Rantau Golin joins the Singapore and Indonesia offices to form a Southeast Asia Golin network.
Imagine getting a virtual tour of a blackened lung as part of a smoking cessation campaign, being able to test cutting-edge equipment located on the other side of the world or having a politician campaign in your living room.
We've hit peak "link building". There's no bigger proof than seeing the PR industry damaging its most valuable currency in search of them: their relationships with journalists.
Low Taek Jho had been reportedly traveling between Hong Kong, Macau, and mainland China.
Latour will start in the role at the beginning of next year.
Ginsberg is a veteran of News Corp. and Time Warner.
You look like a zombie. The door is locked, the blinds are down and there's a cushion to cover your eyes.
This nation of 68 million offers economic opportunity in what is, by most accounts, the world's most dynamic economic zone.
With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere.
Helming comms for one of the biggest tech brands in the world isn't always smooth sailing. From better ROI, improving product lifecycle comms and navigating fragmented digital channels, Ken Hong explains why complacency is the fast track to irrelevance.
In the latest of PRWeek Asia's monthly country spotlights, we assess the economic outlook, the media landscape and the opportunities for PR in Australia.
Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is
Insurance company creates hit digital campaign using social media and television to boost brand awareness
Brand won over new consumers in Chinese market with interactive strategy at leading food and drink event