BORDER LINES: STOCKHOLM - H&K to serve up Diners PR

Credit card company Diners Club has hired Hill and Knowlton to a pan-Scandinavian consumer PR campaign. H&K’s Stockholm office will co-ordinate the account and implement it in Sweden. Gambit, a H&K affiliate, will handle Norway, Communique will handle Denmark, and an agency is being chosen for Finland H&K will work for Diners on a project basis initially, and is likely to be retained later in the year.

Credit card company Diners Club has hired Hill and Knowlton to a

pan-Scandinavian consumer PR campaign. H&K’s Stockholm office will

co-ordinate the account and implement it in Sweden. Gambit, a H&K

affiliate, will handle Norway, Communique will handle Denmark, and an

agency is being chosen for Finland H&K will work for Diners on a project

basis initially, and is likely to be retained later in the year.



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