STOP PRESS: Shandwick lands Scottish newspaper PR

Newspaper group Scottish Daily Record and Sunday Mail has hired Shandwick to handle its UK corporate and consumer PR. The agency’s Glasgow office started work on the account earlier this week. The appointment follows an internal review of the group’s marketing and communications strategy.

Newspaper group Scottish Daily Record and Sunday Mail has hired

Shandwick to handle its UK corporate and consumer PR. The agency’s

Glasgow office started work on the account earlier this week. The

appointment follows an internal review of the group’s marketing and

communications strategy.



The newspaper group previously retained PR agency Media House (PR Week,

22 January). Shandwick’s brief is to raise the group’s profile with

financial, business and consumer audiences.



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