Ibach takes over from Augustin at F-H France

Fleishman-Hillard France has promoted Dirk Ibach to managing director, following the departure of his predecessor Renaud Augustin after six months in the job.

Fleishman-Hillard France has promoted Dirk Ibach to managing

director, following the departure of his predecessor Renaud Augustin

after six months in the job.



Augustin joined the agency in February from Villeroy and Boch, where he

was communications director. He is not thought to have secured another

position yet.



’Sometimes these things don’t work out,’ said Ibach. ’He left for

personal reasons.’



Ibach has been with Fleishman-Hillard for ten years, most recently as

associate director. He has headed some of the agency’s largest accounts

including Sara Lee, Caterpillar and Bristol-Myers Squibb.



In his new role he will report to the head of Fleishman-Hillard Europe,

Francois Giannesini.



Fleishman-Hillard France was ranked 11th in this year’s PR Week European

Survey. The agency employs 16 people and earned just over pounds 1

million in fee income last year.



Fleishman-Hillard’s European headquarters reported an increase of 50 per

cent in business shared between offices, a trend which Ibach sees

continuing.



’In the past a lot of our accounts were local, in the future I expect

far more to be pan-European or global.’



Fleishman-Hillard was bought by marketing services group Omnicom in

April.



Two weeks ago Fleishman-Hillard’s chairman and chief executive John

Graham announced that the agency, together with sister public relations

shop Porter Novelli International, would operate under the umbrella

agency group Communications Consulting Worldwide.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.