Former GPC chair joins Brunswick

Dr Martin Smith, who left his job as chairman of lobbying firm GPC last July has re-surfaced at financial PR firm Brunswick.

Dr Martin Smith, who left his job as chairman of lobbying firm GPC

last July has re-surfaced at financial PR firm Brunswick.



Smith joined the firm as a full partner last month. It is the latest

evidence of Brunswick’s determination to break into the public affairs

consultancy market. The agency is known to have approached several

senior figures at other agencies and is thought to be particularly keen

to recruit those with a Labour Party background.



Simon Walker, its former head of public affairs, took a leave of absence

last April to work for John Major at the No 10 policy unit. He is due to

return to Brunswick after the election.



Smith said the job had appealed to him because its approach was

’completely different’ from that of a traditional lobbying company in

that public affairs is one of range of disciplines it could call on for

any of its 150 clients.



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