Neil Garnett, former group PR director at drinks and food giant
GrandMet, is joining City consultancy Ludgate Communications as head of
its corporate division.
Garnett lost his position in the fall-out from the merger of GrandMet
and Guinness which led to the formation of Diageo last December.
However, he has been working out notice at Diageo and leaves to join
Ludgate on 6 April.
He replaces Gay Collins who left along with fellow Ludgate corporate
directors Andrew Nicolls and Shona Prendergast in January (PR Week, 23
Ludgate hopes that the arrival of Garnett will help its 17-strong
corporate team attract clients from outside the financial world and
expand its base of corporate clients overseas. Current corporate clients
include National Parking Corporation, Arthur Andersen and Spanish bank
Garnett has considerable in-house corporate experience. Prior to
arriving at GrandMet in 1993, he was head of corporate communications at
Texaco and chief press officer of TSB Group.
He said: ’I am joining Ludgate at a time of tremendous opportunity.
Following its acquisition last year by McCann-Erickson there is a
tremendous scope to build relationships and win business.’
Garnett’s GrandMet colleague Stephen Whitehead, formerly director of
external affairs at GrandMet, joined pharmaceutical firm Eli Lilly as
director of public affairs in January. Charles Anson, who was group
corporate affairs director at GrandMet, also plans to leave Diageo.
Diageo’s corporate communications team is headed by group corporate
affairs director Peter Lipscomb. Reporting to Lipscomb are group
corporate communications director Lynn Shepherd and government and
industry affairs director Mark Leverton who were both part of Lipscomb’s
team at Guinness.