; Tesla set to reveal two batteries; NFL Draft gets underway.
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Six things PR pros need to know on Wednesday morning, 4.29.2015
PRWeek Global Awards winners revealed; Hillary Clinton to address criminal justice reform; Twitter's earnings disappoint.
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New generation of disrupters breathes fresh life into Silicon Valley
Tech-enabled companies spark boom period, but big players lament the dearth of top comms talent.
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HGTV Magazine's Peterson gets crafty to reach homeowners
Three years after launching HGTV Magazine, editor-in-chief Sara Peterson shares how the publication stays fresh.
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Five things PR pros need to know on Friday, 3.20.2015
PRWeek Awards winners; BlueFocus reports profit; Hillary Clinton faces more scrutiny.
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Three tips for brands and agencies that aren't sick of SXSW
Almost as soon as SXSW is over, it's time to plan for the next one.
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How Lyft is positioning itself against rival Uber
Speaking at SXSW on Monday, Lyft CEO Logan Green said the company "never set out to create a better taxi."
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Recent Articles by Brittaney Kiefer