NEWS: Corporate videos now accessible via the Net

Broadcast consultancy Bulletin International this week unveiled what it said was the first Internet service to offer broadcasters a chance to preview scenes from corporate videos - a claim promptly rebutted by rival Medialink.

Broadcast consultancy Bulletin International this week unveiled what it

said was the first Internet service to offer broadcasters a chance to

preview scenes from corporate videos - a claim promptly rebutted by

rival Medialink.



The Bulletin site (http:// www.bulletin-intl.com) is being beta tested

prior to going live on the World Wide Web. The service will give

broadcasters access to new releases, background information and previews

of corporate footage, in the form of a 10-second compilation of clips.



The technology to send broadcast quality footage over the Internet is

still one or two years away, according to Bulletin associate director

Kathy O’Brien. Instead broadcasters order the tape by e-mail and this is

then delivered in the normal way.



Bulletin’s claim to be the first to offer the service was immediately

challenged by rival Medialink. The company is also testing a preview

service at its own web site (http://www. medialinkworldwide.com),

although this is currently restricted to one clip put up ‘for evaluation

purposes’.



The company also has a joint venture with IT news service Newsdesk -

Video Newsdesk (http://www.newsdesk.com) - which offers a preview

service to accredited journalists. The clips are longer - 30 seconds -

and material is limited to companies within the IT sector. However, the

company intends to put up more material from its library ‘to attract

more broadcasters’.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in