Media: In Brief - EBN tackles sporting business

Cable and satellite channel EBN has kicked off a new programme which tackles the relationship between sport and business. The Big Game, presented by Ed Mitchell and former Olympic champion Sebastian Coe, analyses the latest trends in the sports business, such as TV transmission rights, sponsorship and prize money.

Cable and satellite channel EBN has kicked off a new programme

which tackles the relationship between sport and business. The Big Game,

presented by Ed Mitchell and former Olympic champion Sebastian Coe,

analyses the latest trends in the sports business, such as TV

transmission rights, sponsorship and prize money.



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