MEDIA: In Brief

ITV unveils plans to see off rivals

ITV unveils plans to see off rivals



ITV is spending pounds 800 million on new drama and a brand new Saturday

evening schedule to take on Channel 5 and the new satellite channels

coming on air next year. In a presentation to advertisers and agencies,

network director Marcus Plantin promised more drama, special events,

comedy and sport, continued investment in soaps and a return to

screening US movies and series.



Future set to get into the movies



Future Publishing is planning to launch into the film magazine sector

early in 1997 with a monthly title, Total Film. Aimed at a male audience

aged 18-30, the magazine will be edited by Matt Bielby former launch

editor of SFX, Future’s science fiction title. The publisher will be Jim

Douglas former publisher of PC Gamer and CD-ROM Today.



New black title out next month



The Nation, a new black tabloid weekly newspaper, is set to launch on 28

October. Published by Western Hemisphere, a subsidiary of Idaho

Partners, The Nation will be features-led and edited by Richard

Adeshiyan, previously a researcher on the BBC News and Current Affairs

programme, Black Britain.



EC ordered to support Tongue



On 19 September the European Parliament voted to support the Tongue

Report: The Role of Public Service Broadcasters in a Multi-Media

Society’. This will oblige the EC to legislate in defence of public

service broadcasters of member states.



Classic FM to go techno



Classic FM is broadcasting a special technology week sponsored by the

Telegraph. Get Connected! will run from 14 October. Figures from the

Audit Bureau of Circulations put Classic FM Magazine’s 1995 UK/Eire

monthly average figures up by 94 per cent, from 19,835 to 38,574.



Laco leaves music for Disney



Phillipe Laco has been appointed as vice president and managing director

of the yet-to-be-named French Disney channel. MD of WEA Music, since

1991, Laco takes up his position on 1 October. No launch date has yet

been set for the channel.



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