MacLaurin Group boosts fees with Powerhouse deal

The MacLaurin Group has acquired consumer IT, education and publishing PR agency Powerhouse in a deal believed to be worth over pounds 1 million.

The MacLaurin Group has acquired consumer IT, education and

publishing PR agency Powerhouse in a deal believed to be worth over

pounds 1 million.



The acquisition brings the company’s fee income to an estimated pounds

2.4 million in the current financial year.



Although MacLaurin Group chief executive Brian MacLaurin would not

specify exact figures, it is believed that he has paid at least pounds

750,000 in cash for the agency. The rest will be paid within the next

three years under the terms of an earn-out deal.



Powerhouse’s clients include BT, the BBC and the Orange Prize for

Fiction.



These complement the client base of the group’s core company MacLaurin

Communications, which includes Sony, Safeway and Chrysalis.



Powerhouse will continue to trade under its own name.



Brian MacLaurin joins the Powerhouse board as chairman, while Powerhouse

managing director Vikki Stace has been appointed a director of MacLaurin

Communications.



MacLaurin said: ’This is the first of a number of developments which

will enable us to offer an increasing range of specialist expertise to

existing and future clients.’



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