News

Headland advises Hong Kong takeover bid of London Stock Exchange

Headland advises Hong Kong takeover bid of London Stock Exchange

Headland is leading comms for the Hong Kong Exchanges and Clearing's takeover bid of London Stock Exchange (LSE).

'Agencies should ask more questions' - PR bosses on how to improve the industry's communication problem

'Agencies should ask more questions' - PR bosses on how to improve the industry's communication problem

Agencies can improve the relationship with clients by asking more questions, according to comms bosses on a PRWeek Asia panel, who also cited the benefits of two-way reviews.

Latest

'There's a disconnect between junior account handlers and senior clients' - comms chiefs

'There's a disconnect between junior account handlers and senior clients' - comms chiefs

In-house comms bosses in APAC discussed how the high turnover and age of account handlers can affect client-agency relationships.

Golin appoints new MD in China

Golin appoints new MD in China

Golin has appointed The Hoffman Agency's China GM Jason Cao as its new managing director in the country.

Golin Hong Kong wins fitness and wellbeing account

Golin Hong Kong wins fitness and wellbeing account

Golin Hong Kong has won a brief for Pure Group, at a time where the wellbeing scene in Hong Kong is blowing up.

Edelman hires JWT's Van Someren as global food and beverage chair

Edelman hires JWT's Van Someren as global food and beverage chair

She is also serving as EMEA lead of its food and beverage sector.

IPG promotes Krakowsky to global COO and Lee to Mediabrands CEO

IPG promotes Krakowsky to global COO and Lee to Mediabrands CEO

Krakowsky is frontrunner to succeed Michael Roth as global CEO.

IN-DEPTH

'Shared ideas of success', 'more questions', 'two-way reviews': How to fix the communication problem in the communications industry

'Shared ideas of success', 'more questions', 'two-way reviews': How to fix the communication problem in the communications industry

In-house comms heads in APAC open up about how PR agencies should communicate more effectively with them.

Cannes slammed for placing Philip Morris on 'Good Track' while it runs cigarette campaigns in Indonesia

Cannes slammed for placing Philip Morris on 'Good Track' while it runs cigarette campaigns in Indonesia

Philip Morris International's involvement in Cannes Lions' 'Good Track' has been criticised after it emerged the tobacco giant has launched new cigarette brands and run new ad campaigns in Indonesia and Israel.

PR pros: 'Huawei is handling crisis well, but could target customers in charm offensive'

PR pros: 'Huawei is handling crisis well, but could target customers in charm offensive'

Chinese telecommunications giant Huawei has its work cut out to convince governments, technology partners and consumers that its products and telco infrastructure are safe, experts warn.

PR pros appalled by anti-LGBTI laws, but should brands join Brunei boycott?

PR pros appalled by anti-LGBTI laws, but should brands join Brunei boycott?

Brunei-owned brands face a reputational crisis, but PR pros are divided about whether other brands should join a celebrity-led boycott against barbaric new laws that punish Brunei's LGBTI+ community with death.

Boeing 'lost control' of comms during turbulence and faces 'mounting crisis of confidence'

Boeing 'lost control' of comms during turbulence and faces 'mounting crisis of confidence'

Boeing's decision to ground its entire global fleet of 737 Max aircraft following new evidence from the fatal Ethiopian Airlines crash site underlines how the manufacturer has "lost control" of its crisis comms, experts in travel and crisis comms have said.

Edelman's 'earned creative' strategy is noble, but does it work?

Edelman's 'earned creative' strategy is noble, but does it work?

Edelman's strategy to add 600 creatives and planners globally hit a crescendo with the high-profile appointment of Leo Burnett's North America chief creative officer Judy John last week. But is Edelman's 'earned creative' strategy really working? We ask leaders from rival global firms.

The Work

Watch: All Blacks and AIG teach Rugby World Cup visitors how (not) to drive in Japan

Watch: All Blacks and AIG teach Rugby World Cup visitors how (not) to drive in Japan

The New Zealand rugby team's main sponsor AIG has deployed some All Black stars to Tokyo for a campaign aimed at tourists heading to Japan for next month's Rugby World Cup.

Watch: Integrated global campaign aims to counter deforestation

Watch: Integrated global campaign aims to counter deforestation

Zippo has launched Fight Fire with Fire, an integrated global project to aid critical reforestation in partnership with Woodchuck USA.

Case study: How Burger King took a bigger bite out of Japan

Case study: How Burger King took a bigger bite out of Japan

Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is