Latest

Company run by ex-P&G execs to buy 12-plus agencies from Blue Focus

Company run by ex-P&G execs to buy 12-plus agencies from Blue Focus

New holding company Blue Impact is being formed from Blue Focus Intelligent Communications Group agencies.

Brands must remain silent about Hong Kong: PR chief

Brands must remain silent about Hong Kong: PR chief

MD of Allison Advisory on how Western brands should navigate their comms amid rising nationalism in China.

Latest

Archetype appointed as 'outsourced CMO' for solar start-up launch

Archetype appointed as 'outsourced CMO' for solar start-up launch

'Enterprise incubator' Mach49 has partnered with comms agency Archetype to launch a solar company.

Independent Australian agency launches Asian comms division

Independent Australian agency launches Asian comms division

The new division of Thrive will focus on Chinese brands entering the Australia-New Zealand market.

Twitter bans state media ads over 'nefarious' Hong Kong social media tactics

Twitter bans state media ads over 'nefarious' Hong Kong social media tactics

Twitter and Facebook took action against accounts they said are connected to the Chinese government.

Senior appointments at Edelman Shanghai

Senior appointments at Edelman Shanghai

Edelman Shanghai has appointed Christina Chan as vice president of branding and Ee Ghim Chua as director of brand reputation.

Mulan actress faces backlash after expressing support for Hong Kong police

Mulan actress faces backlash after expressing support for Hong Kong police

The hashtag #BoycottMulan took off last weekend as a response to the actress' comments on Weibo.

IN-DEPTH

How APAC netizens and media are reacting to the Hong Kong protests

How APAC netizens and media are reacting to the Hong Kong protests

An overview of reactions from Singapore, Philippines, Taiwan, and Japan on digital and social media.

Cannes slammed for placing Philip Morris on 'Good Track' while it runs cigarette campaigns in Indonesia

Cannes slammed for placing Philip Morris on 'Good Track' while it runs cigarette campaigns in Indonesia

Philip Morris International's involvement in Cannes Lions' 'Good Track' has been criticised after it emerged the tobacco giant has launched new cigarette brands and run new ad campaigns in Indonesia and Israel.

PR pros: 'Huawei is handling crisis well, but could target customers in charm offensive'

PR pros: 'Huawei is handling crisis well, but could target customers in charm offensive'

Chinese telecommunications giant Huawei has its work cut out to convince governments, technology partners and consumers that its products and telco infrastructure are safe, experts warn.

PR pros appalled by anti-LGBTI laws, but should brands join Brunei boycott?

PR pros appalled by anti-LGBTI laws, but should brands join Brunei boycott?

Brunei-owned brands face a reputational crisis, but PR pros are divided about whether other brands should join a celebrity-led boycott against barbaric new laws that punish Brunei's LGBTI+ community with death.

Boeing 'lost control' of comms during turbulence and faces 'mounting crisis of confidence'

Boeing 'lost control' of comms during turbulence and faces 'mounting crisis of confidence'

Boeing's decision to ground its entire global fleet of 737 Max aircraft following new evidence from the fatal Ethiopian Airlines crash site underlines how the manufacturer has "lost control" of its crisis comms, experts in travel and crisis comms have said.

Edelman's 'earned creative' strategy is noble, but does it work?

Edelman's 'earned creative' strategy is noble, but does it work?

Edelman's strategy to add 600 creatives and planners globally hit a crescendo with the high-profile appointment of Leo Burnett's North America chief creative officer Judy John last week. But is Edelman's 'earned creative' strategy really working? We ask leaders from rival global firms.

The Work

Watch: All Blacks and AIG teach Rugby World Cup visitors how (not) to drive in Japan

Watch: All Blacks and AIG teach Rugby World Cup visitors how (not) to drive in Japan

The New Zealand rugby team's main sponsor AIG has deployed some All Black stars to Tokyo for a campaign aimed at tourists heading to Japan for next month's Rugby World Cup.

Watch: Integrated global campaign aims to counter deforestation

Watch: Integrated global campaign aims to counter deforestation

Zippo has launched Fight Fire with Fire, an integrated global project to aid critical reforestation in partnership with Woodchuck USA.

Case study: How Burger King took a bigger bite out of Japan

Case study: How Burger King took a bigger bite out of Japan

Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is