The Festival de Biarritz, an international fair for multimedia and
audio-visual business communications held every year, has appointed
Paris-based Florence Gillier Communication (FGC) to handle its PR for
the next three years. This year the fair is expected to attract 3,500
visitors, with 900 companies and 26 countries represented. FGC won the
account in a competitive pitch from incumbent DGM Strategique.