Threepipe wins brief with garden centre chain Notcutts following pitch

Garden centre business Notcutts has called in Threepipe following a five-way pitch.

Garden centre chain: Notcutts
Garden centre chain: Notcutts

The agency has been appointed to launch its kitchen garden campaign, which begins later this month.

Activity will focus on driving national awareness as well as local footfall into the chain's 19 garden centres across the UK.

Threepipe has developed a campaign that will get gardeners of all abilities excited about growing their own fruit and vegetables throughout the spring season and which highlights the expertise Notcutts staff offer to the general public.  

Threepipe co-founder Jim Hawker said: 'Gardening is big business these days and it has become a highly competitive marketplace, which means developing ideas with lots of creative cut-through.'

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