The Evening Standard will become more accessible for PR people working
outside London from this week when it becomes the latest newspaper to
develop an on-line service.
The newspaper is launching its pink City pages on the Internet and the
service will carry four editions daily, with share prices updated every
90 minutes. The service will also carry lead news stories from the
front, second and sports pages of the Evening Standard.
Gavin Bayliss, who is overseeing the launch, says the Business Day
International (BDI) service will allow those outside London to keep up
to date with business news before it appears the next day.
‘Users will be able to download pages and paste them straight into a
document to send to clients without the usual scrabble for a copy of the
Standard if they are not in London,’ said Bayliss.