Newly-formed holding company SEC Newgate is targeting the US in particular for acquisitions and plans to open an office in Beijing over the next three years. It has also made its Africa debut - in Morocco.
The independent shop marks its third anniversary with a new office in Sydney.
The new standards include information around 18 types of PR services including media monitoring and social media management.
The fast-moving electrical goods company appointed Archetype after a multi-agency pitch.
At a time of polarising politics, we ask PR pros how organisations should balance employee behavior and brand values.
Georgina Mallory returns to the agency after a government stint in London.
Jeroen Fermie will focus on strengthening the agency's corporate reputation business.
A death counter is being used in a powerful social media campaign by Engine | MHP to raise awareness that childhood pneumonia is the world's biggest infectious disease killer of children - claiming more than 800,000 lives annually.
A new report details why brand crises in China happen in the first place, and which industries are more prone to getting in trouble.
These WeChat campaigns in the luxury travel space are successful testimonials.
Apple may be forced to weigh up whether operating in China -- its third largest market -- is worth the degradation of its global reputation.
A new report details what PR agencies must be aware about in the face of transformation in the healthcare field.
'Shared ideas of success', 'more questions', 'two-way reviews': How to fix the communication problem in the communications industry
In-house comms heads in APAC open up about how PR agencies should communicate more effectively with them.
Cannes slammed for placing Philip Morris on 'Good Track' while it runs cigarette campaigns in Indonesia
Philip Morris International's involvement in Cannes Lions' 'Good Track' has been criticised after it emerged the tobacco giant has launched new cigarette brands and run new ad campaigns in Indonesia and Israel.
The New Zealand rugby team's main sponsor AIG has deployed some All Black stars to Tokyo for a campaign aimed at tourists heading to Japan for next month's Rugby World Cup.
Zippo has launched Fight Fire with Fire, an integrated global project to aid critical reforestation in partnership with Woodchuck USA.
Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is