Sirenia, a newly formed company which is buying 31 pubs in the
South East, is hunting for a financial PR agency.
The new company is currently completing deals totalling pounds 15.8
million with Regent Inns and Grosvenor Inns for its first acquisitions,
and expects to float on the Alternative Investment Market (AIM) within
the next year.
The group is backed by David Bruce, founder of the Firkin pub chain,
Luke Johnson, chairman of PizzaExpress and Michael Cannon, former owner
of the Magic Pub Company, which he sold to Greene King for pounds 200
million last year. Sirenia’s acquisitions include four Hedgehog and
Bruce is a member of the Grosvenor Inns board but will step down after
the sale of 15 of its pubs to Sirenia is concluded.