It's the second non-PR Lion for Edelman and the Make the Cut campaign.
FleishmanHillard, Edelman, and Ketchum bagged PR Lions on Thursday.
Burson-Marsteller UK CEO Stephen Day has left the company as part of its merger with Cohn & Wolfe, PRWeek understands.
London's Stripe Communications also took home a Bronze Lion for Entertainment.
Aside from the PR Lions, six other shortlists have been published at Cannes today and there is a place for comms agencies on three of them.
The Omnicom firm's efforts on the Blood Normal campaign for Essity's Libresse and Bodyform was shortlisted in several categories.
We Are Social has made its first acquisition, taking a majority stake in Dubai-based social media agency Socialize as it targets further acquisitions across the world.
This nation of 68 million offers economic opportunity in what is, by most accounts, the world's most dynamic economic zone.
With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere.
Helming comms for one of the biggest tech brands in the world isn't always smooth sailing. From better ROI, improving product lifecycle comms and navigating fragmented digital channels, Ken Hong explains why complacency is the fast track to irrelevance.
In the latest of PRWeek Asia's monthly country spotlights, we assess the economic outlook, the media landscape and the opportunities for PR in Australia.
Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is
Insurance company creates hit digital campaign using social media and television to boost brand awareness
Brand won over new consumers in Chinese market with interactive strategy at leading food and drink event