She joins the12-strong team to work alongside fellow associate director Karen Thomas, supporting head of food & drink, Ian Withington.
At Waitrose she was senior communications manager, responsible for launching the Essential Waitrose range. She also helped devise media strategy and oversee PR for Waitrose's sustainable fishing campaign, which was nominated for a PRWeek Award and called ‘one of the best pieces of CSR campaigning in years' by The Guardian.
Previously she worked in communications and marketing agencies across a range of brands including Cadbury, Marks & Spencer and BP Wild Bean Café Fairtrade Coffee.
Additionally, Holly Ford and Carolanna Bamford have joined the food & drink team as account manager and senior account executive respectively.